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The global postbiotic supplements market was valued at USD 10.7 million in 2022 and is anticipated to growing at a CAGR of 10.8% from 2022 to 2030. The global postbiotic supplements market is expected to reach USD 24.3 million by 2030. The Asia Pacific is expected to grow the fastest during the forecast period.
Live bacteria or yeasts that occur naturally in the body are known as probiotics. In the human body, there are both good and bad microorganisms. More harmful bacteria enter the body when a person becomes infected, disrupting the body's systems. Good bacteria are given to humans as supplements to remove the bad bacteria and maintain equilibrium. Postbiotics supplements are dietary supplements, immobilized probiotics that help repair intestinal homeostasis similar to probiotics. These are the wastes left in the human body after the body has digested both prebiotics and probiotics. Amino acids, vitamins B and K, antimicrobial peptides, and other nutrients are healthy postbiotic supplements because they help to inhibit the growth of dangerous bacteria. Short-chain fatty acids, another postbiotic component, promote the growth of beneficial bacteria. Surprisingly, they are accountable for various critical functions that improve our health and are located within the intestines. Postbiotic supplements have been suggested as a potential feed additive that might be used in monogastric animals like chickens and pigs to improve the safety of the animals' diets and their capacity for development. The use of postbiotics as a potentially viable alternative to living probiotic microorganisms is something that deserves more investigation. In addition, postbiotic supplements are employed in the functional food sector and the pharmaceutical industry to provide nutritional advantages, prevent diseases, and provide treatment.
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Increasing Health Awareness- A healthy, strong population of gut bacteria (also known as a "balanced microbiome") can produce all of the postbiotics supplements necessary for the body. These treatments are more effective when accompanied by adjustments to the patient's lifestyle, notably adopting a healthy diet, reducing exposure to chemicals and drugs that aren't essential, and practicing stress management. Because postbiotics supplements have fewer storage and shelf-life issues than viable probiotics, they can be an elegant and safe technique for enhancing one's health. It is anticipated that the growing demand for sports nutrition products will play a significant part in promoting the use of postbiotic supplements in North America and Europe. This is due to the growing importance of leading an active lifestyle and the increased awareness of the benefits of increasing one's consumption of postbiotic supplements.
High investment- One of the primary hindrances to this market's growth is the high cost of these supplements, which must be drastically decreased to make them commercially feasible for the patients. In addition, drug failure and wastage of investment also restrain the market’s players from investing in the postbiotic supplements market.
Increase in the importance of health- Consumers are getting a better understanding of the importance of maintaining a healthy digestive tract to their overall health and wellness. The development of new research areas is prompting manufacturers to create new goods to meet the needs of a wider range of customers. Despite this, the expanding operations of NPD have prompted concerns in the market over the level of openness and the effectiveness of their operations. The microbiota is currently the primary focus of research, and researchers are conducting investigations to find indications to avoid or detect health problems and illnesses. It was believed that the cultures produced by the metabolism of probiotics led to the production of postbiotics, which in turn led to their absorption into the digestive system. It's possible that employing entire bacteria in a probiotic form isn't the best idea, and that's where postbiotics come in. Because postbiotics have entered applications in the sector of personal care that are suitable for commercialization, market participants now have the opportunity to broaden the range of products they provide.
Stringent regulatory issues- Stringent regulatory issues related to drug approvals and drug testing is a challenge to the market’s growth. Furthermore, several countries do not allow the testing of drugs on humans before the proper approval, which challenges the market’s growth.
The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. North America emerged as the largest market for the global postbiotic supplements market, with a 39.8% share of the market revenue in 2022.
Europe currently dominates the postbiotic supplements market. The market players in the food and beverages industry and the pharmaceutical industry would continue their investments, which will help expand the regional market. The regional players are investing in research and development to develop new products that will help consumers of varying ages and genders.
The Asia Pacific is expected to be the fastest-growing region due to the competitive strategies that global companies have implemented. The region is seeing a significant increase in the level of consumer awareness. A significant portion of the expansion may be attributed to nations with robust consumer markets, such as India, China, and Australia. The expansion of the regional market is anticipated to be supported by an increase in population, as well as an increase in personal disposable income and an improvement in the overall level of living.
