Natural Tocotrienols Market

Natural Tocotrienols Market Size by Type (Alpha, Gamma, Delta and Others), Application (Cosmetics and Personal Care Products, Food Additives, Animal Feeds and Pharmaceutical and Dietary Supplements), Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2024 to 2033

Base Year: 2023 Historical Data: 2020-22
  • Report ID: TBI-14617
  • Published Date: Nov, 2024
  • Pages: 235
  • Category: Chemicals & Materials
  • Format: PDF
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The global Natural Tocotrienols market was valued at USD 89.73 Million in 2023 and growing at a CAGR of 7.21% from 2024 to 2033. The market is expected to reach USD 180.02 Million by 2033. Natural Tocotrienols are compounds which occur naturally at higher levels in some vegetable oils like rice bran oil, palm oil, wheat germ, saw palmetto, barley, annatto and many different seeds, grains, nuts and oil that come from it.  The vitamin E family comprises four tocotrienols: alpha, beta, gamma, and delta. Its demand is growing as it is connected to improving heart disease. All these factors are driving the Natural Tocotrienols market.

Market Introduction:

Vitamin E is a crucial nutrient that consists of both tocopherols and tocotrienols. Tocotrienols have double bonds and are present in palm and rice bran oil. Tocotrienols have several different effects on the body. It could help in lowering cholesterol and offer heart health advantages. People are using it in cases of cancer, high cholesterol, ageing, stroke and several other conditions, but there is not any good particular evidence present to support its use. This natural tocotrienol complex is fat-soluble. It is a concentrated and fractionated extract of botanical origin. It belongs to the Vitamin E family, which consists of 8 naturally existing lipid-soluble isomers, i.e. 4 tocopherols and four tocotrienols. Tocotrienol has 40 to 60 times more antioxidant potency in comparison to alpha-tocopherol, which is generally known as Vitamin E. Antioxidants such as Vitamin E tocotrienols are stabilizing and neutralizing agents which act as scavengers for reactive and unstable free radicals. It masks and traps the damaging free radicals from making bonds with phospholipids arranged at cell membranes. Hence, it prevents damagaing of cell wall or disruption. It helps enhance the lives and health of the cells, which form several body structures such as the heart, skin, brain, bones, muscles, and blood vessels, among others. These antioxidants offer the first line of defence against lipid peroxidation, which was introduced by the reactive oxygen species or free radicals and hence reduced oxidative stress. The increase in oxidative stress can lead to many chronic and life-threatening diseases, such as arthritis and chronic inflammatory diseases, particularly in blood vessels, the heart and bones. Oxidative stress is also responsible for hyperlipidemia, which is high blood cholesterol levels; cancer; cardiovascular diseases; eye diseases such as diabetic neuropathy and retinal Neurodegeneration diseases; weakened bones; immuno-deficient diseases, Asthma, Alzheimer’s disease, skin diseases, radiation damage, bone fractures, diabetes with hyperlipidemia, osteoporosis, postmenopausal Osteopenia and fatty lever among others. Tocotrienols help alter the order of lipid packaging of cell membranes into tighter rearrangements, which provides better protection and stability to the cell from scavenging free radicals. Antioxidants provide protective shields against the damage of peroxyl free radicals on DNA strands. These natural vitamin E acts a therapeutic function in restraining hyperlipidemia and carotid stenosis, which is the main reason for strokes. All these factors are eventually driving the Natural Tocotrienols market.

Natural Tocotrienols Market Size

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Recent Development
  • In October 2016: ExcelVite is trying to harness the maximum Malaysian palm resources for the development of tocotrienol ingredients, which can be used in several functionalities, from neuroprotective advantages to sports nutrition. This is helping the organization gain market share in the Natural Tocotrienols Market.

