Phenolic Panel Market

Phenolic Panel Market Size by Type (Sandwich, Plain), Class Type (Class A, Class B), End-Use Industry, Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2021 to 2028

Base Year: 2020 Historical Data: 2018-19
  • Report ID: TBI-12580
  • Published Date: Oct, 2021
  • Pages: 234
  • Category: Chemicals & Materials
  • Format: PDF
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Global phenolic panel market is projected to reach USD 2.64 billion by 2028, at a CAGR of 8.78% from 2021 to 2028. The phenolic panel industry is rising as demand from construction, defense &aerospace industries and the transportation sectors is increasing.

Market Overview:

Phenolic panels are an architectural product that has become highly popular with contractors and end-customers because of their flexible application. These are composed of resins and cellulose fibers to produce a unique composite building material of distinct properties and benefits. These are flat panels based on thermosetting resins, reinforced homogenously with wood fibers and manufactured under high pressure and temperature. This material is made as a paper dipped in thermosetting resins, reinforced homogenously with cellulose fibers, and processed under high temperature and pressure. As a consequence of this unique process, solid phenolic material develops into a product which is able to survive harsh treatment while offering an ideal solution for almost every design necessity. The panels have an integrated, decorative surface with pigmented resins using special techniques. The unique coating gives special protection to phenolic panels against moisture. For this purpose, phenolic panels are sometimes used in the manufacture of furniture and other wood items for use in especially moist conditions such as bathrooms, toilets and changing rooms.

Due to its durability, ease of maintenance, versatility, and code-compliance, solid phenolic wall panels have become extremely common among the several types of building materials accessible to architects and specifiers. Phenolic panels provide much more fire protection than conventional interior walls made of wood and drywall, or vinyl exterior applications. There is extensive usage of pieces of furniture manufactured of phenolic panel in sports centers and public buildings as they are very durable and robust, suitable for intense everyday use as well as withstanding humidity. Additionally, compact phenolic boards provide a broad range of colors and finishes to match any project needs. Phenolic panels provide acoustic stability appropriate for internal divisions in a building with structural aspects made of steel, concrete and glass. They work great for dividing spaces into locker rooms or workplace areas, along with many other commercial building applications.

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Market Dynamics:

Drivers:
  • Rapid urbanization

The persistent population growth in developing regions coupled with the accelerated pace of urbanization has catalyzed building & construction activities across the globe. In the last couple of years the construction industry has seen tremendous growth. In addition, a rebound in residential buildings is expected to fuel the construction industry's growth, which is expected to be positively influence the market growth.

Restraints:
  • High Phenolic Panel Prices

Compared with traditional plywood, the high cost of phenolic board is a drawback for the market of phenolic panels in price sensitive regions.

Opportunities:
  • Strict industrial norms

Imposition of stringent industrial regulations for worker safety and wellbeing has resulted in the rise in infrastructural investments, which in turn will have a positive effect on the phenolic panel market.

Challenges:
  • Lack of awareness

Lack of knowledge about the product benefits coupled with the conventional manufacturers' lower innovation initiatives is a major challenge for the phenolic panel market.

Segmentation Analysis:

The global phenolic panel market has been segmented based on type, class type,end-use industry and regions.

  • The type segment is divided into sandwich and plain. The sandwich segment is anticipated to grow at the highest CAGR of around 9.8% over the forecast period due to high demand from the construction, marine, transportation and aerospace & defense industries.
  • The class type segment includes class A, class B and others. The class A segment is anticipated to grow at the highest CAGR of around 9.1% over the forecast period. Due to their superior fire resistance features, class A phenolic panels are widely utilized for exterior, interior, and other applications.
  • The end-use industry segment includes construction, marine, transportation, defense&aerospaceand others. The construction industry held the largest market share of around 32.5% in 2020. Rise in adoption of phenolic panels across elevator walls, decorative interior & exterior room partitions, escalator claddings, balcony cladding and wainscoting, among others, led to the growth of phenolic panels in the construction industry.
Regional Segmentation Analysis:

The regions evaluated for the phenolic panel market include Europe, North America, Middle East and Africa, South America and Asia Pacific.The Europe region emerged as the largest market for the Phenolic Panel, with a 29.4% share of market revenue in 2020.

