Juice Concentrates Market Size by Application (Bakery & Confectionery, Dairy, Beverages, and Soups & Sauces), Type (Vegetable, and Fruit), Form (Liquid, and Powder), Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2022 to 2030

Name: Juice Concentrates Market
Brand: The Brainy Insights
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Base Year: 2021 Historical Data: 2019-20

Report ID: TBI-12942
Published Date: Sep, 2022
Pages: 235
Category: Food & Beverages
Format: PDF

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Global juice concentrates market is expected to reach USD 105.47 billion by 2030, at a CAGR of 4.80% from 2022 to 2030. Juice concentrates are acquired by extracting water from the fruit juice to form it more convenient for shipping, storage, and resale in retail shops. Therefore, the juice concentrates drive the market via customers' choices toward using more beneficial items and the rising consumption of nectars and fruit juices.

Market Overview:

Juice concentrates are rising and pushing the market for convenient & healthy foods.. It is an economical and suitable option for refreshed drinks in various applications. The evolving lifestyle, rising disposable earnings, and urbanization are primary elements for the increasing need for fruit concentrates worldwide. The advancement in health consciousness, particularly in developed countries, acts as one of the significant elements propelling the development of the juice concentrates market. The growth in adoption of fruit & vegetable juices act as an option for carbonated drinks by health-concerned customers, and the advancement in the popularity of convenience stores and food & beverage products pushes the market development. The replacement for sugar in the bakery industry and the increase in health problems among customers led to the need for products made from healthy and natural ingredients, influencing the market.. Additionally, the development of the confectionery and bakery sector, the rise in disposable income, customer choice for comfort foods & ready-to-eat products positively influence the juice concentrates market. Similarly, suitable & more affordable option in different applications grows profitable prospects for the market participants during the projection period. Similarly, fruit concentrates are mainly used in the beverage industry to produce nectars, alcoholic drinks, and fruit soft drinks. The fruit concentrates are even utilized in the confectionery, bakery, and dairy sectors to deliver sweetness, flavor, and nutritious value.

Juice Concentrates Market Size

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Market Dynamics:

Drivers:

Rising health consciousness of consumer

Consumers' health problems have become more widespread. Customers are more cautious about healthy and natural ingredients. Juice concentrates are usually extracted from vegetable juice concentrates, fruit juice concentrates, and both.. Owing to the healthy composition of numerous fruits and vegetables, customers consume food and beverages made from them or their processing ways, like juice concentrates, pulp, and various comparable products. Therefore, the increasing health consciousness is expected to boost the need for juice concentrates and current lucrative prospects for global market players during the projection period.

Restraints:

Growing need for NFC (Not from concentrate) juices

(NFC) Not from concentrate juices are created from fruits that are used in fruit juices and, if preserved at the proper temperature, it has the benefit of having a shelf life of two years. The need for Not from concentrated juices can be associated to the varying consumer taste, from volume to nutrition. Additional element that pushes the need is the juice's 'pureness' and 'realness,' influencing customers' buying choices. Not from concentrate juice is a more suitable product, which contains various forms of consumption processes of open, pour, and consume, which proves to be the right product for customers.

Opportunities:

Healthy Food Products Acquire Speed in The Market Growth. Customers have changed their choice of food & beverages that promote a healthful and endurable lifestyle, indicating that drinks should include physical health advantages and more. While diet should give solutions to enhance digestion and strengthen the immune system, the products should be genuine, natural, and have increased functionality. An advanced eco-friendly, and health awareness level has been deeply rooted inside customers, growing need for beverages with optimal healthy and operational profiles. The market of Japan notices high demand for sports, energy, and Ready to drink coffee.

Segmentation Analysis:

The global juice concentrates market has been segmented based on application, type, form, and regions.

