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Medical Laser Systems Market

Medical Laser Systems Market Size by Application (Ophthalmology, Dentistry, Cosmetic/Dermatology, Cardiovascular, Cancer Therapy, and Others), Product Type (Solid-state Lasers, Gas Lasers, Fiber Lasers, Femtosecond Lasers, Diode Lasers, and Others), End-User (Specialized Clinics, Ambulatory Surgical Centers, and Hospitals) Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2022 to 2030

Base Year: 2021 Historical Data: 2019-20
  • Report ID: TBI-12872
  • Published Date: Aug, 2022
  • Pages: 235
  • Category: Healthcare
  • Format: PDF
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The global medical laser systems market is expected to reach USD 16.20 billion by 2030, at a CAGR of 15.82% from 2022 to 2030. The increasing demand for non-invasive & minimal methods by patients drives the expansion of the medical laser systems market.

Market Overview:

A medical laser is a non-invasive & intense light source that can be utilized to treat tissue and offer rapid healing without discoloration or scarring. There are different types of medical laser systems, the most typical of which are solid-state laser systems, diode laser systems, gas laser systems, and dye laser systems. Medical laser systems are prominently used in different branches of biology, like ophthalmology, cardiology, urology, and others, for diagnosis, prevention, and disease management. They assist in drug delivery, bio-sensing, cancer therapy, bio-imaging, and diagnostics of cancer cells. In cosmetic surgery, medical laser systems also help remove sunspots, scars, tattoos, stretch marks, birthmarks, wrinkles, and spider veins or hair. Additionally, medical laser systems help in tumor & cataract removal, plastic surgery, breast surgery, and other surgical methods.

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Market Dynamics:

Drivers
  • The rising prevalence of cardiovascular diseases:

The adoption of new laser procedures & innovative technology is the driving factor of the market growth. Further, the laser systems are utilized for various medical and cosmetic procedures, including dermal resurfacing, fat reduction, hair removal, pigmentation mark reduction, dermal contraction, and age-related vascular dysfunction. This factor is helping to boost market growth. However, the rising prevalence of congenital heart diseases, age-related macular edema, coronary artery diseases, glaucoma, and other disorders are also expected to fuel the market's growth. In addition, the approval & launch of new products, growing old age population, growing demand for minimally invasive & outpatient treatments, rapid urbanization, increasing prevalence of eye diseases & escalating cosmetic treatments, and increased healthcare expenditure is driving factors of the market growth. The adoption of new laser procedures & innovative technology is also boosting the market growth during the forecast period.

Restraints:
  • High costs of laser surgeries:

The high price associated with medical laser services has led to a decline in customers opting for these facilities. People from moderate to lower socioeconomic backgrounds cannot afford such kinds of services due to the high price of the methods. Further, stringent safety regulations & the high failure rate of laser-based surgical procedures restrain the market's growth. Also, the laser methods in underdeveloped & developing countries are facing a challenge in their growth pattern. In addition, the choice of progressive laser-operated surgical procedures over traditional techniques raises the total price of the services, which is a challenging factor in the market growth.

Opportunities:
  • The growing number of cosmetic procedures:

The increasing demand for painless & non-invasive medical treatments is anticipated to create an opportunity for the market. Further, the several industries undertaken by healthcare institutions to boost medical tourism are the opportunity factor for market growth. An increase in disposable incomes and demand for laser treatment in developing countries also promote market growth during the coming year. Moreover, the emergence of multi-specialty hospitals that provide a wide range of services & reimbursement facilities raises growth opportunities. Further, aesthetic laser instruments are preferred over other tools for different advantages, including less time-consuming, minimally invasive, and ease of use. Also, the increasing awareness among people about aesthetics, increasing adoption of surgeries, and affordability of progressive treatments like scar removal and acne are anticipated to increase the demand for market growth during the forecast period.

Segmentation Analysis:

The global medical laser systems market has been segmented based on application, product type, end-user, and region.