Market Dynamics:

Drivers

Growing use in personal care and cosmetics products – Tocotrienols are vitamin E used in personal care and cosmetics products for hair health and skin benefits.  Tocotrienols are antioxidants that help protect the skin from damage due to free radicals. It also helps reverse or slow skin damage and prevent wrinkles. It also supports collagen production and decreases the signs of ageing. It protects against UV damage. Tocotrienols are getting popular as there is a surge in the demand for natural and organic skincare products. Gamma tocotrienol has potent antioxidant properties and is commonly present in anti-ageing creams, serums, lotions, etc. Tocotrienols are very useful in slowing skin damage because of free radicals. The perception is that it can prevent wrinkles and help the skin look youthful.  Tocopherol is a pure type of vitamin E with strong antioxidant properties, and hence, it is added to skin care products as it is useful in neutralizing free radicals. It moisturizes the skin and essentially improves skin ageing.  All these factors are eventually driving the Natural Tocotrienols market.

Restraints:

Stringent Regulations–  Tocotrienol products must follow all the requirements and standards decided by regulatory organizations in several regions and countries. Hence, complexity is involved, such as differences in the regulatory framework and approval processes, among others. It has made it difficult for the producers to produce and sell tocotrienol products globally. Also, the approval of the regulatory procedure can be expensive and requires time. All these factors are acting as restraints for the market.

Opportunities:

Health benefits and use in the pharma sector– Tocotrienols can have several effects on the body, such as lowering cholesterol levels and helping to make the heart healthy.  People are using it for cancer, high cholesterol, stroke and ageing, among others. Much research has proven that tocotrienols positively affect human health and have anticancer properties. It also helps decrease the risk of cardiovascular disease and lowers cholesterol levels. It also helps in slowing the buildup of plaque in the arteries and reduces cholesterol levels. It has also been shown to improve diabetes in animal and human studies. Tocotrienols have been proven to decrease neuropathic pain in animal and human studies. It is also helpful in strengthening and healing bone fractures faster in comparison to other vitamin E-based supplements. Also, it helps improve brain functionality and health and makes it easy to access. All these factors eventually propel the Natural Tocotrienols market in the forecasting period.

Regional segmentation analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. North America emerged as the largest market for the global Natural Tocotrienols market, with a 45.76% share of the market revenue in 2023. This significant market share is largely due to the growing incidence of chronic diseases in Canada and the US, like metabolic syndromes and cardiovascular diseases. Moreover, consumers are looking for natural health solutions and nutrition and prefer foods and beverages with vitamins, minerals, etc. Also, leading organizations are investing in R&D for the effective extraction of natural Tocotrienols. All these factors are driving the Natural Tocotrienols market in the region.

North America Region Natural Tocotrienols Market Share in 2023 - 45.76%

 

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Type Segment Analysis

The type segment is divided into alpha, gamma, delta and others. The Alpha segment dominated the market, with a market share of around 47.55% in 2023. This significant share is due to its use as a potent antioxidant in the pharmaceutical and nutraceutical sector for dietary supplements. It helps promote heart health and decrease inflammation. It also helps protect against different types of cancer. It is broadly used by the pharmaceutical, supplement, and functional food sectors.

Application Segment Analysis

The application segment is divided into cosmetics and personal care products, food additives, animal feeds and pharmaceutical and dietary supplements. The pharmaceutical and dietary supplements segment dominated the market, with a market share of around 73.44% in 2023. This significant share is attributed to the surge in the use of Tocotrienols in dietary supplements. These compounds have excellent antioxidant properties and promise health benefits like cholesterol management and improved cardiovascular health. The surge in chronic disease prevalence globally is propelling the market's growth.

Some of the Key Market Players:
  • American River Nutrition, LLC.
  • ExcelVite
  • BGG World
  • New Max Industrial
  • Yichun Dahaigui Life Science Co., Ltd
  • KLK OLEO
  • Sunfed
  • Fuji Chemical Industries Co., Ltd.
  • Xi'an Healthful Biotechnology Co., Ltd
  • Musim Mas Group

Report Description:

Attribute Description
Market Size Revenue (USD Million)
Market size value in 2023 USD 89.73 Million
Market size value in 2033 USD 180.02 Million
CAGR (2024 to 2033) 7.21%
Historical data 2020-2022
Base Year 2023
Forecast 2024-2033
Region The regions analyzed for the market are Asia Pacific, Europe, South America, North America, and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
Segments Type and Application

Frequesntly Asked Questions

North America region emerged as the largest market for the Natural Tocotrienols.

The market's growth will be influenced by growing use in personal care and cosmetics products.