The application segment is divided into bakery & confectionery, dairy, beverages, and soups & sauces. The beverages segment dominated the market, with a market share of around 27% in 2021. The extensive market for soft drinks in growing countries like China and India requires fruit and vegetables to meet consumer demand.
The type segment is divided into vegetable, and fruit. The fruit segment dominated the market, with a market share of around 53% in 2021. Fruit juice concentrates, for instance, apple and pear concentrates, are utilized as sugar replacements in the bakery & sweets sector in the preparation of cookies, cakes, muffins, and pastries.
The form segment is divided into liquid, and powder. The liquid segment dominated the market, with a market share of around 58% in 2021. Due to its comfortable use & consumption, preparation is considerably more suitable & accessible, mainly when there's a hectic plan. Therefore, it is drunk extensively by working people with less or no time for food preparations.

Regional Segmentation Analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East and Africa. Asia Pacific region emerged as the largest market for the global juice concentrates market with a 34.5% share of the market revenue in 2021.

The major countries contributing immensely toward the region's development are Australia, India, Japan, China, and New Zealand. The rising processed food sector and young generation in the APAC region have shown an expansion in the usage of convenience food, which is anticipated to improve the development of the market for juice concentrates. The juice concentrates market's growth relies on expanding the easy to drink beverages and healthful food. The need for juice concentrates is predicted to rise in the APAC region owing to the diet patterns in west countries, increasing net income, and transforming lifestyles of individuals in countries like India, Japan, and China.

Asia Pacific Region Juice Concentrates Market Share in 2021 - 34.5%

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Competitive Analysis:

The key players are now concentrating on implementing strategies such as adopting new technology, product innovations, mergers & acquisitions, joint venture, alliances, and partnerships to improve their market position in the global juice concentrates industry.

In 2021 September, Ingredion Incorporated founded manufacturing facility units in Canada. The latest state-of-the-art facility's working standards are aligned with Ingredion's stringent manufacturing and quality standards.

List of Key Market Players:

Welch Foods Inc.
SVZ International B.V.
Sudzucker AG
Prodalim Group
Northwest Naturals LLC
Ingredion Incorporated
FruitSmart
DOHLER GmbH
Diana Naturals
Citromax
Carotex Flavors
Bell Flavors & Fragrances
AGRANA Investment Corp

Key Target Audience

Food and Beverages Industry
Bakery
Dairy
Foodservice
Market Players
Investors
End-users
Government Authorities
Consulting And Research Firm
Venture capitalists
Third-party knowledge providers

Report Description:

Global Juice Concentrates Market, Industry Analysis, Trends, Analysis and Forecast, 2022 to 2030 is a forthcoming/imminent research report which is to be published by The Brainy Insights.
2021 is considered as the base year of the report. 2019 and 2020 are considered as the historic years and 2022 to 2030 are the forecast years. The global juice concentrates market is based on revenue (USD Billion). The report incorporates the market study based on revenue. The study covers the market share revenue/market share/volume for each of the segments, regions and countries catering to global juice concentrates market. The regions analyzed for the market are Europe, Asia Pacific, North America, South America, and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
The report encompasses with the relative data & information, which have been validated by the leading industry professionals and experts across the globe. The research report also delivers an outline of the attractiveness of juice concentrates based on application, type, form, and regions which are deduced and formulated based on their growth rate (CAGR), market size, and attractiveness by analyzing the present and prospects to fathom market growth and development in future.
The report illustrates the detailed (both quantitative and qualitative) analysis of historical data, revenues, key developments, along with the crucial strategies adopted by key organizations catering to global juice concentrates market. This offers vital and in-depth insights to depict the overall market scenario.
The report offers the detailed study for the company profiles of key organizations operating in the global juice concentrates market and a comparative assessment based on their product offering, business overviews, geographic presence, business strategies, segment market share, product development & innovations, recent developments, joint venture, partnerships, mergers & acquisitions, strategic alliances, SWOT analysis, and key financial information. This helps in evaluating the overall competition present in the market scenario.
The report provides an elaborative assessment of the porter’s five forces analysis coupled with SWOT analysis to provide business related data and information’s. Porter’s five forces model is analyzed to understand the overall competitive scenario that is prevailing in the market. Additionally, the SWOT analysis identifies both the positive and negative attributes of the market development which influences the company growth and development to sustain and survive in the long run.
Along with that, the report also focuses on the market related driving factors, growth limitations (restraints), potential industry opportunities, significant trends and development which act as a key potential for the investors.
Potential growth prospects along with the penetration rate analysis of the product (market related i.e., global juice concentrates market) is covered to comprehend the adoption rate and evaluate the market size.

