The cheese snacks market size was valued at USD 65.1 billion in 2021 and is anticipated to grow with a CAGR of 6.2% from 2022 to 2030. The demand for cheese snacks is driven by health-conscious consumers that are continuously looking for nutritional, healthy, and on-the-go snack options owing to busy their lifestyles and hectic work schedule. Moreover, the shift in consumer eating trends from 2 or 3 meals a day to snacking frequently or even throughout the day, has provided growth opportunities to the manufacturers of cheese and other healthy snacks.
The shifting consumer food preferences and evolving trends in the food & beverage industry are driving the demand for cheese snacks across the globe. The ongoing trend of free-from-claims, organic, and natural ingredients are also reflected in the cheese snacks market. Today, consumers want a product with a clean label about ingredients, source, and quality. For instance, in October 2020, UTZ Quality Foods, LLC’s brand Good Health launched two new snacks: Baked Cheese Puffs and Baked Cheese Fries in the organic range after collaborating with Organic Valley.
Cheese snacks are a primary source of protein for consumers and gaining popularity among millennials and Gen Z. Countries such as the US, India, Brazil, Turkey, South Africa, and UAE are among the leading consumers of healthy snacks. Further, recently there has been a jump in the number of product launches for healthy or better-for-you snacks, majorly driven by health-conscious consumers, who are searching for snacks with great taste and filled with nutrients. However, increasing acceptance of vegan diets and the rising number of lactose-intolerant populations across the world could restrict the market growth for cheese snacks. Further, increasing product launches in the vegan cheese category are also acting as a major restraint. For instance, in December 2021, PepsiCo, manufacturer of Cheetos announced a new cheesy vegan snack- Protein Twists through Eat Well Group.
Get an overview of this study by requesting a free sample
Worldwide, consumers are moving away from sugary snacks such as chocolate, biscuits, candies, and others to become healthy and moving towards yogurt and cheese-based snacks that are rich sources of vitamins and protein, thus creating lucrative opportunities for the manufacturers. Further, most players are investing in R&D and launching new products to compete in this growing market. For instance, in August 2022, Moon Cheese (NutraDried LLC), a U.S.-based cheese snacks company launched Crunchy Cheese Sticks as its newest line of 100% real cheese snacks. It is available in five flavors including ‘Cheesy Does It’, ‘Wild White Chedda', ‘Kick It Up a Nacho’, ‘Rowdy Ranch’, and ‘Yum Inferno’. The product has four times more protein than leading brands with 14-15 grams of protein, and one gram or less of sugar per serving.
By type, the market has been segmented into mozzarella, parmesan, cheddar, feta, and others. Mozzarella cheese accounted for the largest market in 2021 with a share of 37.3%. It is a soft cheese that originated in Italy and is usually made from buffalo or cow’s milk. It is low in sodium and calories than most cheese, which makes it an excellent source for application in cheese snacks. It also contains probiotics, including strains of Lactobacillus casei and Lactobacillus fermentum that strengthen the digestive system and build overall immunity. Mozzarella cheese is majorly used as a potential ingredient in cheese snacks owing to its taste and compatibility with savory flavors and spices.
Cheddar cheese is anticipated to register the fastest CAGR of 6.9% during the forecast period. It is a semi-hard cheese that provides various health benefits as it is a good source of protein and calcium. It also contains other essential nutrients, including zinc, phosphorus, vitamin D, vitamin B-6, and vitamin K; therefore, it is mostly preferred in snacks. It can simply be added to snacks to provide a creamy texture. Pirate's Booty Aged White Cheddar Cheese Puffs, COMBOS Cheddar Cheese Cracker Baked Snacks, Goldfish Cheddar Crackers, and Simply Cheetos Puffs White Cheddar Cheese Flavored Snacks are some of the popular cheddar cheese-based snacks available in the market.
Supermarkets & Hypermarkets was the leading distribution channel for the cheese snacks market accounting for a share of more than 60% in 2021. These are the preferred channel for shopping for various consumers owing to the wide availability of products and brands, along with promotional offers and discounts on various products. These stores have designated shelf space for healthy snacks, which simply gives shoppers more choices and allows them to find the products that best fulfill their needs. The expansion of supermarkets in various developing nations is also expected to drive sales through this channel. For instance, according to ET, Lulu Group plans to increase its footprint in India by opening hypermarkets and small retail formats across Chennai, Bangalore, Hyderabad, Uttar Pradesh, and Ahmedabad.