North America Region Postbiotic Supplements Market Share in 2022 - 39.8%
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The form segment is divided into powder, capsules, liquid, tablets, and others. The liquid segment dominated the market, with a market share of around 30% in 2022. Probiotic liquid pills, yogurt drinks, and more traditional fermented beverages like kefir and kombucha are all examples of the numerous forms that liquid postbiotics may take. This is expected to propel the segment’s growth.
The type segment is divided into Short-chain fatty acids, Lipopolysaccharides, Muramly dipeptide, Indole, Teichoic acid, Lactose Pin, and P40 molecule. Over the forecast period, the Short-chain fatty acids segment is expected to grow at the fastest CAGR of 11.2%. The features that postbiotics possess may assist in the enhancement of one's immune system. For instance, the development of regulatory T cells in the gut can be stimulated by postbiotics such as butyrate, which is a short-chain fatty acid. These cells regulate the level of immunological response that occurs within the human body, adding impetus to the segment’s growth.
The distribution channel segment is divided into online retail, supermarkets/hypermarkets, drug stores, retail stores, convenience stores, and others. The supermarkets/hypermarkets segment dominated, with a market share of around 25.7% in 2022. Due to the ease of shopping and the wide selection of protein-based supplement brands that can be found in supermarkets and hypermarkets, these stores are among the most popular places to buy these kinds of items. It is anticipated that the sector will experience accelerated expansion during the forecast period. Because there is a wide variety of probiotic goods available, customers who make their purchases through these retail channels are likely to approach their purchases with a more discerning mindset.
Report Description:
| Attribute | Description |
|---|---|
| Market Size | Revenue (USD Million) |
| Market size value in 2022 | USD 10.7 million |
| Market size value in 2030 | USD 24.3 million |
| CAGR (2022 to 2030) | 10.8% |
| Historical data | 2019-2020 |
| Base Year | 2021 |
| Forecast | 2022-2030 |
| Regional Segments | North America, Asia Pacific, Europe, Latin America, Middle East and Africa |
| Segments | Form, Type, Distribution Channel |
As per The Brainy Insights, the size of the postbiotic supplements market was valued at USD 10.7 million in 2022 to USD 24.3 million by 2030.
The global postbiotic supplements market is growing at a CAGR of 10.8% during the forecast period 2022-2030.
Europe emerged as the largest market for postbiotic supplements.
Key players in the postbiotic supplements market are Chambio Co., Ltd., Dr. Emil Nutrition, Glac Biotech Co., Ltd., Beekeeper's Naturals, Pro Formulations MD, ADM, INLIFE Healthcare, Sabinsa cosmetics, Million Cheers, and Ohhira Probiotics.
