Stolen Vehicle Recovery Market

Stolen Vehicle Recovery Market Size by Vehicle (Passenger Vehicle, Commercial Vehicle, Two-Wheelers), By Technology (GPS-Based, RFID-Based, Cellular-Based, LoRaWAN (Low Range Wide Area Network), Others), By End-user (Individual vehicle owners, Fleet owners, Insurance companies, Government & law enforcement), Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2024 to 2033

Base Year: 2023 Historical Data: 2020-22
  • Report ID: TBI-14724
  • Published Date: May, 2025
  • Pages: 236
  • Category: Automotive & Transportation
  • Format: PDF
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Market Introduction

The Stolen Vehicle Recovery Market was valued at USD 7.6 billion in 2023 and grew at a CAGR of 8.3% from 2024 to 2033. The increasing number of IoT devices and connected auto technology is revolutionizing the stolen vehicle recovery sector. These innovations enable real-time communication between cars and monitoring systems, resulting in faster theft detection and reaction. Connected automobiles can immediately notify owners and authorities of illicit movement, whereas IoT sensors detect tampering efforts and send preemptive alerts. This proactive approach to vehicle security and recovery is fueling market expansion and innovation. As more automobiles become "smart" and interconnected, the stolen vehicle recovery infrastructure strengthens and integrates into the larger automotive ecosystem.

The Stolen Vehicle Recovery (SVR) market uses technology such as GPS monitoring, telematics, and RFID to locate and recover stolen automobiles. It serves automakers, insurance, law enforcement, and fleet operators. Rising car theft rates, combined with advances in IoT and connectivity, are driving market expansion. Emerging themes include AI-powered analytics, predictive theft prevention, and connection with connected auto ecosystems. Smart city efforts and legal obligations for car security accelerate uptake. Consumer desire for improved car safety features continues to shape the market, with real-time tracking and recovery solutions positioned as critical components of current automotive security systems.

Stolen Vehicle Recovery Market Size

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Recent Development

  • In April 2022: Netstar, a subsidiary of Altron Limited, has launched a cutting-edge real-time vehicle fleet telematics bureau in Africa. This unique bureau is intended to serve Netstar's growing commercial fleet customer base while also supporting the company's emergency contact center and vehicle recovery operations.
  • In September 2024: Lexus cooperated with Tracker Network (UK) to improve car anti-theft systems. Select Lexus vehicles now include the sophisticated Tracker S7 technology, which has been accredited by Thatcham Research and is accepted by insurers, at no additional cost. This device, when activated in the event of theft, dramatically improves the odds of vehicle recovery.

Market Dynamics

Drivers

The Stolen Vehicle Recovery (SVR) industry is being driven by rising global vehicle theft rates, creating a demand for effective recovery solutions. Advances in IoT, GPS, and telematics provide real-time car tracking, which improves recovery success. Many nations have regulatory obligations for automobile security systems, which helps to drive adoption. Integration with connected auto ecosystems and smart city projects helps to expand the industry, while growing insurance rates push fleet operators and individuals to embrace. Consumer demand for increased safety features and technical advances, such as AI-powered predictive analytics and theft prevention systems, is also driving growth. Growing awareness of vehicle security drives global market demand.

Restraints

The Stolen Vehicle Recovery (SVR) market is constrained by expensive installation and subscription costs, which limit acceptance among price-sensitive customers. Some consumers are hesitant to employ tracking systems due to privacy concerns, while reliance on stable internet in remote places presents issues. Limited infrastructure in poor countries, along with the potential of system hacking, further limit expansion. Furthermore, a lack of uniformity in recovery technology and disparate legal frameworks across regions hamper market expansion attempts.

Opportunities

The SVR market is highly promising, considering the IoT, AI, and machine learning developments related to predictive theft prevention. Smart city projects and car-related ecosystems where the technology will be connected extend the applications of SVR technology. The growth will be based on emerging markets, especially when vehicle ownership increases and security systems gain more recognition. Innovation will be driven by partnerships among auto companies, insurance, and technology firms. Customizable recovery solutions tailored for fleet operators and high-value vehicle owners expand market opportunities. Moreover, the regulatory actions that boost the car security systems and increase demand for subscription-based services open opportunities for long-term market growth.

Segment Analysis

Regional segmentation analysis

North America led the market in 2023 with the largest market share of 63.2%. High rates of car theft, strong automotive infrastructure, and massive adoption of connected vehicle technology drive the North American stolen vehicle recovery (SVR) market. The largest markets are the United States and Canada, mainly because of the widespread adoption of telematics systems and stringent requirements for car security. The positive synergy between automakers, insurance, and technology companies also accelerates market growth. Increased consumer awareness toward high-end safety features like real-time tracking and predictive analytics, among others; and Smart city initiatives and rising IoT investment create regional development, with additional interest in fleet management and high-end vehicle security systems.