  • This was because Europe has the leading phenolic panels’consumer due to large demand from the Germany, UK, and other European countries. In the European market, key applications of phenolic panels consist of building interior, exterior cladding, aircraft interior, air conditioning duct panels and furniture, among others. Technological advancements, government norms and regulatory policies, are some of the key factors boosting the regional phenolic panel market growth.

Europe Phenolic Panel Market Share in 2020 - 29.4%

 

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Competitive Analysis:

In April, 2017, two new products were added by Kingspan Group to its Kooltherm K100 range; the K107 Pitched Roof Board and K112 Framing Board. These insulation boards offer low U-values with minimal thickness.

  • Asahi Kasei Corporation 
  • ASI Group
  • Bobrick Washroom Equipment, Inc.
  • Fiberesin Industries Inc.
  • Fundermax GmbH
  • General Partitions Mfg. Corp.
  • Kingspan Group
  • Werzalit of America, Inc.
  • Wilsonart LLC

Key Target Audience

  • Phenolic Panel Manufacturers
  • Research and Consulting Firms
  • Raw Material Providers
  • Traders And Distributors
  • Government Authorities and R&D Institutions

Report Description

  • Global Phenolic Panel Market, Industry Analysis, Trends, Analysis and Forecast, 2021 to 2028 is a forthcoming/imminent research report which is to be published by The Brainy Insights.
  • 2020 is considered as the base year of the report. 2018 and 2019 are considered as the historic years and 2021 to 2028 are the forecast years. The global phenolic panel market is based on revenue (USD billion). The report incorporates the market study on the basis of revenue. The study covers the market share revenue/market share for each of the segments, regions and countries catering to global phenolic panel market. The regions evaluated for the Phenolic Panel market are Europe, Asia Pacific, North America, South America and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
  • The report encompasses with the relative data & information, which have been validated by the leading industry professionals and experts all across the globe. The research report also delivers an outline of the attractiveness of phenolic panel and regionswhich are deduced and formulatedon the basis of theirgrowth rate (CAGR), market size, and attractiveness by analyzing the present and future prospects to fathommarket growth and development in future.
  • The report illustrates the detailed (both quantitative and qualitative) analysis of historical data, revenues, key developments, along with the crucial strategies adopted by key organizations catering to global phenolic panel market. This offersvital and in depth insights in order to depict the overall market scenario.
  • The report offers the detailed study for the company profiles of key organizations operating in the global phenolic panel market and a comparative assessment based on their product offering, business overviews, geographic presence, business strategies, segment market share, product development &innovations, recent developments, joint venture, partnerships, mergers & acquisitions, strategic alliances, SWOT analysis, and key financial information. This helps in evaluating the overall competition present in the market scenario. 
  • The report provides an elaborative assessment of the porter’s five forces analysis coupled with SWOT analysis so as to provide business related data and information’s. Porter’s five forces model is analyzed to understand the overall competitive scenario that is prevailing in the market. Additionally, the SWOT analysis identifies both the positive and negative attributes of the market development which influences the company growth and development in order to sustain and survive in the long run.
  • Along with that, the report also focuses on the market related driving factors, growth limitations (restraints), potential industry opportunities, significant trends and development which acts as a key potential for the investors. 
  • Potential growth prospects along with the penetration rate analysis of the products (market related i.e., global phenolic panel market) is covered in order to comprehend the adoption rate and evaluate the market size.

Frequesntly Asked Questions

As per The Brainy Insights, the size of the phenolic panel market was valued at USD 1.35 billion in 2020 and is anticipated to reach USD 2.64 billion by 2028.

Global phenolic panel market is growing at a CAGR of 8.78% during the forecast period 2021-2028.

The global phenolic panel market has been segmented based on type, class type, end-use industry industry and regions. The construction industry held the largest market share in 2020.

The Europe region emerged as the largest market for the phenolic panel.

Rapid urbanization is the key driving factor for the phenolic panel market.

High phenolic panel prices could hamper the market growth.

Strict industrial norms will provide huge opportunities to the market.

Key players are Asahi Kasei Corporation, ASI Group, Bobrick Washroom Equipment, Inc., Fiberesin Industries Inc., Fundermax GmbH, General Partitions Mfg. Corp.