The e-commerce distribution channel is anticipated to register the fastest growth from 2022-2030. According to Frito-Lay, a division of PepsiCo, snacks sales through the e-commerce channel saw a boost during the pandemic owing to lockdown restrictions worldwide and this trend is likely to stay. As per Frito-Lay e-commerce sales were up by 73% in comparison to 2020 and are likely to double by 2025. Further, the increasing number of smartphone users in both developed and developing countries is expected to drive the sale of cheese snacks through this channel. Increasing consumers’ trust and confidence in online purchases and contactless payments are further expected to boost demand through this channel.
Snack consumption was already high in North America owing to consumer preference for convenience food. Further, due to the globalization of food culture, and changing consumer preference for healthy snacking, the demand for cheese snacks has increased in the last few years. Moreover, snacks have become a valuable commodity for consumers in North America since the COVID-19 pandemic. According to Frito-Lay’s U.S. Snack Index, snacks have become a staple food for 84% of consumers in 2021. Further, the consumption of snacks has also increased in Canada, which is expected to drive the demand for cheese and other types of snacks. According to Snacking Report, 63% of Canadian consumers said they prefer to eat many small meals throughout the day, as opposed to a few large ones, up 13% from 2019.
The Asia Pacific is the largest market accounting for a share of 35.7% in 2021. The shift in consumer preference and high adoption of western food culture is driving the demand for cheese snacks in this region. Further, rising health consciousness among consumers and increasing awareness among consumers on what to eat are likely to boost the demand for cheese snacks. With the emergence of nuclear family structures as more millennials and Generation Z are moving to densely populated cities for employment, Asian countries have been witnessing a high number of single-person, and demand for convenient food such as snacks have been increasing. Additionally, the rising availability of international brands such as Pringles, Cheetos, and others is likely to drive the demand for cheese snacks in this region.
The market is fragmented in nature with the presence of well-established players and several small and medium players. These manufacturers are adopting various strategies, including new product launches, partnerships, and expansion of product portfolios, to increase their market share.