North America Region Stolen Vehicle Recovery Market Share in 2023 - 63.2%

 

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Vehicle Segment Analysis

The Passenger vehicle segment dominated the global market in 2023 with a market share of 43.9%. Passenger cars have the majority share in the SVR market due to a higher passenger theft rate and more demanding customers' need for a better security system. Recovery has been growing for manufacturers. Therefore, manufacturers are focusing on adding such advanced tracking technologies of GPS, telematics, and IoT into their passenger cars. Mid-range and luxury segment has dominated this segment for holding higher risks of the risk of theft, also where the government requires more on safety features. Increased know-how of vehicle security and larger take-up of subscription-based recovery services drives growth in this segment. Development on AI-powered theft detection and getting into the connected car ecosystem have also opened up SVR solutions more to owners of passenger vehicles.

Technology Segment Analysis

The GPS-based segment dominated the global market in 2023 with a market share of 46.2%. The GPS-based segment leads the SVR market due to its efficiency in real-time tracking and high success rate in recoveries. These systems trace vehicle locations through satellite technology and respond promptly to incidents of theft. With their integration into mobile apps, telematics, and IoT platforms, it enhances accessibility and functionality. Increasing adoption by fleet operators and individual car owners is proof of how attractive this segment is. The advanced features, such as geofencing and route monitoring, enhance the security features. Other growth factors include the decreasing prices of GPS hardware and growing consumer awareness about connected solutions, which is making GPS-based SVR systems popular worldwide.

End-User Segment Analysis

The individual vehicle owner segment dominated the global market in 2023 with a market share of 61.8%. The individual vehicle owner segment is significant for the SVR market as the growing fears for vehicle theft with increased awareness towards security solutions support this segment. It becomes easy for vehicle owners to monitor and recover through the adoption of GPS-based tracking and telematics systems. Moreover, increased access is also allowed for individual users through cheap subscription plans and easy mobile applications. The value addition includes features like real-time alerts, geofencing, and AI-based theft prediction. The segment also benefits from the rising popularity of connected vehicles, as well as a regulatory mandate for better security. In addition, affordability and technological innovations continue to fuel demand amongst individual vehicle owners.

Some of the Key Market Players

  • Robert Bosch GmbH
  • Vodafone Automotive S.p.A.
  • CalAmp Wireless Networks Corporation (LoJack Corporation)
  • Altron Limited (NETSTAR)
  • Tokai Rika Co., Ltd.
  • Teletrac Navman
  • Verizon Connect
  • Cartrack
  • Ituran Global
  • Spireon, Inc.

Report Description

Attribute Description
Market Size Revenue (USD Billion)
Market size value in 2023 USD 7.6 Billion
Market size value in 2033 USD 16.8 Billion
CAGR (2024 to 2033) 8.3%
Historical data 2020-2022
Base Year 2023
Forecast 2024-2033
Region The regions analyzed for the market are Asia Pacific, Europe, South America, North America, and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
Segments Vehicle, Technology, End-user

Frequesntly Asked Questions

As per The Brainy Insights, the size of the stolen vehicle recovery market was valued at USD 7.6 billion in 2023 to USD 16.8 billion by 2033.

The global stolen vehicle recovery market is growing at a CAGR of 8.3% during the forecast period 2024-2033.

The North America region emerged as the largest market for the stolen vehicle recovery.

Rising vehicle theft rates will influence the market's growth.

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis by Vehicle
          4.3.2. Market Attractiveness Analysis by Technology
          4.3.3. Market Attractiveness Analysis by End-User
          4.3.4. Market Attractiveness Analysis by Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Rising Vehicle Theft Rates
    5.3. Restraints
          5.3.1. High installation and subscription costs
    5.4. Opportunities
          5.4.1. Rise in adoption of SVR systems in developing countries
    5.5. Challenges
          5.5.1. Challenges in System Adoption

6. Global Stolen Vehicle Recovery Market Analysis and Forecast, By Vehicle
    6.1. Segment Overview
    6.2. Passenger vehicle
    6.3. Commercial vehicle
    6.4. Two-Wheelers

7. Global Stolen Vehicle Recovery Market Analysis and Forecast, By Technology
    7.1. Segment Overview
    7.2. GPS-Based
    7.3. RFID-Based
    7.4. Cellular-Based
    7.5. LoRaWAN (Low Range Wide Area Network)
    7.6. Others

