Interbody Spine Implants Market

Interbody Spine Implants Market Size by Product Type (Lumbar and Cervical), Material (Metal and PEEK), End User, Global Industry Analysis, Share, Growth, Trends, and Forecast 2022 to 2030

Base Year: 2021 Historical Data: 2019-20
  • Report ID: TBI-13069
  • Published Date: Nov, 2022
  • Pages: 235
  • Category: Healthcare
  • Format: PDF
Buy @ $4700.00 Request Sample PDF

The global interbody spine implants market is expected to grow from USD 2.33 billion in 2022 to USD 2.84 billion by 2030, at a CAGR of 2.55% from 2022-2030. The Asia Pacific interbody spine implants market is expected to grow the fastest during the forecast period.

Market Introduction:

Accidents or traumas can lead to moderate injuries or life-threatening ones. Sometimes, a chunk of tissue, a ligament, bone or tendon is fractured or broken during such injuries. Rebuilding these tendons, ligaments, and bones is impossible as they are crushed to pieces. The broken biological structure is replaced by a man-made implant, usually made of metal-based alloys, to keep the body standing or stable. Implants are also used to support or enhance existing biological structures other than replacing the actual ones. Implants are also used to deliver medication and monitor body functions. Interbody spine implants are the ones which are used to stabilize the vertebrate or bones, ligaments, tendons or cords of the spine. The interbody spine implants are inserted in the place of a missing bone or to stabilize the space between two vertebrate columns. The spine is the combination of bones, tendons, ligaments, spinal fluid and spinal cords that run from the neck to the tailbone. The spine is an extremely important body part which keeps the body upright and standing. It enables movement and allows flexibility to the body. Birth defects, diseases or injuries can cause deformities to the spine. It could cause lesions or bruises and broken bones. Interbody spine implants are a form of treatment used to restore the function of the sine and the integrity of biological spine structures. Interbody spine implants are administered to alleviate back pain or cure a deformity. They also treat spinal disorders like scoliosis, kyphosis, and degenerative disc diseases.

Interbody Spine Implants Market Size

Get an overview of this study by requesting a free sample

Recent Development

November 2022 - The NuVasive Tube System (NTS) and Excavation Micro commercial launch was announced by NuVasive, Inc. NuVasive Inc., the leader in spine technology innovation, focused on transforming spine surgery with minimally disruptive, procedurally integrated solutions. The two new minimally invasive surgery (MIS) systems offer comprehensive solutions for both TLIF and decompression. The portfolio of NuVasive P360 now includes the Company's expanded access and instrumentation technology capabilities.

October 2022 - Acuity Surgical Devices, LLC has expanded the range of spinal devices in clinical use with HAnano Surface. They received regulatory clearance from the FDA through a 510(k) application for their additively made spinal interbody device portfolio. This is the second time a medical device with Nano Surface has received a special 510(k) FDA clearance, demonstrating the regulatory framework for a streamlined clearance procedure.

October 2022 – The FDA has approved the Focus family of Ti TLIF interbody devices from OC Spine. OC spine is a division of OC Medical Devices, a privately held medical device company focused on developing, producing, and commercializing spinal implants that address unmet clinical needs. These devices feature xCELLerate bioactive surface technology. The best spinal implants and instruments are provided by OC Spine and developed with surgeons' cooperation. They state that they create cutting-edge products made with German manufacturing accuracy. To improve patient outcomes, OC Spine strives to offer sterile implant solutions.

Market Dynamics:

Drivers:

The increasing prevalence of spine disorders – The increasing geriatric population constitutes a significant proportion of the growing spine disorder population. Tumours, herniated discs, hematoma, degenerative disc diseases, abscesses and spinal stenosis are some common spine disorders in the geriatric population. The increasing number of accidents and trauma cases globally also leads to spinal injuries. The advancement in technology and access to advanced healthcare enables patients to opt for interbody spinal implants, which can be life-saving or improve their quality of life. The technological advancements combined with growing knowledge about the human body have enabled the scientific community to develop better treatment options for spinal disorders of conditions. The increasingly sedentary lifestyle, no exercise and a lack of nutritious diet have increased the proportion of youngsters in the global spine disorder patient pool. Therefore, the increasing prevalence of spine disorders will drive the market.

Restraints:

Interbody spine implants are expensive – The increasing incidence of spine disorders in low-and-middle-income countries represents a vast and potential consumer market for interbody spine implants. However, the low per capita healthcare expenditure in low-and-middle-income countries and incomplete fiscal healthcare coverage lead to high out-of-pocket expenditure, which is not feasible for most citizens. The vast patient pool in these countries will remain untapped, given the expensive nature of interbody spinal implants. Thereby hampering the market's growth.

