Medical Electrodes Market

Medical Electrodes Market Size By Product Type (Surface Electrodes and Needle Electrodes), and By Application (Cardiology, Neurophysiology, Sleep Disorders, Intraoperative Monitoring, and Others) Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2023 to 2032

Base Year: 2022 Historical Data: 2019-21
  • Report ID: TBI-13761
  • Published Date: Oct, 2023
  • Pages: 237
  • Category: Healthcare
  • Format: PDF
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The global medical electrodes market was valued at USD 2.1 billion in 2022, growing at a CAGR of 4.8% from 2023 to 2032. The market is expected to reach USD 3.3 billion by 2032. During the forecast period, the rise in chronic illness prevalence will considerably drive market growth for medical electrodes. The prevalence of cardiovascular and neurological illnesses is rising, which increases the demand for these electrodes. Patients are diagnosed with these conditions more frequently because of the high mortality risk they carry.

Market Introduction:

A medical electrode is a tiny metal plate or needle used in surgery or treatment that transfers electricity from an instrument to the patient. To diagnose specific disorders, electrodes transfer electrical impulses from muscles, the brain, the heart, the skin, or other bodily regions to recording equipment. Electrodes come in various forms, including those used for electrocardiography (ECG), foetal scalp electrograms, electroencephalograms, transcutaneous electrical nerve stimulation (TENS), and pacemaker electrodes. Any specific irregularities in the brain can be found via electroencephalography. Approximately ten electrodes placed in various locations for monitoring electrical and ionic waves or neuronal activity are used to examine and record these brain wave patterns. Due to an increase in the average global life expectancy and a surge in population growth, statistics on the prevalence of chronic and severe diseases have increased exponentially during the past ten years. For instance, cardiovascular disease (CVD) is a major cause of disability and fatalities globally, according to reports from the World Health Organisation (WHO). The market for medical electrodes is driven by the increasing emphasis on early diagnosis, the rise in the geriatric population, and the burden of cardiology and neurology illnesses globally.

Medical Electrodes Market Size

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Recent Development

In December 2021, The American Food and Drug Administration (U.S. FDA) gave the green light to DC-based firm iCE Neuro systems' iCE-SG subcutaneous electrode. It is intended to track electrical activity in the brain from beneath the scalp's epidermis.

In September 2021, To give a patient-friendly option for continuous ECG measurements for up to 7 days without the need to replace the electrode, Bittium created a new generation of electrodes, including the Bittium OmegaSnap patch electrodes.

In October 2022, A brand-new item dubbed the Smart Cable NMT Pod and disposable electrode was introduced by Nihon Kohden. When a neuromuscular blockade agent (NMBA), whether non-depolarizing or depolarizing, is administered to patients during surgery, this device enables clinicians to assess the degree of paralysis in the patients objectively. Clinicians can now confidently monitor neuromuscular blockade, increasing surgical techniques and improving patient outcomes.

Market Dynamics:

Drivers

Increasing prevalence of chronic disease- The incidence of chronic diseases is expected to increase, accelerating market expansion. The prevalence of chronic diseases is rising due to factors like heavy alcohol consumption, poor diet, high tobacco use, and physical inactivity. According to a report released in 2020 by the American Action Forum, chronic disease incidence and expenses are rising in the United States. By evaluating, monitoring, and recording bodily activities during medication, such as the heartbeat and brain waves, medical electrodes are used to treat chronic disorders. As a result, this component spurs market expansion.

Restraints:

High cost of technology- Several technologies or apparatus are used to identify certain diseases. The cost of medical electrodes is rising. The technicians that manage this technology must put in long hours of work, and as a result, both the cost and effort are raised. These factors hamper market expansion.

Opportunities:

Growing technological advancement- To strengthen their position in the business, several market organizations are developing new technologies and cutting-edge medical electrode products. For instance, the Tokyo-based chemical manufacturer Shin-Etsu Chemical Co., Ltd. created electrophysiological dry electrodes and high-elasticity wiring materials to aid in developing performance characteristics for the upcoming wearable technology in 2021. Consequently, this is expected to provide growth opportunities for the market during the forecast period.

Regional segmentation analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. North America emerged as the largest global medical electrodes market, with a 39% market revenue share in 2022.

The North American region controls a sizeable portion of the medical electrodes market, largely because of its superior healthcare infrastructure, successful governmental regulations, sizable multinational corporate base, and high awareness of testing and testing devices in the healthcare industry. Compared to other chronic indications, this region also experiences a high prevalence of chronic inflammatory disorders, including cancer, inflammatory bowel disease (IBD), cardiovascular disease, and diabetes. In addition, several industry participants are carrying out various strategic efforts, such as product launches, which also help drive the market's growth in the region.‚Äč

North America Region Medical Electrodes Market Share in 2022 - 39%

 

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Product Type Segment Analysis

The product type segment is divided into surface electrodes and needle electrodes. The surface electrodes segment dominated the market, with a market share of around 58% in 2022. The surface electrode segment is expected to grow during the forecast period owing to the introduction of new electrode indications, which help better diagnose diseases.