Segments Covered in the Report
1.1. Objectives of the Study
1.2. Market Definition
1.3. Research Scope
1.5. Key Target Audience
2. Research Methodology and Assumptions
3. Executive Summary
4. Premium Insights
4.1. Porter’s Five Forces Analysis
4.2. Value Chain Analysis
4.3. Top Investment Pockets
4.3.1. Market Attractiveness Analysis by Type
4.3.2. Market Attractiveness Analysis by Distribution Channel
4.3.3. Market Attractiveness Analysis by Region
4.4. Industry Trends
5. Market Dynamics
5.1. Market Evaluation
5.2.1. Busy lifestyle and changing consumer preferences
5.3.1. High-calorie content in the cheese snacks
5.4.1. Product innovation
6. Global Cheese Snacks Market Analysis and Forecast, By Type
6.1. Segment Overview
7. Global Cheese Snacks Market Analysis and Forecast, By Distribution Channel
7.1. Segment Overview
7.2. Supermarkets & Hypermarkets
7.3. Convenience Stores
8. Global Cheese Snacks Market Analysis and Forecast, By Regional Analysis
8.1. Segment Overview
8.2. North America
8.5. South America
8.6. Middle East and Africa
8.6.2. South Africa
9. Global Cheese Snacks Market-Competitive Landscape
9.2. Market Share of Key Players in the Cheese Snacks Market
9.2.1. Global Company Market Share
9.2.2. North America Company Market Share
9.2.3. Europe Company Market Share
9.2.4. APAC Company Market Share
9.3. Competitive Situations and Trends
9.3.1. Product Launches and Developments
9.3.2. Partnerships, Collaborations, and Agreements
9.3.3. Mergers & Acquisitions
10. Company Profiles
10.1. Mars, Incorporated
10.1.1. Business Overview
10.1.2. Company Snapshot
10.1.3. Company Market Share Analysis
10.1.4. Company Product Portfolio
10.1.5. Recent Developments
10.1.6. SWOT Analysis
10.2. UTZ Quality Foods, LLC.
10.2.1. Business Overview
10.2.2. Company Snapshot
10.2.3. Company Market Share Analysis
10.2.4. Company Product Portfolio
10.2.5. Recent Developments
10.2.6. SWOT Analysis
10.3.1. Business Overview
10.3.2. Company Snapshot
10.3.3. Company Market Share Analysis
10.3.4. Company Product Portfolio
10.3.5. Recent Developments
10.3.6. SWOT Analysis
10.4. General Mills, Inc.
10.4.1. Business Overview
10.4.2. Company Snapshot
10.4.3. Company Market Share Analysis
10.4.4. Company Product Portfolio
10.4.5. Recent Developments
10.4.6. SWOT Analysis
10.5. ITC Limited
10.5.1. Business Overview
10.5.2. Company Snapshot
10.5.3. Company Market Share Analysis
10.5.4. Company Product Portfolio
10.5.5. Recent Developments
10.5.6. SWOT Analysis
10.6. The Kraft Heinz Company
10.6.1. Business Overview
10.6.2. Company Snapshot
10.6.3. Company Market Share Analysis
10.6.4. Company Product Portfolio
10.6.5. Recent Developments
10.6.6. SWOT Analysis
10.7. Kellogg Co.
10.7.1. Business Overview
10.7.2. Company Snapshot
10.7.3. Company Market Share Analysis
10.7.4. Company Product Portfolio
10.7.5. Recent Developments
10.7.6. SWOT Analysis
10.8. Amy’s Kitchen
10.8.1. Business Overview
10.8.2. Company Snapshot
10.8.3. Company Market Share Analysis
10.8.4. Company Product Portfolio
10.8.5. Recent Developments
10.8.6. SWOT Analysis
10.9. Rich Products Corporation
10.9.1. Business Overview
10.9.2. Company Snapshot
10.9.3. Company Market Share Analysis
10.9.4. Company Product Portfolio
10.9.5. Recent Developments
10.9.6. SWOT Analysis
10.10. SARGENTO FOODS INCORPORATED
10.10.1. Business Overview
10.10.2. Company Snapshot
10.10.3. Company Market Share Analysis
10.10.4. Company Product Portfolio
10.10.5. Recent Developments
10.10.6. SWOT Analysis
List of Table
1. Global Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
2. Global Mozzarella Cheese Snacks Market, By Region, 2019-2030 (USD Billion)
3. Global Parmesan Cheese Snacks Market, By Region, 2019-2030 (USD Billion)
4. Global Cheddar Cheese Snacks Market, By Region, 2019-2030 (USD Billion)
5. Global Feta Cheese Snacks Market, By Region, 2019-2030 (USD Billion)
6. Global Others Cheese Snacks Market, By Region, 2019-2030 (USD Billion)
7. Global Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
8. Global Supermarkets & Hypermarkets Cheese Snacks Market, By Region, 2019-2030 (USD Billion)
9. Global Convenience Stores Cheese Snacks Market, By Region, 2019-2030 (USD Billion)
10. Global E-commerce Cheese Snacks Market, By Region, 2019-2030 (USD Billion)
11. Global Others Cheese Snacks Market, By Region, 2019-2030 (USD Billion)
12. Global Cheese Snacks Market, By Region, 2019-2030 (USD Billion)
13. North America Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
14. North America Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
15. U.S. Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
16. U.S. Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
17. Canada Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
18. Canada Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
19. Mexico Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
20. Mexico Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
21. Europe Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
22. Europe Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
23. Germany Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
24. Germany Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
25. France Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
26. France Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
27. U.K. Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
28. U.K. Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
29. Italy Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
30. Italy Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
31. Spain Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
32. Spain Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
33. Asia Pacific Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
34. Asia Pacific Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
35. Japan Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
36. Japan Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
37. China Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
38. China Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
39. India Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
40. India Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
41. South America Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
42. South America Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
43. Brazil Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
44. Brazil Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
45. Middle East and Africa Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
46. Middle East and Africa Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
47. UAE Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
48. UAE Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
49. South Africa Cheese Snacks Market, By Type, 2019-2030 (USD Billion)
50. South Africa Cheese Snacks Market, By Distribution Channel, 2019-2030 (USD Billion)
List of Figures
1. Global Cheese Snacks Market Segmentation
2. Cheese Snacks Market: Research Methodology
3. Market Size Estimation Methodology: Bottom-Up Approach
4. Market Size Estimation Methodology: Top-Down Approach
5. Data Triangulation
6. Porter’s Five Forces Analysis
7. Value Chain Analysis
8. Global Cheese Snacks Market Attractiveness Analysis by Type
9. Global Cheese Snacks Market Attractiveness Analysis by Distribution Channel
10. Global Cheese Snacks Market Attractiveness Analysis by Region
11. Global Cheese Snacks Market: Dynamics
12. Global Cheese Snacks Market Share by Type (2022 & 2030)
13. Global Cheese Snacks Market Share by Distribution Channel (2022 & 2030)
14. Global Cheese Snacks Market Share by Regions (2022 & 2030)
15. Global Cheese Snacks Market Share by Company (2021)
Segments Covered in the Report
Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision.
Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.
The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.
Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:
The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.
The data procurement stage involves in data gathering and collecting through various data sources.
This stage involves in extensive research. These data sources includes:
Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:
Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.
Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.
The supply side for a domain specific market is analysed by:
The demand side for the market is estimated through:
In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.
Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:
Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:
Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.
This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.
Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.
The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:
Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.
Fortune 500 Clients
Free Yearly Update On Purchase Of Multi/Corporate License
Companies Served Till Date