Membrane Filtration Market

Membrane Filtration Market Size by Type (Reverse Osmosis, Ultrafiltration, Microfiltration, Nanofiltration) By Application (Water and wastewater treatment, Dairy drinks and concentrates, Food and beverages and Winery) Global Industry Analysis, Share, Growth, Trends, and Forecast 2022 to 2030

Base Year: 2021 Historical Data: 2019-20
  • Report ID: TBI-13211
  • Published Date: Dec, 2022
  • Pages: 235
  • Category: Chemicals & Materials
  • Format: PDF
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The Membrane Filtration market was estimated at around 15 billion in 2021, growing at a CAGR of nearly 8.9% during 2022-2030. The market is projected to reach approximately USD 34 billion by 2030.

Membrane Filtration Market: Overview

Membrane filtration market growth is accelerating due to a number of factors, including the expanding dairy sectors, rules for water filtration and safety, and rising premium product demand. Membrane filtration is frequently used to remove bacteria, organic matter, and microscopic organisms from water. Driving factors include drinking clean water and customer awareness of that are anticipated to increase during the forecast period. The filtration of primary materials used in pharmaceutical synthesis, recycling spent water, and wastewater purification are evaluated to account for future market expansion. The market for bio-based medications will grow, which will be beneficial for membrane filtration systems. Additionally, the government's requirements for water purification are boosting the market for membrane filtration.

Membrane Filtration Market

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Membrane Filtration Market: COVID – 19 Impact Analysis

The COVID-19 pandemic had a considerable effect on the membrane filtration market. The government-enforced lockout and the establishment of social distance rules influenced this industry. The spread of this market will eventually be impacted by the epidemic.

The pandemic has influenced every industry, including those in the following fields: ICT, agriculture, food & beverage, automotive & transportation, aerospace & defence, banking, financial services & insurance, chemical & material, consumer goods, energy & power, pharmaceutical & healthcare, and packaging. The populace has reduced their travel and has become more housebound, which may or may not be beneficial or bad for the market.

Membrane Filtration Market: Growth Drivers

Low energy costs and increasing demand for filtration will accelerate the market’s growth

The membrane filtration market is being driven by low energy costs and an increase in the demand for industrial filtering for improved processing. It is an effective technique for cryopreserving heat-sensitive material and works well with several gases, including air. Instead of eliminating the corrupt microorganisms in the required liquid or gas, it serves as a fence and removes them. Large-scale industrial uses of membrane filtering are also prevalent. It is mostly used to remove microscopic particles and vanishing objects from solutions, and it has the potential to continually separate them as well as concentrate dyes from emissions. This approach differs from others in particular ways, such as its resistance to bacterial assaults, harsh chemical environments, and temperature increases. It is appropriate for the treatment of emissions with low concentrations of dyes, but it is not appropriate for dealing with hard items that are difficult to dissolve and could make it impossible to reuse the water. These therefore are the reasons that propel the membrane filtration market's growth.

The processes run the risk of contaminating the membrane and causing a decrease in penetration flow. Membrane filters must be manufactured and maintained at significant costs. Membrane filters need routine maintenance, which might harm the shear-sensitive material because of the high flow rates used. A membrane with large pores can interfere with the outcome and perform poorly if the manufacturing process is not perfectly controlled.

Membrane Filtration Market: Segmentation Analysis

The Membrane Filtration Market is divided into four categories based on type: Reverse Osmosis, Ultrafiltration, Microfiltration, and Nanofiltration. Reverse osmosis will hold the biggest market share for membrane filtration in 2021, accounting for 42% of total market revenue. Widespread usage of this technique is made possible by the demineralization and deionization of water. Reverse osmosis technology is therefore in high demand, driven by the global water processing and beverage industries. Government agencies are also increasing their use of this technology to ensure that everyone has access to safe and clean water, which is fueling the growth of the reverse osmosis market.

Water and wastewater treatment accounted for the greatest share of the membrane filtration market by application in 2021, with a market share of 39%. Pollutant removal and filtration in wastewater treatment frequently employ membrane filters. The market's rising demand for membrane filters is also caused by the world's rapidly rising wastewater treatment activities. The UN launched an initiative called "no one is left behind," the main goal of which is to improve the management of water resources and provide water to people who come from a variety of socioeconomic backgrounds. As a result, the scope of wastewater treatment has expanded.