Stringent Regulations could hamper the market growth.

Health benefits and use in the pharma sector will provide huge opportunities to the market.

Key players are American River Nutrition, LLC., ExcelVite, BGG World, New Max Industrial, Yichun Dahaigui Life Science Co., Ltd, KLK OLEO, Sunfed, Fuji Chemical Industries Co., Ltd., Xi'an Healthful Biotechnology Co., Ltd and Musim Mas Group among others.

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Type
          4.3.2. Market Attractiveness Analysis By Application
          4.3.3. Market Attractiveness Analysis By Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Growing use in personal care and cosmetics products
    5.3. Restraints
          5.3.1. Stringent Regulations
    5.4. Opportunities
          5.4.1. Health benefits and use in the pharma sector
    5.5. Challenges
          5.5.1. Economic slowdown

6. Global Natural Tocotrienols Market Analysis and Forecast, By Type
    6.1. Segment Overview
    6.2. Alpha
    6.3. Gamma
    6.4. Delta
    6.5. Others

7. Global Natural Tocotrienols Market Analysis and Forecast, By Application
    7.1. Segment Overview
    7.2. Cosmetics and Personal Care Products
    7.3. Food Additives
    7.4. Animal Feeds
    7.5. Pharmaceutical and Dietary Supplements

8. Global Natural Tocotrienols Market Analysis and Forecast, By Regional Analysis
    8.1. Segment Overview
    8.2. North America
          8.2.1. U.S.
          8.2.2. Canada
          8.2.3. Mexico
    8.3. Europe
          8.3.1. Germany
          8.3.2. France
          8.3.3. U.K.
          8.3.4. Italy
          8.3.5. Spain
    8.4. Asia-Pacific
          8.4.1. Japan
          8.4.2. China
          8.4.3. India
    8.5. South America
          8.5.1. Brazil
    8.6. Middle East and Africa
          8.6.1. UAE
          8.6.2. South Africa

9. Global Natural Tocotrienols Market-Competitive Landscape
    9.1. Overview
    9.2. Market Share of Key Players in Global Natural Tocotrienols Market
          9.2.1. Global Company Market Share
          9.2.2. North America Company Market Share
          9.2.3. Europe Company Market Share
          9.2.4. APAC Company Market Share
    9.3. Competitive Situations and Trends
          9.3.1. Type Launches and Developments
          9.3.2. Partnerships, Collaborations, and Agreements
          9.3.3. Mergers & Acquisitions
          9.3.4. Expansions

10. Company Profiles
    10.1. American River Nutrition, LLC.
          10.1.1. Business Overview
          10.1.2. Company Snapshot
          10.1.3. Company Market Share Analysis
          10.1.4. Company Type Portfolio
          10.1.5. Recent Developments
          10.1.6. SWOT Analysis
    10.2. ExcelVite
          10.2.1. Business Overview
          10.2.2. Company Snapshot
          10.2.3. Company Market Share Analysis
          10.2.4. Company Type Portfolio
          10.2.5. Recent Developments
          10.2.6. SWOT Analysis
    10.3. BGG World
          10.3.1. Business Overview
          10.3.2. Company Snapshot
          10.3.3. Company Market Share Analysis
          10.3.4. Company Type Portfolio
          10.3.5. Recent Developments
          10.3.6. SWOT Analysis
    10.4. New Max Industrial
          10.4.1. Business Overview
          10.4.2. Company Snapshot
          10.4.3. Company Market Share Analysis
          10.4.4. Company Type Portfolio
          10.4.5. Recent Developments
          10.4.6. SWOT Analysis
    10.5. Yichun Dahaigui Life Science Co., Ltd
          10.5.1. Business Overview
          10.5.2. Company Snapshot
          10.5.3. Company Market Share Analysis
          10.5.4. Company Type Portfolio
          10.5.5. Recent Developments
          10.5.6. SWOT Analysis
    10.6. KLK OLEO
          10.6.1. Business Overview
          10.6.2. Company Snapshot
          10.6.3. Company Market Share Analysis
          10.6.4. Company Type Portfolio
          10.6.5. Recent Developments
          10.6.6. SWOT Analysis
    10.7. Sunfed
          10.7.1. Business Overview
          10.7.2. Company Snapshot
          10.7.3. Company Market Share Analysis
          10.7.4. Company Type Portfolio
          10.7.5. Recent Developments
          10.7.6. SWOT Analysis
    10.8. Fuji Chemical Industries Co., Ltd.
          10.8.1. Business Overview
          10.8.2. Company Snapshot
          10.8.3. Company Market Share Analysis
          10.8.4. Company Type Portfolio
          10.8.5. Recent Developments
          10.8.6. SWOT Analysis
    10.9. Xi'an Healthful Biotechnology Co., Ltd
          10.9.1. Business Overview
          10.9.2. Company Snapshot
          10.9.3. Company Market Share Analysis
          10.9.4. Company Type Portfolio
          10.9.5. Recent Developments
          10.9.6. SWOT Analysis
    10.10. Musim Mas Group
          10.10.1. Business Overview
          10.10.2. Company Snapshot
          10.10.3. Company Market Share Analysis
          10.10.4. Company Type Portfolio
          10.10.5. Recent Developments
          10.10.6. SWOT Analysis

