Large Caliber Ammunition Market

Large Caliber Ammunition Market Size by End User (Naval Forces, and Ground Forces), By Distribution Channel (Direct Sales, and Distributor), Global Industry Analysis, Share, Growth, Trends, and Forecast 2022 to 2030

Base Year: 2021 Historical Data: 2019-20
  • Report ID: TBI-13171
  • Published Date: Dec, 2022
  • Pages: 235
  • Category: Aerospace & Defence
  • Format: PDF
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The large caliber ammunition market was estimated at around USD 408.5 million in 2021, growing at a CAGR of nearly 2.5% during 2022-2030. The market is projected to reach approximately USD 510.2 million by 2030.

Large Caliber Ammunition Market: Overview

Regardless matter whether it originates from the muzzle of a rapid fire gun utilizing pre-loaded cartridges or the muzzle of a rifle firing a different kind of ammunition, a projectile discharged from a gun's muzzle is either a bullet or a shell. The term "major-caliber bullets" refers to ammunition for firearms with calibers up to and including 7 inches. A broad variety of large-caliber ammunition has been made available by numerous companies, with varying requirements. Some examples include anti-personnel tracer, dual-purpose artillery shells, dual-purpose armor-piercing shells with self-destruction, and target practice tracer. These large-caliber ammunition rounds are employed for a variety of military operations, depending on the situation and the projectile type.

Governments all over the world are investing in weaponry including naval guns, field artillery, and mortars to increase the military's lethality, protect civilians, and secure land and marine borders. Additionally, these weapons are more affordable than the pricey missiles and rockets utilized in ground strike operations. The demand for large-caliber ammunition is being driven by these reasons on a global scale.

Large Caliber Ammunition Market Size

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Large Caliber Ammunition Market: COVID – 19 Impact Analysis

The COVID-19 pandemic hardly changed the market at all. The major world powers' increased defense spending is primarily to blame for this. The United States, followed by China and India, spent the most on the military as of 2021, totaling USD 2.1 trillion. Additionally, the ongoing conflict between Russia and Ukraine increases the use of weapons and ammunition, and rising defense spending from NATO nations propels market expansion throughout Europe. Therefore, the rise in geopolitical tensions between the member states of the region has significantly influenced defense spending in favor of large-caliber weapons and ammunition, which has in turn influenced the market.

Large Caliber Ammunition Market: Growth Drivers

Increasing defense budget to accelerate the market’s growth

As a result of significant changes in the worldwide strategic environment, the structure of international security systems has been damaged by the growing hegemonism, power politics, and unilateralism that have fueled many contemporary global crises. Political tensions, territorial rights uncertainty, and the desire for global hegemony by the military superpowers are the key elements unsettling the geopolitical situation. Governments' most common approach in this area is to increase military spending in order to strengthen security in their respective countries. The top five military spenders in 2021 were the United States, China, India, the United Kingdom, and Russia, who together accounted for 62% of worldwide military spending. The focus of military superpowers including the United States, United Kingdom, China, and India has been on enhancing their offensive and defensive capabilities. In order to fight hostile troops and eliminate threats, new weapon and ammunition systems are being researched and developed thanks to the enormous funds. The procurement of vehicle mounted weapons, mortars, howitzers, naval gun systems, and other weapons has been made by several armed forces as part of a considerable investment in improving their military firepower capabilities. As a result, there has been an increase in demand for the relevant ammunition worldwide.

New launches

The modified RSG60 60 mm mortar from Rheinmetall was introduced to infantry and special forces in August 2019. These mortar systems are quick, easy to operate, and portable. In July 2019, the UK Ministry of Defense (MoD) and Rheinmetall negotiated a contract for infantry ammunition. As an illustration, Pakistan and Italy agreed to buy 100,000 artillery ammunition in 2019. The US Navy further paid BAE Systems USD 22.7 million for a contract to provide the Bofors 57 MK3 Gun System for its coastal combat ships in 2019. India also disclosed that it has specifically ordered 155 mm Excalibur artillery shells from the US in an effort to bolster its border security.