  • The application segment is divided into ophthalmology, dentistry, cosmetic/dermatology, cardiovascular, cancer therapy, and others. The cosmetic/dermatology segment led the market with a market share of 21.23% in 2021 due to the increased use of medical lasers in these treatments.
  • The product type segment is divided into solid-state lasers, gas lasers, fiber lasers, femtosecond lasers, diode lasers, and others. The solid-state lasers segment led the market with a market share of 22.21% in 2021 due to the safe usage of the solid-state laser system and the quality output provided by it.
  • The end-user segment is divided into specialized clinics, ambulatory surgical centers, and hospitals. The hospital segment led the market with a market share of 40.13% in 2021 due to the improved healthcare infrastructure.
Regional Segmentation Analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. North American region emerged as the largest market for the global medical laser systems market, with a 45.36% share of the market revenue in 2021.

  • The increasing market for minimally invasive medical processes is anticipated to contribute to the medical laser systems market. Furthermore, the high population base and government investments to boost innovation in the healthcare segment also help boost the market growth. Also, the augmented use of laser treatment for ophthalmic disorders and technological advancements in medical devices are helping boost market growth.
  • During the forecast period, the Asia Pacific region will record the highest growth due to the rising incidences of rheumatoid arthritis, diabetic retinopathy, and dental caries which are helping to boost the market growth in this region. Additionally, the high disposable incomes and the exponential growth of cosmetic/aesthetic procedures also help drive market growth in this region.

North America Region Medical Laser Systems Market Share in 2021 - 48.32%

 

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Competitive Analysis:

The key players are now concentrating on implementing strategies such as adopting new technology, product innovations, mergers & acquisitions, joint venture, alliances, and partnerships to improve their market position in the global medical laser systems industry.

List of Key Market Players:

  • Fujikura Ltd.
  • LASOS Lasertechnik GmbH
  • Alcon
  • Modu-Laser
  • Zeiss
  • BIOLASE, Inc.
  • Cynosure
  • IRIDEX Corporation
  • Bausch & Lomb
  • Candela Corporation
  • Lumenis

Key Target Audience:

  • Market Players
  • Investors
  • End-users
  • Government Authorities
  • Consulting And Research Firm

Report Description:

  • Global Medical Laser Systems Market, Industry Analysis, Trends, Analysis and Forecast, 2022 to 2030 is a forthcoming/imminent research report which is to be published by The Brainy Insights.
  • 2021 is considered as the base year of the report. 2019 and 2020 are considered as the historic years and 2022 to 2030 are the forecast years. The global medical laser systems market is based on revenue (USD Billion). The report incorporates the market study based on revenue. The study covers the market share revenue/market share/volume for each of the segments, regions and countries catering to global medical laser systems market. The regions analyzed for the market are Europe, Asia Pacific, North America, South America, and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
  • The report encompasses with the relative data & information, which have been validated by the leading industry professionals and experts across the globe. The research report also delivers an outline of the attractiveness of medical laser systems based on application, product type, end-user, and regions which are deduced and formulated based on their growth rate (CAGR), market size, and attractiveness by analyzing the present and prospects to fathom market growth and development in future.
  • The report illustrates the detailed (both quantitative and qualitative) analysis of historical data, revenues, key developments, along with the crucial strategies adopted by key organizations catering to global medical laser systems market. This offers vital and in-depth insights to depict the overall market scenario.
  • The report offers the detailed study for the company profiles of key organizations operating in the global medical laser systems market and a comparative assessment based on their product offering, business overviews, geographic presence, business strategies, segment market share, product development & innovations, recent developments, joint venture, partnerships, mergers & acquisitions, strategic alliances, SWOT analysis, and key financial information. This helps in evaluating the overall competition present in the market scenario.
  • The report provides an elaborative assessment of the porter’s five forces analysis coupled with SWOT analysis to provide business related data and information’s. Porter’s five forces model is analyzed to understand the overall competitive scenario that is prevailing in the market. Additionally, the SWOT analysis identifies both the positive and negative attributes of the market development which influences the company growth and development to sustain and survive in the long run.
  • Along with that, the report also focuses on the market related driving factors, growth limitations (restraints), potential industry opportunities, significant trends and development which act as a key potential for the investors.
  • Potential growth prospects along with the penetration rate analysis of the product (market related i.e., global medical laser systems market) is covered to comprehend the adoption rate and evaluate the market size.