Frequesntly Asked Questions

What is the market size of global juice concentrates market?

As per The Brainy Insights, the size of the juice concentrates market was valued at USD 69.17 billion in 2021 to USD 105.47 billion by 2030.

What is the market growth rate of global juice concentrates market?

Global juice concentrates market is growing at a CAGR of 4.80% during the forecast period 2022-2030.

What is the significant driving factor for the juice concentrates market?

The market's growth will be influenced by the rising health consciousness of consumer to propel market growth.

Which factor is limiting the growth of the juice concentrates market?

Growing need for NFC (Not from concentrate) juices to hinder market growth.

What is an opportunity for the juice concentrates market?

Healthy food products acquire speed in the market growth will provide huge opportunities to the market.

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Further segmentation of the market on the basis of type, application, end use, product, technology, method, process and any other segment depending on the market
Segmentation on the basis of any specific country or region
Any segment can be classified on the basis of application
Application segment can be further divided on the basis of companies
The companies profiled are not limited, we can incorporate additional companies of your choice
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1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis by Application
          4.3.2. Market Attractiveness Analysis by Type
          4.3.3. Market Attractiveness Analysis by Form
          4.3.4. Market Attractiveness Analysis by Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Rising health consciousness of consumer to propel market growth
    5.3. Restraints
          5.3.1. Growing need for NFC (Not from concentrate) juices to hinder market growth
    5.4. Opportunities
          5.4.1. Healthy food products acquire speed in the market growth

6. Global Juice Concentrates Market Analysis and Forecast, By Application:
    6.1. Segment Overview
    6.2. Bakery & Confectionery
    6.3. Dairy
    6.4. Beverages
    6.5. Soups & Sauces

7. Global Juice Concentrates Market Analysis and Forecast, By Type
    7.1. Segment Overview
    7.2. Vegetable
    7.3. Fruit

8. Global Juice Concentrates Market Analysis and Forecast, By Form
    8.1. Segment Overview
    8.2. Liquid
    8.3. Powder

9. Global Juice Concentrates Market Analysis and Forecast, By Regional Analysis
    9.1. Segment Overview
    9.2. North America
          9.2.1. U.S.
          9.2.2. Canada
          9.2.3. Mexico
    9.3. Europe
          9.3.1. Germany
          9.3.2. France
          9.3.3. U.K.
          9.3.4. Italy
          9.3.5. Spain
    9.4. Asia-Pacific
          9.4.1. Japan
          9.4.2. China
          9.4.3. India
    9.5. South America
          9.5.1. Brazil
    9.6. Middle East and Africa
          9.6.1. UAE
          9.6.2. South Africa

10. Global Juice Concentrates Market-Competitive Landscape
    10.1. Overview
    10.2. Market Share of Key Players in the Juice Concentrates Market
          10.2.1. Global Company Market Share
          10.2.2. North America Company Market Share
          10.2.3. Europe Company Market Share
          10.2.4. APAC Company Market Share
    10.3. Competitive Situations and Trends
          10.3.1. Product Launches and Developments
          10.3.2. Partnerships, Collaborations, and Agreements
          10.3.3. Mergers & Acquisitions
          10.3.4. Expansions