Large Caliber Ammunition Market: Segmentation Analysis

The large caliber ammunition market is segmented into the end user and distribution channel. Based on end user, the market for ground forces segment is estimated to lead the market during the forecast period. The composition of international security systems has been compromised by the expanding hegemonism, unilateralism, and power politics, which have fueled multiple current global crises, as a result of significant changes in the international strategic environment. The main factors upsetting the geopolitical situation are uncertainty regarding territorial rights, political tensions, and the military superpowers' drive for global domination. Hence, the ground forces segment is primary end user in the market.

By distribution channel, the distributor segment is anticipated to dominant the large caliber ammunition market. The distributor market is expanding because distributors assist in managing customer-facing centers that are stocked with high-quality goods and are supported by local delivery guarantees. Additionally, there is enough warehouse space for storage and timely delivery to nearby customers. By selling their goods to a range of stores, this distribution channel also aids production organizations in reducing costs and enhancing key competencies. These benefits are anticipated to significantly contribute to the segment's predicted revenue growth.

Report Scope

Attribute Description
Base Year 2021
Forecast period 2022-2030
Report Coverage Revenue estimation and forecast, company profile, competitive landscape, growth factors, and recent trends
Regional scope North America, Europe, Asia Pacific, Middle East & Africa, and Latin America
Market Size(unit) USD Million
CAGR (2022 to 2030) 2.5%
Segments Covered

By End User
By Distribution Channel

Key Insights:

  • Based on end user segmentation, the ground forces segment is estimated to hold the largest market share during the forecast period.
  • Based on distribution channel segmentation, the distributor segment is the leading revenue-generating category during the forecast period.
  • On the basis of geography/region, the North America region was the leading revenue generator in 2021.

Recent Development

  • April 2022: 8 105 LG guns and 105mm ammunition were to be provided by Nexter under a deal signed by the Armed Forces of Senegal.
  • March 2022: In order to supply a sizable package of ammunition valued at several hundred million euros, the Hungarian Ministry of Defense entered into a contract with Rheinmetall. The purchase comprises 155mm artillery projectiles with propellant charges and fuses as well as 120mm tank ammo.

Regional Landscape

North America, which currently dominates the market's revenue share, is anticipated to remain one of the most alluring markets during the projection period. US military spending climbed by about 2.9% in 2021, from USD 778.23 billion in 2020 to USD 801 billion. In 2021, the United States continued to spend the most on defense, accounting for 38% of worldwide spending. Hence, the market is expected to be dominated by this region.

List of the prominent players in the Global Large caliber ammunition market:

  • General Dynamics Corporation
  • BAE Systems PLC
  • Rheinmetall AG
  • Nexter group KNDS
  • Northrop Grumman Corporation
  • Ukroboronprom
  • Denel SOC Ltd
  • Nammo AS
  • ST Engineering
  • Saab AB

The global Large caliber ammunition market is segmented as follows:

By End User

  • Naval Forces
  • Ground Forces

By Distribution Channel

  • Direct Sales
  • Distributor

By Region/Geography

  • North America
  • The U.S.
  • Canada
  • Mexico
  • Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
  • Asia Pacific
  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Rest of Asia Pacific
  • The Middle East & Africa
  • Saudi Arabia
  • UAE
  • Egypt
  • Kuwait
  • South Africa
  • Rest of the Middle East & Africa
  • Latin America
  • Brazil
  • Argentina
  • Rest of Latin America

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By End User
          4.3.2. Market Attractiveness Analysis By Distribution Channel
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Increasing defence budget to accelerate the market’s growth
          5.2.2. New launches will drive the market
    5.3. Restrains
          5.3.1. Stringent government laws would hamper the market
    5.4. Opportunities
          5.4.1. Growing technological improvements

6. Global Large Caliber Ammunition Market Analysis and Forecast, By End User
    6.1. Segment Overview
    6.2. Naval Forces
    6.3. Ground Forces