Frequesntly Asked Questions

As per The Brainy Insights, the size of the medical laser systems market was valued at USD 4.32 billion in 2021 to USD 16.20 billion by 2030.

Global medical laser systems market is growing at a CAGR of 15.82% during the forecast period 2022-2030.

The global medical laser systems market has been segmented based on application, product type, end-user, and regions. The cosmetic/dermatology segment led application segment in 2021. The solid-state lasers led the product type segment in 2021.

North America region emerged as the largest market for the medical laser systems.

The market's growth will be influenced by the rising prevalence of cardiovascular diseases.

The stringent safety limitations and a high failure rate could hamper the market growth.

The growing number of cosmetic procedures will provide huge opportunities to the market.

Key players are Fujikura Ltd., LASOS Lasertechnik GmbH, Alcon, Modu-Laser, Zeiss, BIOLASE, Inc., Cynosure, IRIDEX Corporation, Bausch & Lomb, Candela Corporation, Lumenis and among others.

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  • Further segmentation of the market on the basis of type, application, end use, product, technology, method, process and any other segment depending on the market
  • Segmentation on the basis of any specific country or region
  • Any segment can be classified on the basis of application
  • Application segment can be further divided on the basis of companies
  • The companies profiled are not limited, we can incorporate additional companies of your choice
  • We can split the company market share on the basis of product, application and region
  • Report can be prepared for any specific country/region/segment
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1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Application
          4.3.2. Market Attractiveness Analysis By Product Type
          4.3.3. Market Attractiveness Analysis By End-User
          4.3.4. Market Attractiveness Analysis By Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. The expansion in the number of cosmetic surgeries
          5.2.2. The improved health care infrastructure
          5.2.3. The growing demand for minimally invasive and outpatient treatments
    5.3. Restraints
          5.3.1. The stringent safety limitations and a high failure rate
    5.4. Opportunities
          5.4.1. The growing number of cosmetic procedures

6. Global Medical Laser Systems Market Analysis and Forecast, By Application
    6.1. Segment Overview
    6.2. Ophthalmology
    6.3. Dentistry
    6.4. Cosmetic/Dermatology
    6.5. Cardiovascular
    6.6. Cancer Therapy
    6.7. Others

7. Global Medical Laser Systems Market Analysis and Forecast, By Product Type
    7.1. Segment Overview
    7.2. Solid-state Lasers
    7.3. Gas Lasers
    7.4. Fiber Lasers
    7.5. Femtosecond Lasers
    7.6. Diode Lasers
    7.7. Others

8. Global Medical Laser Systems Market Analysis and Forecast, By End-User
    8.1. Segment Overview
    8.2. Specialized Clinics
    8.3. Ambulatory Surgical Centers
    8.4. Hospitals

9. Global Medical Laser Systems Market Analysis and Forecast, By Regional Analysis
    9.1. Segment Overview
    9.2. North America
          9.2.1. U.S.
          9.2.2. Canada
          9.2.3. Mexico
    9.3. Europe
          9.3.1. Germany
          9.3.2. France
          9.3.3. U.K.
          9.3.4. Italy
          9.3.5. Spain
    9.4. Asia-Pacific
          9.4.1. Japan
          9.4.2. China
          9.4.3. India
    9.5. South America
          9.5.1. Brazil
    9.6. Middle East and Africa
          9.6.1. UAE
          9.6.2. South Africa