11. Company Profiles
    11.1. Welch Foods Inc.
          11.1.1. Business Overview
          11.1.2. Company Snapshot
          11.1.3. Company Market Share Analysis
          11.1.4. Company Product Portfolio
          11.1.5. Recent Developments
          11.1.6. SWOT Analysis
    11.2. SVZ International B.V.
          11.2.1. Business Overview
          11.2.2. Company Snapshot
          11.2.3. Company Market Share Analysis
          11.2.4. Company Product Portfolio
          11.2.5. Recent Developments
          11.2.6. SWOT Analysis
    11.3. Sudzucker AG
          11.3.1. Business Overview
          11.3.2. Company Snapshot
          11.3.3. Company Market Share Analysis
          11.3.4. Company Product Portfolio
          11.3.5. Recent Developments
          11.3.6. SWOT Analysis
    11.4. Prodalim Group
          11.4.1. Business Overview
          11.4.2. Company Snapshot
          11.4.3. Company Market Share Analysis
          11.4.4. Company Product Portfolio
          11.4.5. Recent Developments
          11.4.6. SWOT Analysis
    11.5. Northwest Naturals LLC
          11.5.1. Business Overview
          11.5.2. Company Snapshot
          11.5.3. Company Market Share Analysis
          11.5.4. Company Product Portfolio
          11.5.5. Recent Developments
          11.5.6. SWOT Analysis
    11.6. Ingredion Incorporated
          11.6.1. Business Overview
          11.6.2. Company Snapshot
          11.6.3. Company Market Share Analysis
          11.6.4. Company Product Portfolio
          11.6.5. Recent Developments
          11.6.6. SWOT Analysis
    11.7. FruitSmart
          11.7.1. Business Overview
          11.7.2. Company Snapshot
          11.7.3. Company Market Share Analysis
          11.7.4. Company Product Portfolio
          11.7.5. Recent Developments
          11.7.6. SWOT Analysis
    11.8. DOHLER GmbH.
          11.8.1. Business Overview
          11.8.2. Company Snapshot
          11.8.3. Company Market Share Analysis
          11.8.4. Company Product Portfolio
          11.8.5. Recent Developments
          11.8.6. SWOT Analysis
    11.9. Diana Naturals
          11.9.1. Business Overview
          11.9.2. Company Snapshot
          11.9.3. Company Market Share Analysis
          11.9.4. Company Product Portfolio
          11.9.5. Recent Developments
          11.9.6. SWOT Analysis
    11.10. Citromax
          11.10.1. Business Overview
          11.10.2. Company Snapshot
          11.10.3. Company Market Share Analysis
          11.10.4. Company Product Portfolio
          11.10.5. Recent Developments
          11.10.6. SWOT Analysis
    11.11. Carotex Flavors
          11.11.1. Business Overview
          11.11.2. Company Snapshot
          11.11.3. Company Market Share Analysis
          11.11.4. Company Product Portfolio
          11.11.5. Recent Developments
          11.11.6. SWOT Analysis
    11.12. Bell Flavors & Fragrances
          11.12.1. Business Overview
          11.12.2. Company Snapshot
          11.12.3. Company Market Share Analysis
          11.12.4. Company Product Portfolio
          11.12.5. Recent Developments
          11.12.6. SWOT Analysis
    11.13. AGRANA Investment Corp
          11.13.1. Business Overview
          11.13.2. Company Snapshot
          11.13.3. Company Market Share Analysis
          11.13.4. Company Product Portfolio
          11.13.5. Recent Developments
          11.13.6. SWOT Analysis