7. Global Large Caliber Ammunition Market Analysis and Forecast, By Distribution Channel
    7.1. Segment Overview
    7.2. Direct Sales
    7.3. Distributor

8. Global Large Caliber Ammunition Market Analysis and Forecast, By Regional Analysis
    8.1. Segment Overview
    8.2. North America
          8.2.1. U.S.
          8.2.2. Canada
          8.2.3. Mexico
    8.3. Europe
          8.3.1. Germany
          8.3.2. France
          8.3.3. U.K.
          8.3.4. Italy
          8.3.5. Spain
          8.3.6. Rest of Europe
    8.4. Asia-Pacific
          8.4.1. Japan
          8.4.2. China
          8.4.3. India
          8.4.4. Australia
          8.4.5. South Korea
          8.4.6. Rest of Asia-Pacific
    8.5. South America
          8.5.1. Brazil
          8.5.2. Argentina
          8.5.3. Rest of South America
    8.6. Middle East and Africa
          8.6.1. UAE
          8.6.2. South Africa
          8.6.3. Egypt
          8.6.4. Kuwait
          8.6.5. Saudi Arabia
          8.6.6. Rest of Middle East & Africa

9. Global Large Caliber Ammunition Market-Competitive Landscape
    9.1. Overview
    9.2. Market Share of Key Players in the Large Caliber Ammunition Market
          9.2.1. Global Company Market Share
          9.2.2. North America Company Market Share
          9.2.3. Europe Company Market Share
          9.2.4. APAC Company Market Share
    9.3. Competitive Situations and Trends
          9.3.1. End User Launches and Developments
          9.3.2. Partnerships, Collaborations, and Agreements
          9.3.3. Mergers & Acquisitions
          9.3.4. Expansions

10. Company Profiles
    10.1. General Dynamics Corporation
          10.1.1. Business Overview
          10.1.2. Company Snapshot
          10.1.3. Company Market Share Analysis
          10.1.4. Company Distribution Channel Portfolio
          10.1.5. Recent Developments
          10.1.6. SWOT Analysis
    10.2. BAE Systems PLC
          10.2.1. Business Overview
          10.2.2. Company Snapshot
          10.2.3. Company Market Share Analysis
          10.2.4. Company Distribution Channel Portfolio
          10.2.5. Recent Developments
          10.2.6. SWOT Analysis
    10.3. Rheinmetall AG
          10.3.1. Business Overview
          10.3.2. Company Snapshot
          10.3.3. Company Market Share Analysis
          10.3.4. Company Distribution Channel Portfolio
          10.3.5. Recent Developments
          10.3.6. SWOT Analysis
    10.4. Nexter group KNDS
          10.4.1. Business Overview
          10.4.2. Company Snapshot
          10.4.3. Company Market Share Analysis
          10.4.4. Company Distribution Channel Portfolio
          10.4.5. Recent Developments
          10.4.6. SWOT Analysis
    10.5. Northrop Grumman Corporation
          10.5.1. Business Overview
          10.5.2. Company Snapshot
          10.5.3. Company Market Share Analysis
          10.5.4. Company Distribution Channel Portfolio
          10.5.5. Recent Developments
          10.5.6. SWOT Analysis
    10.6. Ukroboronprom
          10.6.1. Business Overview
          10.6.2. Company Snapshot
          10.6.3. Company Market Share Analysis
          10.6.4. Company Distribution Channel Portfolio
          10.6.5. Recent Developments
          10.6.6. SWOT Analysis
    10.7. Denel SOC Ltd
          10.7.1. Business Overview
          10.7.2. Company Snapshot
          10.7.3. Company Market Share Analysis
          10.7.4. Company Distribution Channel Portfolio
          10.7.5. Recent Developments
          10.7.6. SWOT Analysis
    10.8. Nammo AS
          10.8.1. Business Overview
          10.8.2. Company Snapshot
          10.8.3. Company Market Share Analysis
          10.8.4. Company Distribution Channel Portfolio
          10.8.5. Recent Developments
          10.8.6. SWOT Analysis
    10.9. ST Engineering
          10.9.1. Business Overview
          10.9.2. Company Snapshot
          10.9.3. Company Market Share Analysis
          10.9.4. Company Distribution Channel Portfolio
          10.9.5. Recent Developments
          10.9.6. SWOT Analysis
    10.10. Saab AB
          10.10.1. Business Overview
          10.10.2. Company Snapshot
          10.10.3. Company Market Share Analysis
          10.10.4. Company Distribution Channel Portfolio
          10.10.5. Recent Developments
          10.10.6. SWOT Analysis
 