1. Introduction
1.1. Objectives of the Study
1.2. Market Definition
1.3. Research Scope
1.4. Currency
1.5. Key Target Audience
2. Research Methodology and Assumptions
3. Executive Summary
4. Premium Insights
4.1. Porter’s Five Forces Analysis
4.2. Value Chain Analysis
4.3. Top Investment Pockets
4.3.1. Market Attractiveness Analysis By Form
4.3.2. Market Attractiveness Analysis By Type
4.3.3. Market Attractiveness Analysis By Distribution Channel
4.3.4. Market Attractiveness Analysis By Region
4.4. Industry Trends
5. Market Dynamics
5.1. Market Evaluation
5.2. Drivers
5.2.1. Increasing health awareness
5.3. Restraints
5.3.1. High investment
5.4. Opportunities
5.4.1. Increase in the importance of health
5.5. Challenges
5.5.1. Stringent regulatory issues
1. Global Postbiotic Supplements Market Analysis and Forecast, By Form
1.1. Segment Overview
1.2. Powder
1.3. Capsules
1.4. Liquid
1.5. Tablets
1.6. Others
2. Global Postbiotic Supplements Market Analysis and Forecast, By Type
2.1. Segment Overview
2.2. Short-chain fatty acids
2.3. Lipopolysaccharides
2.4. Muramly dipeptide
2.5. Indole
2.6. Teichoic acid
2.7. Lactose Pin
2.8. P40 molecule
3. Global Postbiotic Supplements Market Analysis and Forecast, By Distribution Channel
3.1. Segment Overview
3.2. Online Retail
3.3. Supermarkets/Hypermarkets
3.4. Drug Stores
3.5. Retail Stores
3.6. Convenience Store
3.7. Others
4. Global Postbiotic Supplements Market Analysis and Forecast, By Regional Analysis
4.1. Segment Overview
4.2. North America
4.2.1. U.S.
4.2.2. Canada
4.2.3. Mexico
4.3. Europe
4.3.1. Germany
4.3.2. France
4.3.3. U.K.
4.3.4. Italy
4.3.5. Spain
4.4. Asia-Pacific
4.4.1. Japan
4.4.2. China
4.4.3. India
4.5. South America
4.5.1. Brazil
4.6. Middle East and Africa
4.6.1. UAE
4.6.2. South Africa
5. Global Postbiotic Supplements Market-Competitive Landscape
5.1. Overview
5.2. Market Share of Key Players in Global Postbiotic Supplements Market
5.2.1. Global Company Market Share
5.2.2. North America Company Market Share
5.2.3. Europe Company Market Share
5.2.4. APAC Company Market Share
5.3. Competitive Situations and Trends
5.3.1. Product Launches and Developments
5.3.2. Partnerships, Collaborations, and Agreements
5.3.3. Mergers & Acquisitions
5.3.4. Expansions
6. Company Profiles
6.1. Chambio Co., Ltd.
6.1.1. Business Overview
6.1.2. Company Snapshot
6.1.3. Company Market Share Analysis
6.1.4. Company Product Portfolio
6.1.5. Recent Developments
6.1.6. SWOT Analysis
6.2. Dr. Emil Nutrition
6.2.1. Business Overview
6.2.2. Company Snapshot
6.2.3. Company Market Share Analysis
6.2.4. Company Product Portfolio
6.2.5. Recent Developments
6.2.6. SWOT Analysis
6.3. Glac Biotech Co., Ltd.
6.3.1. Business Overview
6.3.2. Company Snapshot
6.3.3. Company Market Share Analysis
6.3.4. Company Product Portfolio
6.3.5. Recent Developments
6.3.6. SWOT Analysis
6.4. Beekeeper's Naturals
6.4.1. Business Overview
6.4.2. Company Snapshot
6.4.3. Company Market Share Analysis
6.4.4. Company Product Portfolio
6.4.5. Recent Developments
6.4.6. SWOT Analysis
6.5. Pro Formulations MD
6.5.1. Business Overview
6.5.2. Company Snapshot
6.5.3. Company Market Share Analysis
6.5.4. Company Product Portfolio
6.5.5. Recent Developments
6.5.6. SWOT Analysis
6.6. ADM
6.6.1. Business Overview
6.6.2. Company Snapshot
6.6.3. Company Market Share Analysis
6.6.4. Company Product Portfolio
6.6.5. Recent Developments
6.6.6. SWOT Analysis
6.7. INLIFE Healthcare
6.7.1. Business Overview
6.7.2. Company Snapshot
6.7.3. Company Market Share Analysis
6.7.4. Company Product Portfolio
6.7.5. Recent Developments
6.7.6. SWOT Analysis
6.8. Sabinsa cosmetics.
6.8.1. Business Overview
6.8.2. Company Snapshot
6.8.3. Company Market Share Analysis
6.8.4. Company Product Portfolio
6.8.5. Recent Developments
6.8.6. SWOT Analysis
6.9. Million Cheers
6.9.1. Business Overview
6.9.2. Company Snapshot
6.9.3. Company Market Share Analysis
6.9.4. Company Product Portfolio
6.9.5. Recent Developments
6.9.6. SWOT Analysis
6.10. Ohhira Probiotics
6.10.1. Business Overview
6.10.2. Company Snapshot
6.10.3. Company Market Share Analysis
6.10.4. Company Product Portfolio
6.10.5. Recent Developments
6.10.6. SWOT Analysis
6.11. Wolters Kluwer N.V.
6.11.1. Business Overview
6.11.2. Company Snapshot
6.11.3. Company Market Share Analysis
6.11.4. Company Product Portfolio
6.11.5. Recent Developments
6.11.6. SWOT Analysis
List of Table
1. Global Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
2. Global Powder, Postbiotic Supplements Market, By Region, 2019-2030 (USD Million)
3. Global Capsules, Postbiotic Supplements Market, By Region, 2019-2030 (USD Million)
4. Global Liquid, Postbiotic Supplements Market, By Region, 2019-2030 (USD Million)
5. Global Tablets, Postbiotic Supplements Market, By Region, 2019-2030 (USD Million)
6. Global Others, Postbiotic Supplements Market, By Region, 2019-2030 (USD Million)
7. Global Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
8. Global Short-chain fatty acids, Postbiotic Supplements Market, By Region, 2019-2030 (USD Million)
9. Global Lipopolysaccharides, Postbiotic Supplements Market, By Region, 2019-2030 (USD Million)
10. Global Muramly dipeptide, Postbiotic Supplements Market, By Region, 2019-2030 (USD Million)
11. Global Indole, Postbiotic Supplements Market, By Region, 2019-2030 (USD Million)
12. Global Teichoic acid, Postbiotic Supplements Market, By Region, 2019-2030 (USD Million)
13. Global Lactose Pin, Postbiotic Supplements Market, By Region, 2019-2030 (USD Million)
14. Global P40 molecule, Postbiotic Supplements Market, By Region, 2019-2030 (USD Million)
15. Global Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
16. Global Online Retail, Postbiotic Supplements Market, By Region, 2019-2030 (USD Million)