Opportunities:

Technological advancements and Product innovations – The increasing government healthcare expenditure to improve the global healthcare infrastructure and advance medicine will contribute to the market’s future development. The investment in developing better implant materials to improve their application, functionality, and cost-effectiveness has recently garnered pace. Technological advancements have enhanced implant procedures to prolong patient's life and improve patient outcomes. The global interbody spine implants market is anticipated to develop in the coming years with the technological advancements and product innovations brought by increasing research and development expenditure.

Challenges:

Stringent regulatory approvals – Implant materials or innovations that improve spine implants must be approved after careful consideration. The trials and their results need to be scrutinized before they are granted authorization in hospitals. They are subjected to several stages and processes to ensure their safety, effectiveness and security as they are in a position to significantly impact the patient's body and life. Therefore, stringent regulatory approvals will challenge the growth of the market.

Segmentation analysis:

Regional segmentation analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. The North American region emerged as the most significant global interbody spine implants market, with a 42.55% market revenue share in 2022. The industry is growing due to the highly developed and comprehensive network of healthcare infrastructure and spending that guarantees last-mile delivery of healthcare services to every individual. The government's substantial per capita healthcare spending ensures affordable care to every citizen. Several government initiatives and helpful reimbursement policies also make interbody spine implants an accessible and affordable treatment option. If a patient chooses to have surgery, accessibility and affordability are assured by the existence of hospitals and favourable payment regulations. Additionally, major market players in the region with access to advanced technology and systems contribute to the development of the market. The market will expand due to the rising incidence of spine disorders. The sizeable geriatric population also influences the market. The Asia pacific interbody spine implants market is expected to grow the fastest during the forecast period, given the rising government healthcare infrastructure.

North America Interbody Spine Implants Market Share in 2022 – 42.55%

 

www.thebrainyinsights.com

Check the geographical analysis of this market by requesting a free sample

Product type segment analysis 

The product type segment is divided into lumbar and cervical. The cervical segment dominated the market with a revenue share of around 55% in 2022. Cervical spine injuries are more common than lumbar spine injuries. Cervical spine injuries are neck injuries, whereas lumbar spine injuries are related to lower back injuries. The neck's range of motion and sensitivity increases its risk of injury. Accidents, trauma or sports injuries are the common causes of cervical injuries. Cervical spine injuries can be life-threatening, and the neck needs to be stabilized as quickly as possible. Spine implants are highly effective, with a success rate of around 60%. Therefore, the cervical segment dominates the market and is expected to grow.

Material segment analysis

The material segment is divided into metal and PEEK. The metal segment dominated the market with a revenue share of around 56% in 2022. Cobalt, titanium, magnesium, tantalum and their alloys are the most common metal implants used in spine surgeries. Stainless steel, titanium alloys and cobalt chrome steels are medicine's most common metal implants. Metal implants have high strength and fracture toughness. They can last for years at a time. They offer stability to the injured spinal cords or bones. They are hard, which ensures that they won’t break under pressure. They are corrosion resistant, meaning they retain their state in the biological state of the human body. The biocompatibility of metallic implants makes them a highly popular choice. The multiple advantages and time-tested metal implants contribute to its market dominance.

End-user segment analysis

The end-user segment is divided into hospitals, speciality orthopaedic & spine centres, ambulatory surgical centres and others. The hospital segment dominated the market with a revenue share of around 49% in 2022. Hospitals are organizations that handle all aspects of healthcare administration. They serve as the first line of defence. Patients contact these organizations when they require medical attention. They provide services across several industries. They provide services on all spectrums, from surgical procedures to medicine prescriptions. Global surgical infrastructure will improve and advance due to rising healthcare spending, boosting the market and segment's growth.

Some of the Key Market Players:

  • B. Braun Melsungen AG
  • Centinel Spine LLC
  • Globus Medical Inc.
  • Integra LifeSciences Corporation
  • Johnson & Johnson
  • Medtronic Plc
  • NuVasive Inc.
  • Otrhofix Medical Inc.
  • Stryker Corporation
  • Zimmer Biomet Holdings Inc.

Report Description: 

Attribute Description
Market Size Revenue (USD Billion)
Market size value in 2022 USD 2.33 Billion
Market size value in 2030 USD 2.84 Billion
CAGR (2022 to 2030) 2.55%
Historical data 2019-2020
Base Year 2021
Forecast 2022-2030
Segments The research segment is based on product type, material, and end-user.
Regional Segments The regions examined for the market are Europe, Asia Pacific, North America, South America, and Middle East & Africa.