Application Segment Analysis

The application segment is divided into cardiology, neurophysiology, sleep disorders, intraoperative monitoring, and others. The cardiology segment dominated the market, with a market share of around 26% in 2022. Due to the increasing prevalence of cardiovascular diseases, this segment is expected to grow during the forecast period. Furthermore, significant factors projected to propel the cardiology electrodes market include rising demand for cardiology electrodes, increased R&D activities, advancements in cardiology electrode technology, and growing public awareness of the advantages of employing cardiology electrodes.

Some of the Key Market Players:
  • Medtronic plc
  • Koninklijke Philips N.V.
  • 3M Company
  • CONMED Corporation
  • General Electric Company
  • Nihon Kohden Corporation
  • Cardinal Health
  • Dymedix
  • Natus Medical Incorporated
  • CooperSurgical Inc.

Report Description:

Attribute Description
Market Size Revenue (USD Billion)
Market size value in 2022 USD 2.1 Billion
Market size value in 2032 USD 3.3 Billion
CAGR (2023 to 2032) 4.8%
Historical data 2019-2021
Base Year 2022
Forecast 2023-2032
Region The regions analyzed for the market are Asia Pacific, Europe, South America, North America, and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
Segments Product Type, Application

Frequesntly Asked Questions

As per The Brainy Insights, the size of the medical electrodes market was valued at USD 2.1 billion in 2022 to USD 3.3 billion by 2032.

The global medical electrodes market is growing at a CAGR of 4.8% during the forecast period 2023-2032.

North America emerged as the largest medical electrodes market.

Key players in the medical electrodes market are Medtronic plc, Koninklijke Philips N.V., 3M Company, CONMED Corporation, General Electric Company, Nihon Kohden Corporation, Cardinal Health, Dymedix, Natus Medical Incorporated, and CooperSurgical Inc.

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis by Product Type
          4.3.2. Market Attractiveness Analysis by Application
          4.3.3. Market Attractiveness Analysis by Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Increasing prevalence of chronic disease
    5.3. Restraints
          5.3.1. High cost of technology
    5.4. Opportunities
          5.4.1. Growing technological advancement
    5.5. Challenges
          5.5.1. Stringent regulatory guidelines

6. Global Medical Electrodes Market Analysis and Forecast, By Product Type
    6.1. Segment Overview
    6.2. Surface Electrodes
    6.3. Needle Electrodes

7. Global Medical Electrodes Market Analysis and Forecast, By Application
    7.1. Segment Overview
    7.2. Cardiology
    7.3. Neurophysiology
    7.4. Sleep Disorders
    7.5. Intraoperative Monitoring
    7.6. Others

8. Global Medical Electrodes Market Analysis and Forecast, By Regional Analysis
    8.1. Segment Overview
    8.2. North America
          8.2.1. U.S.
          8.2.2. Canada
          8.2.3. Mexico
    8.3. Europe
          8.3.1. Germany
          8.3.2. France
          8.3.3. U.K.
          8.3.4. Italy
          8.3.5. Spain
    8.4. Asia-Pacific
          8.4.1. Japan
          8.4.2. China
          8.4.3. India
    8.5. South America
          8.5.1. Brazil
    8.6. Middle East and Africa
          8.6.1. UAE
          8.6.2. South Africa

9. Global Medical Electrodes Market-Competitive Landscape
    9.1. Overview
    9.2. Market Share of Key Players in Global Medical Electrodes Market
          9.2.1. Global Company Market Share
          9.2.2. North America Company Market Share
          9.2.3. Europe Company Market Share
          9.2.4. APAC Company Market Share
    9.3. Competitive Situations and Trends
          9.3.1. Product Launches and Developments
          9.3.2. Partnerships, Collaborations, and Agreements
          9.3.3. Mergers & Acquisitions
          9.3.4. Expansions