List of Table

1. Global Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

2. Global Alpha, Natural Tocotrienols Market, By Region, 2020-2033 (USD Million) 

3. Global Gamma, Natural Tocotrienols Market, By Region, 2020-2033 (USD Million) 

4. Global Delta, Natural Tocotrienols Market, By Region, 2020-2033 (USD Million) 

5. Global Others, Natural Tocotrienols Market, By Region, 2020-2033 (USD Million) 

6. Global Natural Tocotrienols Market, By Application, 2020-2033 (USD Million) 

7. Global Cosmetics and Personal Care Products, Natural Tocotrienols Market, By Region, 2020-2033 (USD Million) 

8. Global Food Additives, Natural Tocotrienols Market, By Region, 2020-2033 (USD Million) 

9. Global Animal Feeds, Natural Tocotrienols Market, By Region, 2020-2033 (USD Million) 

10. Global Pharmaceutical and Dietary Supplements, Natural Tocotrienols Market, By Region, 2020-2033 (USD Million) 

11. North America Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

12. North America Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

13. U.S. Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

14. U.S. Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

15. Canada Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

16. Canada Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

17. Mexico Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

18. Mexico Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

19. Europe Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

20. Europe Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

21. Germany Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

22. Germany Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

23. France Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

24. France Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

25. U.K. Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

26. U.K. Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

27. Italy Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

28. Italy Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

29. Spain Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

30. Spain Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

31. Asia Pacific Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

32. Asia Pacific Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

33. Japan Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

34. Japan Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

35. China Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

36. China Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

37. India Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

38. India Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

39. South America Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

40. South America Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

41. Brazil Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

42. Brazil Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

43. Middle East and Africa Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

44. Middle East and Africa Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

45. UAE Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

46. UAE Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

47. South Africa Natural Tocotrienols Market, By Type, 2020-2033 (USD Million)

48. South Africa Natural Tocotrienols Market, By Application, 2020-2033 (USD Million)

List of Figures 

1. Global Natural Tocotrienols Market Segmentation

2. Global Natural Tocotrienols Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Natural Tocotrienols Market Attractiveness Analysis By Type  

9. Global Natural Tocotrienols Market Attractiveness Analysis By Application 

10. Global Natural Tocotrienols Market Attractiveness Analysis By Region

11. Global Natural Tocotrienols Market: Dynamics

12. Global Natural Tocotrienols Market Share By Type (2023 & 2033)

13. Global Natural Tocotrienols Market Share By Application (2023 & 2033)

14. Global Natural Tocotrienols Market Share By Regions (2023 & 2033)

15. Global Natural Tocotrienols Market Share By Company (2023)

This study forecasts revenue at global, regional, and country levels from 2020 to 2033. The Brainy Insights has segmented the global Natural Tocotrienols market based on below mentioned segments:

Global Natural Tocotrienols Market by Type:

  • Alpha
  • Gamma
  • Delta
  • Others

Global Natural Tocotrienols Market by Application:

  • Cosmetics and Personal Care Products
  • Food Additives
  • Animal Feeds
  • Pharmaceutical and Dietary Supplements

Global Natural Tocotrienols by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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