Report Scope

Attribute Description
Base Year 2021
Forecast period 2022-2030
Report Coverage Revenue estimation and forecast, company profile, competitive landscape, growth factors, and recent trends
Regional scope North America, Europe, Asia Pacific, Middle East & Africa, and Latin America
Market Size(unit) USD Billion
CAGR (2022 to 2030) 8.9%
Segments Covered

By Type
By Application

Key Insights:

  • Based on Type segmentation, the Reverse osmosis segment is estimated to hold the largest market share during the forecast period.
  • Based on application segmentation, the waste and wastewater treatment segment is the leading revenue-generating category during the forecast period.
  • On the basis of geography/region, the Asia Pacific region was the leading revenue generator in 2021.

Recent Development

  • Reverse osmosis (RO) membranes were purchased by Suez in January 2021 from speciality chemical manufacturer Lanxess. This purchase will enable Suez to address the rising demand for brackish water RO membranes.
  • A new generation of electrolytic membranes for corrosion control in the metallurgical sector was created by Guo Chu Technology in October 2020.
  • Oxyphen was purchased by Filtration Group in May 2020. With this acquisition, Filtration Group is now able to offer a wider range of membranes to the life science, commercial, and consumer markets.

Regional Landscape

In 2020, the Asia-Pacific region accounted for 40% of the market for membrane filtration, which was the greatest proportion. Wastewater treatment is becoming more and more necessary in the region as a result of the region's population boom, which is happening quickly in nations like China and India. The total operational capacity of wastewater treatment plants in India, as updated in June 2021, is 26,869 mega litres per day, according to statistics from the National Informatics Centre of India. In India, 107 million people will have access to safe drinking water at home by the year 2020. In addition, China has set a goal to increase the rate of wastewater treatment to 70% of households in metropolitan areas, according to CWR (China Water Risk). Asia Pacific represents more than 30% of the market share for membrane filtering systems. Membrane filtering system technology is in high demand due to the employment of these systems in water treatment facilities, the dairy and food sectors, and pasteurisation, sterilisation, and concentration procedures.

India is the largest market for the use of membrane filtering systems in the food and beverage industry. China dominates the market for membrane filtration systems in Asia Pacific. The expanding use of membrane filtration systems technology for water purification is the main factor influencing a nation's membrane filtration systems market. To secure clean drinking water supplies, this nation's growing population has led to an increased demand for sustainable filtration methods.

List of the prominent players in the global membrane filtration market:

  • Thermo Fisher Scientific
  • The Merck Group
  • 3M
  • Pall Corporation
  • Cytiva
  • GEA Group AG
  • ProMinent Group
  • Porvair Filtration Group
  • Guo Chu Technology (Xiamen) Co., Ltd.
  • Filtration Group
  • SUEZ
  • Veolia

The global Membrane Filtration market is segmented as follows:

By Type

  • Reverse Osmosis
  • Ultrafiltration
  • Microfiltration
  • Nanofiltration

By Application

  • Water and wastewater treatment
  • Dairy drinks and concentrates
  • Food and beverages
  • Winery

By Region/Geography

  • North America
  • The U.S.
  • Canada
  • Mexico
  • Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
  • Asia Pacific
  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Rest of Asia Pacific
  • The Middle East & Africa
  • Saudi Arabia
  • UAE
  • South Africa
  • Egypt
  • Kuwait
  • Rest of the Middle East & Africa
  • Latin America
  • Brazil
  • Argentina
  • Rest of Latin America

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Type
          4.3.2. Market Attractiveness Analysis By Application
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Increasing awareness about wastewater treatment
          5.2.2. The growing dairy and food industry
    5.3. Restrains
          5.3.1. Chances of membrane fouling degrading filtration efficiency
    5.4. Opportunities
          5.4.1. Growing market

6. Global Membrane Filtration Market Analysis and Forecast, By Type
    6.1. Segment Overview
    6.2. Reverse Osmosis
    6.3. Ultrafiltration
    6.4. Microfiltration
    6.5. Nanofiltration