List of Table

1. Global Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

2. Global Naval Forces Large Caliber Ammunition Market, By Region, 2022-2030(USD Million) 

3. Global Ground Forces Large Caliber Ammunition Market, By Region, 2022-2030(USD Million) 

4. Global Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

5. Global Direct Sales Large Caliber Ammunition Market, By Region, 2022-2030(USD Million) 

6. Global Distributor Large Caliber Ammunition Market, By Region, 2022-2030(USD Million) 

7. Global Large Caliber Ammunition Market, By Region, 2022-2030(USD Million) 

8. Global Large Caliber Ammunition Market, By North America, 2022-2030(USD Million) 

9. North America Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

10. North America Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

11. U.S. Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

12. U.S. Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million)  

13. Canada Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

14. Canada Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

15. Mexico Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

16. Mexico Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

17. Europe Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

18. Europe Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

19. Germany Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

20. Germany Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

21. France Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

22. France Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

23. U.K. Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

24. U.K. Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million)  

25. Italy Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

26. Italy Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

27. Spain Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

28. Spain Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million)

29. Rest of Europe Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

30. Rest of Europe Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million)

31. Asia Pacific Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

32. Asia Pacific Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

33. Japan Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

34. Japan Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

35. China Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

36. China Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

37. India Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

38. India Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

39. Australia Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

40. Australia Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

41. South Korea Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

42. South Korea Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

43. Rest of Asia-Pacific Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

44. Rest of Asia-Pacific Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

45. South America Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

46. South America Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million)  

47. Brazil Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

48. Brazil Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

49. Argentina Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

50. Argentina Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

51. Rest of Latin America Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

52. Rest of Latin America Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

53. Middle East and Africa Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

54. Middle East and Africa Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

55. UAE Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

56. UAE Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

57. South Africa Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

58. South Africa Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

59. Egypt Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

60. Egypt Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

61. Kuwait Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

62. Kuwait Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

63. Saudi Arabia Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

64. Saudi Arabia Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

65. Rest of Middle East Large Caliber Ammunition Market, By End User, 2022-2030(USD Million) 

66. Rest of Middle East Large Caliber Ammunition Market, By Distribution Channel, 2022-2030(USD Million) 

List of Figures 

1. Global Large Caliber Ammunition Market Segmentation

2. Large Caliber Ammunition Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Large Caliber Ammunition Market Attractiveness Analysis By End User

9. Global Large Caliber Ammunition Market Attractiveness Analysis By Distribution Channel

10. Global Large Caliber Ammunition Market Attractiveness Analysis By Region

11. Global Large Caliber Ammunition Market: Dynamics

12. Global Large Caliber Ammunition Market Share By End User(2022 & 2030)

13. Global Large Caliber Ammunition Market Share By Distribution Channel(2022 & 2030)

14. Global Large Caliber Ammunition Market Share by Regions (2022 & 2030)

15. Global Large Caliber Ammunition Market Share by Company (2021)

By End User

  • Naval Forces
  • Ground Forces

By Distribution Channel

  • Direct Sales
  • Distributor

By Region/Geography

  • North America
  • The U.S.
  • Canada
  • Mexico
  • Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
  • Asia Pacific
  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Rest of Asia Pacific
  • The Middle East & Africa
  • Saudi Arabia
  • UAE
  • Egypt
  • Kuwait
  • South Africa
  • Rest of the Middle East & Africa
  • Latin America
  • Brazil
  • Argentina
  • Rest of Latin America

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

Some Facts About The Brainy Insights

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Free Customization

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Fortune 500 Clients

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Free Yearly Update On Purchase Of Multi/Corporate License

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Companies Served Till Date