Frequesntly Asked Questions

As per The Brainy Insights, the size of the interbody spine implants market was valued at USD 2.33 billion in 2022 to USD 2.84 billion by 2030.

The global interbody spine implants market is growing at a CAGR of 2.55% during the forecast period 2022-2030.

The North American region emerged as the largest market for the interbody spine implants.

The increasing incidence of accidents and traumas affects the spine which will influence the market's growth.

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis by Product Type
          4.3.2. Market Attractiveness Analysis by Material
          4.3.3. Market Attractiveness Analysis by End User
          4.3.4. Market Attractiveness Analysis by Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. The increasing incidence of accidents and traumas affects the spine
    5.3. Restraints
          5.3.1. Interbody spine implants are expensive treatment options
    5.4. Opportunities
          5.4.1. Increasing expenditure to develop better implant material
    5.5. Challenges
          5.5.1. Stringent government guidelines and regulations

6. Global Interbody Spine Implants Market Analysis and Forecast, By Product Type
    6.1. Segment Overview
    6.2. Lumbar
    6.3. Cervical

7. Global Interbody Spine Implants Market Analysis and Forecast, By Material
    7.1. Segment Overview
    7.2. Metal
    7.3. PEEK

8. Global Interbody Spine Implants Market Analysis and Forecast, By End User
    8.1. Segment Overview
    8.2. Hospitals
    8.3. Specialty Orthopedic & Spine Centers
    8.4. Ambulatory Surgical Centers
    8.5. Others

9. Global Interbody Spine Implants Market Analysis and Forecast, By Regional Analysis
    9.1. Segment Overview
    9.2. North America
          9.2.1. U.S.
          9.2.2. Canada
          9.2.3. Mexico
    9.3. Europe
          9.3.1. Germany
          9.3.2. France
          9.3.3. U.K.
          9.3.4. Italy
          9.3.5. Spain
    9.4. Asia-Pacific
          9.4.1. Japan
          9.4.2. China
          9.4.3. India
    9.5. South America
          9.5.1. Brazil
    9.6. Middle East and Africa
          9.6.1. UAE
          9.6.2. South Africa

10. Global Interbody Spine Implants Market-Competitive Landscape
    10.1. Overview
    10.2. Market Share of Key Players in the Interbody Spine Implants Market
          10.2.1. Global Company Market Share
          10.2.2. North America Company Market Share
          10.2.3. Europe Company Market Share
          10.2.4. APAC Company Market Share
    10.3. Competitive Situations and Trends
          10.3.1. Product Launches and Developments
          10.3.2. Partnerships, Collaborations, and Agreements
          10.3.3. Mergers & Acquisitions
          10.3.4. Expansions

11. Company Profiles
    11.1. B. Braun Melsungen AG
          11.1.1. Business Overview
          11.1.2. Company Snapshot
          11.1.3. Company Market Share Analysis
          11.1.4. Company Product Portfolio
          11.1.5. Recent Developments
          11.1.6. SWOT Analysis
    11.2. Centinel Spine LLC
          11.2.1. Business Overview
          11.2.2. Company Snapshot
          11.2.3. Company Market Share Analysis
          11.2.4. Company Product Portfolio
          11.2.5. Recent Developments
          11.2.6. SWOT Analysis
    11.3. Globus Medical Inc.
          11.3.1. Business Overview
          11.3.2. Company Snapshot
          11.3.3. Company Market Share Analysis
          11.3.4. Company Product Portfolio
          11.3.5. Recent Developments
          11.3.6. SWOT Analysis
    11.4. Integra LifeSciences Corporation
          11.4.1. Business Overview
          11.4.2. Company Snapshot
          11.4.3. Company Market Share Analysis
          11.4.4. Company Product Portfolio
          11.4.5. Recent Developments
          11.4.6. SWOT Analysis
    11.5. Johnson & Johnson
          11.5.1. Business Overview
          11.5.2. Company Snapshot
          11.5.3. Company Market Share Analysis
          11.5.4. Company Product Portfolio
          11.5.5. Recent Developments
          11.5.6. SWOT Analysis
    11.6. Medtronic Plc
          11.6.1. Business Overview
          11.6.2. Company Snapshot
          11.6.3. Company Market Share Analysis
          11.6.4. Company Product Portfolio
          11.6.5. Recent Developments
          11.6.6. SWOT Analysis
    11.7. NuVasive Inc.
          11.7.1. Business Overview
          11.7.2. Company Snapshot
          11.7.3. Company Market Share Analysis
          11.7.4. Company Product Portfolio
          11.7.5. Recent Developments
          11.7.6. SWOT Analysis
    11.8. Otrhofix Medical Inc.
          11.8.1. Business Overview
          11.8.2. Company Snapshot
          11.8.3. Company Market Share Analysis
          11.8.4. Company Product Portfolio
          11.8.5. Recent Developments
          11.8.6. SWOT Analysis
    11.9. Stryker Corporation
          11.9.1. Business Overview
          11.9.2. Company Snapshot
          11.9.3. Company Market Share Analysis
          11.9.4. Company Product Portfolio
          11.9.5. Recent Developments
          11.9.6. SWOT Analysis
    11.10. Zimmer Biomet Holdings Inc.
          11.10.1. Business Overview
          11.10.2. Company Snapshot
          11.10.3. Company Market Share Analysis
          11.10.4. Company Product Portfolio
          11.10.5. Recent Developments
          11.10.6. SWOT Analysis
 