17. Global Supermarkets/Hypermarkets, Postbiotic Supplements Market, By Region, 2019-2030 (USD Million)
18. Global Drug Stores, Postbiotic Supplements Market, By Region, 2019-2030 (USD Million)
19. Global Retail Stores, Postbiotic Supplements Market, By Region, 2019-2030 (USD Million)
20. Global Convenience Store, Postbiotic Supplements Market, By Region, 2019-2030 (USD Million)
21. Global Others, Postbiotic Supplements Market, By Region, 2019-2030 (USD Million)
22. North America Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
23. North America Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
24. North America Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
25. U.S. Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
26. U.S. Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
27. U.S. Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
28. Canada Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
29. Canada Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
30. Canada Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
31. Mexico Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
32. Mexico Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
33. Mexico Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
34. Europe Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
35. Europe Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
36. Europe Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
37. Germany Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
38. Germany Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
39. Germany Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
40. France Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
41. France Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
42. France Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
43. U.K. Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
44. U.K. Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
45. U.K. Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
46. Italy Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
47. Italy Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
48. Italy Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
49. Spain Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
50. Spain Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
51. Spain Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
52. Asia Pacific Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
53. Asia Pacific Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
54. Asia Pacific Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
55. Japan Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
56. Japan Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
57. Japan Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
58. China Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
59. China Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
60. China Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
61. India Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
62. India Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
63. India Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
64. South America Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
65. South America Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
66. South America Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
67. Brazil Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
68. Brazil Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
69. Brazil Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
70. Middle East and Africa Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
71. Middle East and Africa Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
72. Middle East and Africa Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
73. UAE Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
74. UAE Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
75. UAE Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
76. South Africa Postbiotic Supplements Market, By Form, 2019-2030 (USD Million)
77. South Africa Postbiotic Supplements Market, By Type, 2019-2030 (USD Million)
78. South Africa Postbiotic Supplements Market, By Distribution Channel, 2019-2030 (USD Million)
List of Figures
1. Global Postbiotic Supplements Market Segmentation
2. Global Postbiotic Supplements Market: Research Methodology
3. Market Size Estimation Methodology: Bottom-Up Approach
4. Market Size Estimation Methodology: Top-Down Approach
5. Data Triangulation
6. Porter’s Five Forces Analysis
7. Value Chain Analysis
8. Global Postbiotic Supplements Market Attractiveness Analysis By Form
9. Global Postbiotic Supplements Market Attractiveness Analysis By Type
10. Global Postbiotic Supplements Market Attractiveness Analysis By Distribution Channel
11. Global Postbiotic Supplements Market Attractiveness Analysis By Region
12. Global Postbiotic Supplements Market: Dynamics
13. Global Postbiotic Supplements Market Share By Form (2022 & 2030)
14. Global Postbiotic Supplements Market Share By Type (2022 & 2030)
15. Global Postbiotic Supplements Market Share By Distribution Channel (2022 & 2030)
16. Global Postbiotic Supplements Market Share By Regions (2022 & 2030)
17. Global Postbiotic Supplements Market Share By Company (2021)
This study forecasts global, regional, and country revenue from 2019 to 2030. Brainy Insights has segmented the global postbiotic supplements market based on the below-mentioned segments:
Global Postbiotic Supplements Market by Form:
Global Postbiotic Supplements Market by Type:
Global Postbiotic Supplements Market by Distribution Channel:
Global Postbiotic Supplements Market by Region:
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