8. Global Stolen Vehicle Recovery Market Analysis and Forecast, By End-User
    8.1. Segment Overview
    8.2. Individual Vehicle Owners
    8.3. Fleet Owners
    8.4. Insurance Companies
    8.5. Government & Law Enforcement

9. Global Stolen Vehicle Recovery Market Analysis and Forecast, By Regional Analysis
    9.1. Segment Overview
    9.2. North America
          9.2.1. U.S.
          9.2.2. Canada
          9.2.3. Mexico
    9.3. Europe
          9.3.1. Germany
          9.3.2. France
          9.3.3. U.K.
          9.3.4. Italy
          9.3.5. Spain
    9.4. Asia-Pacific
          9.4.1. Japan
          9.4.2. China
          9.4.3. India
    9.5. South America
          9.5.1. Brazil
    9.6. Middle East and Africa
          9.6.1. UAE
          9.6.2. South Africa

10. Global Stolen Vehicle Recovery Market-Competitive Landscape
    10.1. Overview
    10.2. Market Share of Key Players in the Stolen Vehicle Recovery Market
          10.2.1. Global Company Market Share
          10.2.2. North America Company Market Share
          10.2.3. Europe Company Market Share
          10.2.4. APAC Company Market Share
    10.3. Competitive Situations and Trends
          10.3.1. Product Launches and Developments
          10.3.2. Partnerships, Collaborations, and Agreements
          10.3.3. Mergers & Acquisitions
          10.3.4. Expansions

11. Company Profiles
    11.1. Robert Bosch GmbH
          11.1.1. Business Overview
          11.1.2. Company Snapshot
          11.1.3. Company Market Share Analysis
          11.1.4. Company Product Portfolio
          11.1.5. Recent Developments
          11.1.6. SWOT Analysis
    11.2. Vodafone Automotive S.p.A.
          11.2.1. Business Overview
          11.2.2. Company Snapshot
          11.2.3. Company Market Share Analysis
          11.2.4. Company Product Portfolio
          11.2.5. Recent Developments
          11.2.6. SWOT Analysis
    11.3. CalAmp Wireless Networks Corporation (LoJack Corporation)
          11.3.1. Business Overview
          11.3.2. Company Snapshot
          11.3.3. Company Market Share Analysis
          11.3.4. Company Product Portfolio
          11.3.5. Recent Developments
          11.3.6. SWOT Analysis
    11.4. Altron Limited (NETSTAR)
          11.4.1. Business Overview
          11.4.2. Company Snapshot
          11.4.3. Company Market Share Analysis
          11.4.4. Company Product Portfolio
          11.4.5. Recent Developments
          11.4.6. SWOT Analysis
    11.5. Tokai Rika Co., Ltd.
          11.5.1. Business Overview
          11.5.2. Company Snapshot
          11.5.3. Company Market Share Analysis
          11.5.4. Company Product Portfolio
          11.5.5. Recent Developments
          11.5.6. SWOT Analysis
    11.6. Teletrac Navman
          11.6.1. Business Overview
          11.6.2. Company Snapshot
          11.6.3. Company Market Share Analysis
          11.6.4. Company Product Portfolio
          11.6.5. Recent Developments
          11.6.6. SWOT Analysis
    11.7. Verizon Connect
          11.7.1. Business Overview
          11.7.2. Company Snapshot
          11.7.3. Company Market Share Analysis
          11.7.4. Company Product Portfolio
          11.7.5. Recent Developments
          11.7.6. SWOT Analysis
    11.8. Cartrack
          11.8.1. Business Overview
          11.8.2. Company Snapshot
          11.8.3. Company Market Share Analysis
          11.8.4. Company Product Portfolio
          11.8.5. Recent Developments
          11.8.6. SWOT Analysis
    11.9. Ituran Global
          11.9.1. Business Overview
          11.9.2. Company Snapshot
          11.9.3. Company Market Share Analysis
          11.9.4. Company Product Portfolio
          11.9.5. Recent Developments
          11.9.6. SWOT Analysis
    11.10. Spireon, Inc.
          11.10.1. Business Overview
          11.10.2. Company Snapshot
          11.10.3. Company Market Share Analysis
          11.10.4. Company Product Portfolio
          11.10.5. Recent Developments
          11.10.6. SWOT Analysis