10. Global Medical Laser Systems Market-Competitive Landscape
    10.1. Overview
    10.2. Market Share of Key Players in Global Medical Laser Systems Market
          10.2.1. Global Company Market Share
          10.2.2. North America Company Market Share
          10.2.3. Europe Company Market Share
          10.2.4. APAC Company Market Share
    10.3. Competitive Situations and Trends
          10.3.1. Product Launches and Developments
          10.3.2. Partnerships, Collaborations, and Agreements
          10.3.3. Mergers & Acquisitions
          10.3.4. Expansions

11. Company Profiles
    11.1. Fujikura Ltd.
          11.1.1. Business Overview
          11.1.2. Company Snapshot
          11.1.3. Company Market Share Analysis
          11.1.4. Company Product Portfolio
          11.1.5. Recent Developments
          11.1.6. SWOT Analysis
    11.2. LASOS Lasertechnik GmbH
          11.2.1. Business Overview
          11.2.2. Company Snapshot
          11.2.3. Company Market Share Analysis
          11.2.4. Company Product Portfolio
          11.2.5. Recent Developments
          11.2.6. SWOT Analysis
    11.3. Alcon
          11.3.1. Business Overview
          11.3.2. Company Snapshot
          11.3.3. Company Market Share Analysis
          11.3.4. Company Product Portfolio
          11.3.5. Recent Developments
          11.3.6. SWOT Analysis
    11.4. Modu-Laser
          11.4.1. Business Overview
          11.4.2. Company Snapshot
          11.4.3. Company Market Share Analysis
          11.4.4. Company Product Portfolio
          11.4.5. Recent Developments
          11.4.6. SWOT Analysis
    11.5. Zeiss
          11.5.1. Business Overview
          11.5.2. Company Snapshot
          11.5.3. Company Market Share Analysis
          11.5.4. Company Product Portfolio
          11.5.5. Recent Developments
          11.5.6. SWOT Analysis
    11.6. BIOLASE, Inc.
          11.6.1. Business Overview
          11.6.2. Company Snapshot
          11.6.3. Company Market Share Analysis
          11.6.4. Company Product Portfolio
          11.6.5. Recent Developments
          11.6.6. SWOT Analysis
    11.7. Cynosure
          11.7.1. Business Overview
          11.7.2. Company Snapshot
          11.7.3. Company Market Share Analysis
          11.7.4. Company Product Portfolio
          11.7.5. Recent Developments
          11.7.6. SWOT Analysis
    11.8. IRIDEX Corporation
          11.8.1. Business Overview
          11.8.2. Company Snapshot
          11.8.3. Company Market Share Analysis
          11.8.4. Company Product Portfolio
          11.8.5. Recent Developments
          11.8.6. SWOT Analysis
    11.9. Bausch & Lomb
          11.9.1. Business Overview
          11.9.2. Company Snapshot
          11.9.3. Company Market Share Analysis
          11.9.4. Company Product Portfolio
          11.9.5. Recent Developments
          11.9.6. SWOT Analysis
    11.10. Candela Corporation
          11.10.1. Business Overview
          11.10.2. Company Snapshot
          11.10.3. Company Market Share Analysis
          11.10.4. Company Product Portfolio
          11.10.5. Recent Developments
          11.10.6. SWOT Analysis
    11.11. Lumenis
          11.11.1. Business Overview
          11.11.2. Company Snapshot
          11.11.3. Company Market Share Analysis
          11.11.4. Company Product Portfolio
          11.11.5. Recent Developments
          11.11.6. SWOT Analysis

List of Table

1. Global Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

2. Global Ophthalmology, Medical Laser Systems Market, By Region, 2019-2030 (USD Billion) 

3. Global Dentistry, Medical Laser Systems Market, By Region, 2019-2030 (USD Billion) 

4. Global Cosmetic/Dermatology, Medical Laser Systems Market, By Region, 2019-2030 (USD Billion) 

5. Global Cardiovascular, Medical Laser Systems Market, By Region, 2019-2030 (USD Billion) 

6. Global Cancer Therapy, Medical Laser Systems Market, By Region, 2019-2030 (USD Billion) 

7. Global Others, Medical Laser Systems Market, By Region, 2019-2030 (USD Billion) 

8. Global Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

9. Global Solid-state Lasers, Medical Laser Systems Market, By Region, 2019-2030 (USD Billion)

10. Global Gas Lasers, Medical Laser Systems Market, By Region, 2019-2030 (USD Billion)

11. Global Fiber Lasers, Femtosecond Lasers, Diode Lasers, and Other, Medical Laser Systems Market, By Region, 2019-2030 (USD Billion)