7. Global Membrane Filtration Market Analysis and Forecast, By Application
    7.1. Segment Overview
    7.2. Water and wastewater treatment
    7.3. Dairy drinks and concentrates
    7.4. Food and beverages
    7.5. Winery

8. Global Membrane Filtration Market Analysis and Forecast, By Regional Analysis
    8.1. Segment Overview
    8.2. North America
          8.2.1. U.S.
          8.2.2. Canada
          8.2.3. Mexico
    8.3. Europe
          8.3.1. Germany
          8.3.2. France
          8.3.3. U.K.
          8.3.4. Italy
          8.3.5. Spain
          8.3.6. Rest of Europe
    8.4. Asia-Pacific
          8.4.1. Japan
          8.4.2. China
          8.4.3. India
          8.4.4. Australia
          8.4.5. South Korea
          8.4.6. Rest of Asia-Pacific
    8.5. South America
          8.5.1. Brazil
          8.5.2. Argentina
          8.5.3. Rest of South America
    8.6. Middle East and Africa
          8.6.1. UAE
          8.6.2. South Africa
          8.6.3. Egypt
          8.6.4. Kuwait
          8.6.5. Saudi Arabia
          8.6.6. Rest of Middle East & Africa

9. Global Membrane Filtration Market-Competitive Landscape
    9.1. Overview
    9.2. Market Share of Key Players in the Membrane Filtration market
          9.2.1. Global Company Market Share
          9.2.2. North America Company Market Share
          9.2.3. Europe Company Market Share
          9.2.4. APAC Company Market Share
    9.3. Competitive Situations and Trends
          9.3.1. Type Launches and Developments
          9.3.2. Partnerships, Collaborations, and Agreements
          9.3.3. Mergers & Acquisitions
          9.3.4. Expansions

10. Company Profiles
    10.1. Thermo Fisher Scientific
          10.1.1. Business Overview
          10.1.2. Company Snapshot
          10.1.3. Company Market Share Analysis
          10.1.4. Company Application Portfolio
          10.1.5. Recent Developments
          10.1.6. SWOT Analysis
    10.2. The Merck Group
          10.2.1. Business Overview
          10.2.2. Company Snapshot
          10.2.3. Company Market Share Analysis
          10.2.4. Company Application Portfolio
          10.2.5. Recent Developments
          10.2.6. SWOT Analysis
    10.3. 3M
          10.3.1. Business Overview
          10.3.2. Company Snapshot
          10.3.3. Company Market Share Analysis
          10.3.4. Company Application Portfolio
          10.3.5. Recent Developments
          10.3.6. SWOT Analysis
    10.4. Pall Corporation
          10.4.1. Business Overview
          10.4.2. Company Snapshot
          10.4.3. Company Market Share Analysis
          10.4.4. Company Application Portfolio
          10.4.5. Recent Developments
          10.4.6. SWOT Analysis
    10.5. Cytiva
          10.5.1. Business Overview
          10.5.2. Company Snapshot
          10.5.3. Company Market Share Analysis
          10.5.4. Company Application Portfolio
          10.5.5. Recent Developments
          10.5.6. SWOT Analysis
    10.6. GEA Group AG
          10.6.1. Business Overview
          10.6.2. Company Snapshot
          10.6.3. Company Market Share Analysis
          10.6.4. Company Application Portfolio
          10.6.5. Recent Developments
          10.6.6. SWOT Analysis
    10.7. ProMinent Group
          10.7.1. Business Overview
          10.7.2. Company Snapshot
          10.7.3. Company Market Share Analysis
          10.7.4. Company Application Portfolio
          10.7.5. Recent Developments
          10.7.6. SWOT Analysis
    10.8. Porvair Filtration Group
          10.8.1. Business Overview
          10.8.2. Company Snapshot
          10.8.3. Company Market Share Analysis
          10.8.4. Company Application Portfolio
          10.8.5. Recent Developments
          10.8.6. SWOT Analysis
    10.9. SUEZ
          10.9.1. Business Overview
          10.9.2. Company Snapshot
          10.9.3. Company Market Share Analysis
          10.9.4. Company Application Portfolio
          10.9.5. Recent Developments
          10.9.6. SWOT Analysis
    10.10. Veolia
          10.10.1. Business Overview
          10.10.2. Company Snapshot
          10.10.3. Company Market Share Analysis
          10.10.4. Company Application Portfolio
          10.10.5. Recent Developments
          10.10.6. SWOT Analysis