List of Table

1. Global Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

2. Global Lumbar Interbody Spine Implants Market, By Region, 2019-2030 (USD Billion) 

3. Global Cervical Interbody Spine Implants Market, By Region, 2019-2030 (USD Billion) 

4. Global Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

5. Global Metal Interbody Spine Implants Market, By Region, 2019-2030 (USD Billion) 

6. Global PEEK Interbody Spine Implants Market, By Region, 2019-2030 (USD Billion) 

7. Global Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

8. Global Hospitals Interbody Spine Implants Market, By Region, 2019-2030 (USD Billion) 

9. Global Specialty Orthopedic & Spine Centers Interbody Spine Implants Market, By Region, 2019-2030 (USD Billion) 

10. Global Ambulatory Surgical Centers Interbody Spine Implants Market, By Region, 2019-2030 (USD Billion) 

11. Global Others Interbody Spine Implants Market, By Region, 2019-2030 (USD Billion) 

12. Global Interbody Spine Implants Market, By Region, 2019-2030 (USD Billion) 

13. North America Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

14. North America Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

15. North America Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

16. U.S. Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

17. U.S. Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

18. U.S. Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

19. Canada Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

20. Canada Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

21. Canada Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

22. Mexico Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

23. Mexico Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

24. Mexico Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

25. Europe Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

26. Europe Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

27. Europe Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

28. Germany Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

29. Germany Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

30. Germany Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

31. France Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

32. France Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

33. France Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

34. U.K. Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

35. U.K. Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

36. U.K. Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

37. Italy Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

38. Italy Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

39. Italy Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

40. Spain Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

41. Spain Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

42. Spain Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

43. Asia Pacific Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

44. Asia Pacific Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

45. Asia Pacific Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

46. Japan Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

47. Japan Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

48. Japan Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

49. China Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

50. China Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

51. China Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

52. India Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

53. India Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

54. India Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

55. South America Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

56. South America Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

57. South America Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

58. Brazil Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

59. Brazil Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

60. Brazil Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

61. Middle East and Africa Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

62. Middle East and Africa Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

63. Middle East and Africa Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

64. UAE Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

65. UAE Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

66. UAE Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

67. South Africa Interbody Spine Implants Market, By Product Type, 2019-2030 (USD Billion) 

68. South Africa Interbody Spine Implants Market, By Material, 2019-2030 (USD Billion) 

69. South Africa Interbody Spine Implants Market, By End User, 2019-2030 (USD Billion) 

List of Figures 

1. Global Interbody Spine Implants Market Segmentation

2. Interbody Spine Implants Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Interbody Spine Implants Market Attractiveness Analysis by Product Type

9. Global Interbody Spine Implants Market Attractiveness Analysis by Material

10. Global Interbody Spine Implants Market Attractiveness Analysis by End User

11. Global Interbody Spine Implants Market Attractiveness Analysis by Region

12. Global Interbody Spine Implants Market: Dynamics

13. Global Interbody Spine Implants Market Share by Product Type (2022 & 2030)

14. Global Interbody Spine Implants Market Share by Material (2022 & 2030)

15. Global Interbody Spine Implants Market Share by End User (2022 & 2030)

16. Global Interbody Spine Implants Market Share by Regions (2022 & 2030)

17. Global Interbody Spine Implants Market Share by Company (2021)

This study forecasts revenue at global, regional, and country levels from 2019 to 2030. The Brainy Insights has segmented the global interbody spine implants market based on below-mentioned segments:

Global Interbody Spine Implants Market by Product Type:

  • Lumbar
  • Cervical

Global Interbody Spine Implants Market by Material:

  • Metal
  • PEEK

Global Interbody Spine Implants Market by End User:

  • Hospitals
  • Specialty Orthopedic & Spine Centers
  • Ambulatory Surgical Centers
  • Others

Global Interbody Spine Implants Market by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

Some Facts About The Brainy Insights

50%

Free Customization

300+

Fortune 500 Clients

1

Free Yearly Update On Purchase Of Multi/Corporate License

900+

Companies Served Till Date