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Type
          4.3.2. Market Attractiveness Analysis By Class Type
          4.3.3. Market Attractiveness Analysis By End-Use Industry
          4.3.4. Market Attractiveness Analysis By Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Rapid Urbanization
    5.3. Restraints
          5.3.1. High Phenolic Panel Prices
    5.4. Opportunities
          5.4.1. Strict Industrial Norms
    5.5. Challenges
          5.5.1. Lack of Awareness

6. Global Phenolic Panel Market Analysis and Forecast, By Type
    6.1. Segment Overview
    6.2. Sandwich
    6.3. Plain

7. Global Phenolic Panel Market Analysis and Forecast, By Class Type
    7.1. Segment Overview
    7.2. Class A
    7.3. Class B
    7.4. Others

8. Global Phenolic Panel Market Analysis and Forecast, By End-Use Industry
    8.1. Segment Overview
    8.2. Construction
    8.3. Marine
    8.4. Transportation
    8.5. Defense & Aerospace
    8.6. Others

9. Global Phenolic Panel MarketAnalysis and Forecast, By Regional Analysis
    9.1. Segment Overview
    9.2. North America
          9.2.1. U.S.
          9.2.2. Canada
          9.2.3. Mexico
    9.3. Europe
          9.3.1. Germany
          9.3.2. France
          9.3.3. U.K.
          9.3.4. Italy
          9.3.5. Spain
    9.4. Asia-Pacific
          9.4.1. Japan
          9.4.2. China
          9.4.3. India
    9.5. South America
          9.5.1. Brazil
    9.6. Middle East and Africa
          9.6.1. UAE
          9.6.2. South Africa

10. Global Phenolic Panel Market-Competitive Landscape
    10.1. Overview
    10.2. Market Share of Key Players in GlobalPhenolic Panel Market
          10.2.1. Global Company Market Share
          10.2.2. North America Company Market Share
          10.2.3. Europe Company Market Share
          10.2.4. APAC Company Market Share
    10.3. Competitive Situations and Trends
          10.3.1. Product Launches and Developments
          10.3.2. Partnerships, Collaborations, and Agreements
          10.3.3. Mergers & Acquisitions
          10.3.4. Expansions

11. Company Profiles
    11.1. Asahi Kasei Corporation
          11.1.1. Business Overview
          11.1.2. Company Snapshot
          11.1.3. Company Market Share Analysis
          11.1.4. Company Product Portfolio
          11.1.5. Recent Developments
          11.1.6. SWOT Analysis
    11.2. ASI Group
          11.2.1. Business Overview
          11.2.2. Company Snapshot
          11.2.3. Company Market Share Analysis
          11.2.4. Company Product Portfolio
          11.2.5. Recent Developments
          11.2.6. SWOT Analysis
    11.3. Bobrick Washroom Equipment, Inc.
          11.3.1. Business Overview
          11.3.2. Company Snapshot
          11.3.3. Company Market Share Analysis
          11.3.4. Company Product Portfolio
          11.3.5. Recent Developments
          11.3.6. SWOT Analysis
    11.4. Fiberesin Industries Inc.
          11.4.1. Business Overview
          11.4.2. Company Snapshot
          11.4.3. Company Market Share Analysis
          11.4.4. Company Product Portfolio
          11.4.5. Recent Developments
          11.4.6. SWOT Analysis
    11.5. Fundermax GmbH
          11.5.1. Business Overview
          11.5.2. Company Snapshot
          11.5.3. Company Market Share Analysis
          11.5.4. Company Product Portfolio
          11.5.5. Recent Developments
          11.5.6. SWOT Analysis
    11.6. General Partitions Mfg. Corp.
          11.6.1. Business Overview
          11.6.2. Company Snapshot
          11.6.3. Company Market Share Analysis
          11.6.4. Company Product Portfolio
          11.6.5. Recent Developments
          11.6.6. SWOT Analysis
    11.7. Kingspan Group
          11.7.1. Business Overview
          11.7.2. Company Snapshot
          11.7.3. Company Market Share Analysis
          11.7.4. Company Product Portfolio
          11.7.5. Recent Developments
          11.7.6. SWOT Analysis
    11.8. Werzalit of America, Inc.
          11.8.1. Business Overview
          11.8.2. Company Snapshot
          11.8.3. Company Market Share Analysis
          11.8.4. Company Product Portfolio
          11.8.5. Recent Developments
          11.8.6. SWOT Analysis
    11.9. Wilsonart LLC
          11.9.1. Business Overview
          11.9.2. Company Snapshot
          11.9.3. Company Market Share Analysis
          11.9.4. Company Product Portfolio
          11.9.5. Recent Developments
          11.9.6. SWOT Analysis