List of Table

1. Global Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

2. Global Reverse Osmosis Membrane Filtration Market, By Region, 2022-2030(USD Billion) 

3. Global Microfiltration Membrane Filtration Market, By Region, 2022-2030(USD Billion) 

4. Global Others Membrane Filtration Market, By Region, 2022-2030(USD Billion) 

5. Global Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

6. Global water & waste water Treatment Membrane Filtration Market, By Region, 2022-2030(USD Billion) 

7. Global Winery Membrane Filtration Market, By Region, 2022-2030(USD Billion)

8. Global Others Membrane Filtration Market, By Region, 2022-2030(USD Billion)  

9. Global Membrane Filtration Market, By Region, 2022-2030(USD Billion) 

10. Global Membrane Filtration Market, By North America, 2022-2030(USD Billion) 

11. North America Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

12. North America Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

13. U.S. Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

14. U.S. Membrane Filtration Market, By Application, 2022-2030(USD Billion)  

15. Canada Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

16. Canada Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

17. Mexico Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

18. Mexico Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

19. Europe Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

20. Europe Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

21. Germany Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

22. Germany Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

23. France Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

24. France Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

25. U.K. Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

26. U.K. Membrane Filtration Market, By Application, 2022-2030(USD Billion)  

27. Italy Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

28. Italy Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

29. Spain Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

30. Spain Membrane Filtration Market, By Application, 2022-2030(USD Billion)

31. Rest of Europe Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

32. Rest of Europe Membrane Filtration Market, By Application, 2022-2030(USD Billion)

33. Asia Pacific Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

34. Asia Pacific Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

35. Japan Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

36. Japan Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

37. China Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

38. China Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

39. India Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

40. India Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

41. Australia Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

42. Australia Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

43. South Korea Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

44. South Korea Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

45. Rest of Asia-Pacific Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

46. Rest of Asia-Pacific Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

47. South America Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

48. South America Membrane Filtration Market, By Application, 2022-2030(USD Billion)  

49. Brazil Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

50. Brazil Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

51. Argentina Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

52. Argentina Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

53. Rest of Latin America Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

54. Rest of Latin America Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

55. Middle East and Africa Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

56. Middle East and Africa Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

57. UAE Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

58. UAE Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

59. South Africa Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

60. South Africa Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

61. Egypt Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

62. Egypt Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

63. Kuwait Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

64. Kuwait Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

65. Saudi Arabia Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

66. Saudi Arabia Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

67. Rest of Middle East Membrane Filtration Market, By Type, 2022-2030(USD Billion) 

68. Rest of Middle East Membrane Filtration Market, By Application, 2022-2030(USD Billion) 

List of Figures 

1. Global Membrane Filtration Market Segmentation

2. Membrane Filtration Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Membrane Filtration Market Attractiveness Analysis By Type

9. Global Membrane Filtration Market Attractiveness Analysis By Application

10. Global Membrane Filtration Market Attractiveness Analysis By Region

11. Global Membrane Filtration Market: Dynamics

12. Global Membrane Filtration Market Share By Type(2022 & 2030)

13. Global Membrane Filtration Market Share By Application(2022 & 2030)

14. Global Membrane Filtration Market Share by Regions (2022 & 2030)

15. Global Membrane Filtration Market Share by Company (2021)

By Type

  • Reverse Osmosis
  • Ultrafiltration
  • Microfiltration
  • Nanofiltration

By Application

  • Water and wastewater treatment
  • Dairy drinks and concentrates
  • Food and beverages
  • Winery

By Region/Geography

  • North America
  • The U.S.
  • Canada
  • Mexico
  • Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
  • Asia Pacific
  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Rest of Asia Pacific
  • The Middle East & Africa
  • Saudi Arabia
  • UAE
  • South Africa
  • Egypt
  • Kuwait
  • Rest of the Middle East & Africa
  • Latin America
  • Brazil
  • Argentina
  • Rest of Latin America

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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