List of Table

1. Global Juice Concentrates Market, By Application, 2019-2030 (USD Billion)

2. Global Bakery & Confectionery Juice Concentrates Market, By Region, 2019-2030 (USD Billion)

3. Global Dairy Juice Concentrates Market, By Region, 2019-2030 (USD Billion)

4. Global Beverages Juice Concentrates Market, By Region, 2019-2030 (USD Billion)

5. Global Soups & Sauces Juice Concentrates Market, By Region, 2019-2030 (USD Billion)

6. Global Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

7. Global Vegetable Juice Concentrates Market, By Region, 2019-2030 (USD Billion)

8. Global Fruit Juice Concentrates Market, By Region, 2019-2030 (USD Billion)

9. Global Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

10. Global Liquid Juice Concentrates Market, By Region, 2019-2030 (USD Billion)

11. Global Powder Juice Concentrates Market, By Region, 2019-2030 (USD Billion)

12. North America Juice Concentrates Market, By Application, 2019-2030 (USD Billion)

13. North America Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

14. North America Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

15. U.S. Juice Concentrates Market, By Application, 2019-2030 (USD Billion)

16. U.S. Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

17. U.S. Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

18. Canada Juice Concentrates Market, By Application, 2019-2030 (USD Billion)

19. Canada Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

20. Canada Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

21. Mexico Juice Concentrates Market, By Application, 2019-2030 (USD Billion)

22. Mexico Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

23. Mexico Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

24. Europe Juice Concentrates Market, By Application, 2019-2030 (USD Billion)

25. Europe Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

26. Europe Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

27. Germany Juice Concentrates Market, By Application, 2019-2030 (USD Billion)

28. Germany Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

29. Germany Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

30. France Juice Concentrates Market, By Application 2019-2030 (USD Billion)

31. France Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

32. France Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

33. U.K. Juice Concentrates Market, By Application, 2019-2030 (USD Billion)

34. U.K. Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

35. U.K. Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

36. Italy Juice Concentrates Market, By Application, 2019-2030 (USD Billion)

37. Italy Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

38. Italy Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

39. Spain Juice Concentrates Market, By Application, 2019-2030 (USD Billion)

40. Spain Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

41. Spain Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

42. Asia Pacific Juice Concentrates Market, By Application, 2019-2030 (USD Billion)

43. Asia Pacific Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

44. Asia Pacific Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

45. Japan Juice Concentrates Market, By Application, 2019-2030 (USD Billion)

46. Japan Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

47. Japan Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

48. China Juice Concentrates Market, By Application 2019-2030 (USD Billion)

49. China Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

50. China Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

51. India Juice Concentrates Market, By Application 2019-2030 (USD Billion)

52. India Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

53. India Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

54. South America Juice Concentrates Market, By Application, 2019-2030 (USD Billion)

55. South America Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

56. South America Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

57. Brazil Juice Concentrates Market, By Application 2019-2030 (USD Billion)

58. Brazil Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

59. Brazil Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

60. Middle East and Africa Juice Concentrates Market, By Application, 2019-2030 (USD Billion)

61. Middle East and Africa Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

62. Middle East and Africa Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

63. UAE Juice Concentrates Market, By Application, 2019-2030 (USD Billion)

64. UAE Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

65. UAE Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

66. South Africa Juice Concentrates Market, By Application 2019-2030 (USD Billion)

67. South Africa Juice Concentrates Market, By Type, 2019-2030 (USD Billion)

68. South Africa Juice Concentrates Market, By Form, 2019-2030 (USD Billion)

List of Figures

1. Global Juice Concentrates Market Segmentation

2. Juice Concentrates Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis

7. Value Chain Analysis

8. Global Juice Concentrates Market Attractiveness Analysis by Application

9. Global Juice Concentrates Market Attractiveness Analysis by Type

10. Global Juice Concentrates Market Attractiveness Analysis by Form

11. Global Juice Concentrates Market Attractiveness Analysis by Region

12. Global Juice Concentrates Market: Dynamics

13. Global Juice Concentrates Market Share by Application (2022 & 2030)

14. Global Juice Concentrates Market Share by Type (2022 & 2030)

15. Global Juice Concentrates Market Share by Form (2022 & 2030)

16. Global Juice Concentrates Market Share by Regions (2022 & 2030)

17. Global Juice Concentrates Market Share by Company (2021)

This study forecasts revenue at global, regional, and country levels from 2019 to 2030. The Brainy Insights has segmented the global juice concentrates market based on below mentioned segments:

Global Juice Concentrates Market by Application:

Bakery & Confectionery
Dairy
Beverages
Soups & Sauces

Global Juice Concentrates Market by Type:

Vegetable
Fruit

Global Juice Concentrates Market by Form:

Liquid
Powder

Global Juice Concentrates Market by Region:

North America
- U.S.
- Canada
- Mexico
Europe
- Germany
- France
- U.K.
- Italy
- Spain
Asia-Pacific
- Japan
- China
- India
South America
- Brazil
Middle East and Africa
- UAE
- South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision.

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations.
We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:

Import & Export Data
Business Trade Information
Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

Evaluating the penetration level and usage rates of the product.
Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

Applying demographic along with psychographic segmentation for market evaluation
Determining the Micro and Macro-economic indicators for each region
Examining the industry indicators prevailing in the market.

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

CXOs and VPs of leading companies’ specific to sector
Purchasing managers, technical personnel, end-users
Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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