List of Table

1. Global Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

2. Global Sandwich In Phenolic Panel Market, By Region, 2018–2028 (USD Billion)

3. Global Plain In Phenolic Panel Market, By Region, 2018–2028 (USD Billion)

4. Global Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

5. Global Class A, Phenolic Panel Market, By Region, 2018–2028 (USD Billion)

6. Global Class B, Phenolic Panel Market, By Region, 2018–2028 (USD Billion)

7. Global Others, Phenolic Panel Market, By Region, 2018–2028 (USD Billion)

8. Global Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

9. Global Construction, Phenolic Panel Market, By Region, 2018–2028 (USD Billion)

10. Global Marine, Phenolic Panel Market, By Region, 2018–2028  (USD Billion)

11. Global Transportation, Phenolic Panel Market, By Region, 2018–2028  (USD Billion)

12. Global Defense & Aerospace, Phenolic Panel Market, By Region, 2018–2028  (USD Billion)

13. Global Others, Phenolic Panel Market, By Region, 2018–2028  (USD Billion)

14. Global Phenolic Panel Market, By Region, 2018–2028 (USD Billion)

15. Global Phenolic Panel Market, By North America, 2018–2028 (USD Billion)

16. North America Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

17. North America Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

18. North America Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

19. U.S. Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

20. U.S. Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

21. U.S. Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

22. Canada Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

23. Canada Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

24. Canada Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

25. Mexico Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

26. Mexico Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

27. Mexico Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

28. Europe Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

29. Europe Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

30. Europe Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

31. Germany Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

32. Germany Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

33. Germany Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

34. France Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

35. France Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

36. France Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

37. U.K. Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

38. U.K. Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

39. U.K. Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

40. Italy Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

41. Italy Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

42. Italy Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

43. Spain Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

44. Spain Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

45. Spain Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

46. Asia Pacific Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

47. Asia Pacific Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

48. Asia PacificPhenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

49. Japan Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

50. Japan Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

51. Japan Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

52. China Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

53. China Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

54. China Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

55. India Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

56. India Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

57. India Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

58. South America Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

59. South America Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

60. South America Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

61. Brazil Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

62. Brazil Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

63. Brazil Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

64. Middle East and Africa Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

65. Middle East and Africa Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

66. Middle East Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

67. UAE Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

68. UAE Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

69. UAE Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

70. South Africa Phenolic Panel Market, By Type, 2018–2028 (USD Billion)

71. South Africa Phenolic Panel Market, By Class Type, 2018–2028 (USD Billion)

72. South Africa Phenolic Panel Market, By End-Use Industry, 2018–2028 (USD Billion)

List of Figures 

1. Global Phenolic Panel Market Segmentation

2. Phenolic Panel Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Phenolic Panel Market Attractiveness Analysis By Type

9. Global Phenolic Panel Market Attractiveness Analysis By Class Type

10. Global Phenolic Panel Market Attractiveness Analysis By End-Use Industry

11. Global Phenolic Panel Market Attractiveness Analysis By Region

12. Global Phenolic Panel Market: Dynamics

13. Global Phenolic Panel Market Share By Type(2021 & 2028)

14. Global Phenolic Panel Market Share By Class Type(2021 & 2028)

15. Global Phenolic Panel Market Share By End-Use Industry(2021 & 2028)

16. Global Phenolic Panel Market Share by Regions (2021 & 2028)

17. Global Phenolic Panel Market Share by Company (2020)

This study forecasts revenue growth at global, regional, and country levels from 2018 to 2028. The Brainy Insights has segmented the global phenolic panel market on the basis of below mentioned segments:

Global Phenolic Panel Market by Type:

  • Sandwich
  • Plain

Global Phenolic Panel Market by Class Type:

  • Class A
  • Class B

Global Phenolic Panel Market by End-Use Industry:

  • Construction
  • Marine
  • Transportation
  • Defense & Aerospace
  • Others

Global Phenolic Panel Market by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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