List of Table

1. Global Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

2. Global Passenger Vehicle, Stolen Vehicle Recovery Market, By Region, 2020-2033 (USD Billion) 

3. Global Commercial Vehicle, Stolen Vehicle Recovery Market, By Region, 2020-2033 (USD Billion) 

4. Global Two-Wheelers, Stolen Vehicle Recovery Market, By Region, 2020-2033 (USD Billion) 

5. Global Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion) 

6. Global GPS-Based, Stolen Vehicle Recovery Market, By Region, 2020-2033 (USD Billion) 

7. Global RFID-Based, Stolen Vehicle Recovery Market, By Region, 2020-2033 (USD Billion) 

8. Global Cellular-Based, Stolen Vehicle Recovery Market, By Region, 2020-2033 (USD Billion) 

9. Global LoRaWAN (Low Range Wide Area Network), Stolen Vehicle Recovery Market, By Region, 2020-2033 (USD Billion)

10. Global Others, Stolen Vehicle Recovery Market, By Region, 2020-2033 (USD Billion) 

11. Global Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion) 

12. Global Individual Vehicle Owners, Stolen Vehicle Recovery Market, By Region, 2020-2033 (USD Billion) 

13. Global Fleet Owners, Stolen Vehicle Recovery Market, By Region, 2020-2033 (USD Billion) 

14. Global Insurance Companies, Stolen Vehicle Recovery Market, By Region, 2020-2033 (USD Billion) 

15. Global Government & Law Enforcement, Stolen Vehicle Recovery Market, By Region, 2020-2033 (USD Billion) 

16. Global Stolen Vehicle Recovery Market, By Region, 2020-2033 (USD Billion)

17. North America Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

18. North America Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion) 

19. North America Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion) 

20. U.S. Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

21. U.S. Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion) 

22. U.S. Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion) 

23. Canada Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

24. Canada Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion)

25. Canada Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion) 

26. Mexico Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

27. Mexico Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion)

28. Mexico Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion) 

29. Europe Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

30. Europe Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion) 

31. Europe Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion)

32. Germany Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

33. Germany Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion) 

34. Germany Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion)

35. France Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

36. France Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion) 

37. France Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion)

38. U.K. Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

39. U.K. Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion) 

40. U.K. Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion)

41. Italy Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

42. Italy Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion) 

43. Italy Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion)

44. Spain Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

45. Spain Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion) 

46. Spain Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion)

47. Asia Pacific Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

48. Asia Pacific Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion) 

49. Asia Pacific Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion)

50. Japan Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

51. Japan Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion) 

52. Japan Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion)

53. China Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

54. China Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion) 

55. China Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion)

56. India Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

57. India Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion) 

58. India Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion)

59. South America Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

60. South America Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion) 

61. South America Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion)

62. Brazil Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

63. Brazil Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion) 

64. Brazil Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion)

65. Middle East and Africa Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

66. Middle East and Africa Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion)

67. Middle East and Africa Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion)

68. UAE Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

69. UAE Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion)

70. UAE Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion)  

71. South Africa Stolen Vehicle Recovery Market, By Vehicle, 2020-2033 (USD Billion) 

72. South Africa Stolen Vehicle Recovery Market, By Technology, 2020-2033 (USD Billion) 

73. South Africa Stolen Vehicle Recovery Market, By End-User, 2020-2033 (USD Billion)

List of Figures 

1. Global Stolen Vehicle Recovery Market Segmentation

2. Stolen Vehicle Recovery Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Stolen Vehicle Recovery Market Attractiveness Analysis By Vehicle

9. Global Stolen Vehicle Recovery Market Attractiveness Analysis By Technology

10. Global Stolen Vehicle Recovery Market Attractiveness Analysis By End-User

11. Global Stolen Vehicle Recovery Market Attractiveness Analysis by Region

12. Global Stolen Vehicle Recovery Market: Dynamics

13. Global Stolen Vehicle Recovery Market Share By Vehicle (2023 & 2033)

14. Global Stolen Vehicle Recovery Market Share By Technology (2023 & 2033)

15. Global Stolen Vehicle Recovery Market Share By End-User (2023 & 2033)

16. Global Stolen Vehicle Recovery Market Share by Regions (2023 & 2033)

17. Global Stolen Vehicle Recovery Market Share by Company (2023)

This study forecasts revenue at global, regional, and country levels from 2020 to 2033. The Brainy Insights has segmented the global stolen vehicle recovery market based on below-mentioned segments:

Global Stolen Vehicle Recovery Market by Vehicle:

  • Passenger Vehicle
  • Commercial Vehicle
  • Two-Wheelers

Global Stolen Vehicle Recovery Market by Technology:

  • GPS-Based
  • RFID-Based
  • Cellular-Based
  • LoRaWAN (Low Range Wide Area Network)
  • Others

Global Stolen Vehicle Recovery Market by End-User:

  • Individual Vehicle Owners
  • Fleet Owners
  • Insurance Companies
  • Government & Law Enforcement

Global Stolen Vehicle Recovery Market by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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