10. Company Profiles
    10.1. Medtronic plc
          10.1.1. Business Overview
          10.1.2. Company Snapshot
          10.1.3. Company Market Share Analysis
          10.1.4. Company Product Portfolio
          10.1.5. Recent Developments
          10.1.6. SWOT Analysis
    10.2. Koninklijke Philips N.V.
          10.2.1. Business Overview
          10.2.2. Company Snapshot
          10.2.3. Company Market Share Analysis
          10.2.4. Company Product Portfolio
          10.2.5. Recent Developments
          10.2.6. SWOT Analysis
    10.3. 3M Company
          10.3.1. Business Overview
          10.3.2. Company Snapshot
          10.3.3. Company Market Share Analysis
          10.3.4. Company Product Portfolio
          10.3.5. Recent Developments
          10.3.6. SWOT Analysis
    10.4. CONMED Corporation
          10.4.1. Business Overview
          10.4.2. Company Snapshot
          10.4.3. Company Market Share Analysis
          10.4.4. Company Product Portfolio
          10.4.5. Recent Developments
          10.4.6. SWOT Analysis
    10.5. General Electric Company
          10.5.1. Business Overview
          10.5.2. Company Snapshot
          10.5.3. Company Market Share Analysis
          10.5.4. Company Product Portfolio
          10.5.5. Recent Developments
          10.5.6. SWOT Analysis
    10.6. Nihon Kohden Corporation
          10.6.1. Business Overview
          10.6.2. Company Snapshot
          10.6.3. Company Market Share Analysis
          10.6.4. Company Product Portfolio
          10.6.5. Recent Developments
          10.6.6. SWOT Analysis
    10.7. Cardinal Health
          10.7.1. Business Overview
          10.7.2. Company Snapshot
          10.7.3. Company Market Share Analysis
          10.7.4. Company Product Portfolio
          10.7.5. Recent Developments
          10.7.6. SWOT Analysis
    10.8. Dymedix
          10.8.1. Business Overview
          10.8.2. Company Snapshot
          10.8.3. Company Market Share Analysis
          10.8.4. Company Product Portfolio
          10.8.5. Recent Developments
          10.8.6. SWOT Analysis
    10.9. Natus Medical Incorporated
          10.9.1. Business Overview
          10.9.2. Company Snapshot
          10.9.3. Company Market Share Analysis
          10.9.4. Company Product Portfolio
          10.9.5. Recent Developments
          10.9.6. SWOT Analysis
    10.10. CooperSurgical Inc.
          10.10.1. Business Overview
          10.10.2. Company Snapshot
          10.10.3. Company Market Share Analysis
          10.10.4. Company Product Portfolio
          10.10.5. Recent Developments
          10.10.6. SWOT Analysis
 

List of Table

1. Global Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

2. Global Surface Electrodes, Medical Electrodes Market, By Region, 2019-2032 (USD Billion) 

3. Global Needle Electrodes, Medical Electrodes Market, By Region, 2019-2032 (USD Billion)

4. Global Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

5. Global Cardiology, Medical Electrodes Market, By Region, 2019-2032 (USD Billion)

6. Global Neurophysiology, Medical Electrodes Market, By Region, 2019-2032 (USD Billion)

7. Global Sleep Disorders, Medical Electrodes Market, By Region, 2019-2032 (USD Billion)

8. Global Intraoperative Monitoring, Medical Electrodes Market, By Region, 2019-2032 (USD Billion)

9. Global Others, Medical Electrodes Market, By Region, 2019-2032 (USD Billion)

10. North America Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

11. North America Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

12. U.S. Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

13. U.S. Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

14. Canada Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

15. Canada Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

16. Mexico Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

17. Mexico Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

18. Europe Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

19. Europe Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

20. Germany Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

21. Germany Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

22. France Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

23. France Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

24. U.K. Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

25. U.K. Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

26. Italy Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

27. Italy Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

28. Spain Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

29. Spain Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

30. Asia Pacific Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

31. Asia Pacific Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

32. Japan Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

33. Japan Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

34. China Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

35. China Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

36. India Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

37. India Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

38. South America Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

39. South America Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

40. Brazil Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

41. Brazil Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

42. Middle East and Africa Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

43. Middle East and Africa Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

44. UAE Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

45. UAE Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

46. South Africa Medical Electrodes Market, By Product Type, 2019-2032 (USD Billion)

47. South Africa Medical Electrodes Market, By Application, 2019-2032 (USD Billion)

List of Figures 

1. Global Medical Electrodes Market Segmentation

2. Global Medical Electrodes Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Medical Electrodes Market Attractiveness Analysis by Product Type

9. Global Medical Electrodes Market Attractiveness Analysis by Application

10. Global Medical Electrodes Market Attractiveness Analysis by Region

11. Global Medical Electrodes Market: Dynamics

12. Global Medical Electrodes Market Share by Product Type (2023 & 2032)

13. Global Medical Electrodes Market Share by Application (2023 & 2032)

14. Global Medical Electrodes Market Share by Regions (2023 & 2032)

15. Global Medical Electrodes Market Share by Company (2022)

This study forecasts global, regional, and country revenue from 2019 to 2032. The Brainy Insights has segmented the global medical electrodes market based on the below-mentioned segments:

Global Medical Electrodes Market By Product Type:

  • Surface Electrodes
  • Needle Electrodes

Global Medical Electrodes Market By Application:

  • Cardiology
  • Neurophysiology
  • Sleep Disorders
  • Intraoperative Monitoring
  • Others

Global Medical Electrodes Market By Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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