12. Global Femtosecond Lasers, Medical Laser Systems Market, By Region, 2019-2030 (USD Billion)

13. Global Diode Lasers, Medical Laser Systems Market, By Region, 2019-2030 (USD Billion)

14. Global Others, Medical Laser Systems Market, By Region, 2019-2030 (USD Billion)

15. Global Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

16. Global Specialized Clinics, Medical Laser Systems Market, By Region, 2019-2030 (USD Billion)

17. Global Ambulatory Surgical Centers, Medical Laser Systems Market, By Region, 2019-2030 (USD Billion)

18. Global Hospitals, Medical Laser Systems Market, By Region, 2019-2030 (USD Billion)

19. North America Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

20. North America Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

21. North America Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

22. U.S. Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

23. U.S. Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

24. U.S. Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

25. Canada Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

26. Canada Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

27. Canada Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

28. Mexico Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

29. Mexico Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

30. Mexico Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

31. Europe Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

32. Europe Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

33. Europe Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

34. Germany Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

35. Germany Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

36. Germany Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

37. France Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

38. France Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

39. France Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

40. U.K. Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

41. U.K. Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

42. U.K. Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

43. Italy Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

44. Italy Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

45. Italy Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

46. Spain Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

47. Spain Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

48. Spain Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

49. Asia Pacific Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

50. Asia Pacific Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

51. Asia Pacific Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

52. Japan Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

53. Japan Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

54. Japan Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

55. China Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

56. China Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

57. China Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

58. India Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

59. India Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

60. India Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

61. South America Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

62. South America Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

63. South America Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

64. Brazil Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

65. Brazil Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

66. Brazil Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

67. Middle East and Africa Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

68. Middle East and Africa Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

69. Middle East and Africa Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

70. UAE Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

71. UAE Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

72. UAE Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

73. South Africa Medical Laser Systems Market, By Application, 2019-2030 (USD Billion)

74. South Africa Medical Laser Systems Market, By Product Type, 2019-2030 (USD Billion)

75. South Africa Medical Laser Systems Market, By End-User, 2019-2030 (USD Billion)

List of Figures 

1. Global Medical Laser Systems Market Segmentation

2. Global Medical Laser Systems Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top- Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Medical Laser Systems Market Attractiveness Analysis By Application

9. Global Medical Laser Systems Market Attractiveness Analysis By Product Type 

10. Global Medical Laser Systems Market Attractiveness Analysis By End-User

11. Global Medical Laser Systems Market Attractiveness Analysis By Region

12. Global Medical Laser Systems Market: Dynamics

13. Global Medical Laser Systems Market Share By Application (2022 & 2030)

14. Global Medical Laser Systems Market Share By Product Type (2022 & 2030)

15. Global Medical Laser Systems Market Share By End-User (2022 & 2030)

16. Global Medical Laser Systems Market Share By Regions (2022 & 2030)

17. Global Medical Laser Systems Market Share By Company (2021)

This study forecasts revenue at global, regional, and country levels from 2019 to 2030. The Brainy Insights has segmented the global medical laser systems based on below mentioned segments:

Global Medical Laser Systems Market by Application:

  • Ophthalmology
  • Dentistry
  • Cosmetic/Dermatology
  • Cardiovascular
  • Cancer Therapy
  • Others

Global Medical Laser Systems Market by Product Type:

  • Solid-state Lasers
  • Gas Lasers
  • Fiber Lasers
  • Femtosecond Lasers
  • Diode Lasers
  • Others

Global Medical Laser Systems Market by End-User:

  • Specialized Clinics
  • Ambulatory Surgical Centers
  • Hospitals

Global Medical laser systems by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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