Epichlorohydrin Market

Epichlorohydrin Market Size by Application (Epichlorohydrin Elastomers, Synthetic Glycerin, Water Treatment Chemicals, Specialty, Epoxy Resins, and Others), Type (Bio-based & Petro-based), End-User, Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2022 to 2030

Base Year: 2021 Historical Data: 2019-20
  • Report ID: TBI-12855
  • Published Date: Jul, 2022
  • Pages: 234
  • Category: Chemicals & Materials
  • Format: PDF
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The global epichlorohydrin market is expected to reach USD 4.06 billion by 2030, at a CAGR of 5.5% from 2022 to 2030. Epichlorohydrin market growth would be driven by the rising need for epichlorohydrin-based resins in the water therapy process which is anticipated to serve as a driver for the development of the market studied in the future. Similarly, the latest eco-friendly techniques by manufacturers for producing epichlorohydrin will create new prospects for developing the global epichlorohydrin industry during the projection year.

Market Overview:

Epichlorohydrin is a liquid epoxide usually received by the chlorohydrination of allyl chloride. Depending on the raw materials, ECH can be categorized as petro-based & bio-based ECH. Bio-based epichlorohydrin market is anticipated to notice a vital need in the future. It is made by utilizing biobased feedstock products like glycerol. Its adoption is growing due to rising environmental problems and the demand for endurable products. Manufacturers are developing the output of biobased products to fulfill the need. For instance, Solvay boosted the production of biobased solvents, which utilize glycerin as one of the direct raw materials in Brazil. Epichlorohydrin is a climactic raw material in the manufacture of epoxy resin. Therefore, the rising need for epoxy resin is the primary factor in developing the global epichlorohydrin market. Furthermore, the increasing usage of epichlorohydrin-based latex in the automotive sector promotes expanding the need for epichlorohydrin. Regardless, government agencies like EPA set stringent restrictions on its use due to the health risks caused by extended exposure to epichlorohydrin. Such strict rules restrict the development of SME-scaled manufacturers. To fulfill the regulations, increased capital investment is needed. It additionally decreases the profit margins and works as a constraint to market development.

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Market Dynamics:

Drivers:
  • Rising need for paints and coatings in the construction domain

The demand for construction with the progress of infrastructural development will ultimately affect the market in the projection time. Apart from construction, paints and coatings are utilized in the automobile domain, and the growing need for automobiles with a rising population will expand the epichlorohydrin market size. Another primary driver pushing the demand for epichlorohydrin is plastic usage in different enterprises. Plastic is one of the most used things globally, and the requirement for epichlorohydrin in plastic manufacturing pushes the demand for the epichlorohydrin market. The government enterprises that provide pure water and boost the demand for water cleansing fuel the epichlorohydrin market scope. Due to various applications in making glycerol, glues, and epoxy resins, the epichlorohydrin market will see tremendous development in the projection years.

Restraints:
  • The adverse impact of epichlorohydrin on the environment & human health

The significant constraint is epichlorohydrin's adverse effects on human health and the atmosphere. Growing human awareness about toxic chemicals is one of the most substantial market constraints; also, governments are restricting epichlorohydrin in many countries owing to environmental problems. With the betterment of technology, many other chemicals are substituting epichlorohydrin, such as the epidermal method replacing traditional production methods. And it allows for eliminating the environmental side effects. Resulting, it has evolved into a limitation of the epichlorohydrin size. Therefore, restrictions in operating epichlorohydrin due to its toxicity are hindering the market.

Opportunities:
  • Rising economy & government steps for better infrastructure

Epichlorohydrin is favorably used in the construction sector for paint and coatings. And the need for infrastructural development with the rising economy and government steps to deliver better Infrastructure will obtain opportunities for the market. Individuals are constructing residential places owing to a better economic status, contributing to developing the epichlorohydrin market. With the rising population, the automobile sector is also growing, and the demand for paints and coatings is also rising. And it brings new opportunities to the epichlorohydrin market.

Segmentation Analysis:

The global epichlorohydrin market has been segmented based on application, type, end-user, and region.

  • The application segment is divided into epichlorohydrin elastomers, synthetic glycerin, water treatment chemicals, specialty, epoxy resins, and others. The epoxy resin segment dominated the market, with a market share of around 18% in 2021. Epoxies combine epichlorohydrin (ECH) and bisphenol-A (BPA). The latter may be substituted by other raw materials like phenol, aliphatic glycols, and o-cresol novolacs to create specialty resins.
  • The type segment is divided into bio-based & petro-based. The petro-based segment dominated the market, with a market share of around 55% in 2021. Epichlorohydrin (ECH) is produced through petro-based feedstock. The traditional way of making epichlorohydrin is a step-by-step procedure based on propylene accepted petrochemical. Approximately 82% of industrial epichlorohydrin need is always met by conventional propylene high-temperature reaction with chlorine followed by hydrolysis.
  • The end-user segment is divided into paints & coatings, wind turbine, electrical & electronics, composites, construction, textile and others. The construction segment dominated the market, with a market share of around 16% in 2021.
Regional Segmentation Analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. Asia-Pacific region emerged as the largest market for the global epichlorohydrin market, with a 34.5% share of the market revenue in 2021.

  • The Asia Pacific region dominated the global epichlorohydrin owing to the advancement of growing countries like India, Malaysia, and China, which are among the essential customers of epichlorohydrin. Due to increased need from end-use industries such as building and construction and electronic manufacturing, the markets in India & China are predicted to grow.

Asia Pacific Region Epichlorohydrin Market Share in 2021 - 34.5%

 

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Competitive Analysis:

The key players are now concentrating on implementing strategies such as adopting new technology, product innovations, mergers & acquisitions, joint venture, alliances, and partnerships to improve their market position in the global epichlorohydrin industry.

In 2021 OctoberNama Chemicals Company, an international pioneer in the production of epichlorohydrin, declared the secure completion of planned routine maintenance work on the Hassad project's plants (Subsidiary Plant) and the beginning of plant production and operation.

List of Key Market Players:

  • Technipfmc Plc
  • Spolchemie As
  • Shandong Haili Chemical Industry Co. Ltd.
  • Olin Corporation
  • Nama Chemicals
  • Lotte Fine Chemical Co. Ltd.
  • Kashima Chemical Co. Ltd.
  • Hanwha Chemical Corporation
  • Formosa Plastic Corporation
  • Aditya Birla Chemicals

Key Target Audience

  • Construction
  • Automobile
  • Consumer Electronics
  • Market Players
  • Investors
  • End-users
  • Government Authorities
  • Consulting And Research Firm
  • Venture capitalists
  • Third-party knowledge providers

Report Description:

  • Global Epichlorohydrin Market, Industry Analysis, Trends, Analysis and Forecast, 2022 to 2030 is a forthcoming/imminent research report which is to be published by The Brainy Insights.
  • 2021 is considered as the base year of the report. 2019 and 2020 are considered as the historic years and 2022 to 2030 are the forecast years. The global epichlorohydrin market is based on revenue (USD Billion). The report incorporates the market study based on revenue. The study covers the market share revenue/market share/volume for each of the segments, regions and countries catering to global epichlorohydrin market. The regions analyzed for the market are Europe, Asia Pacific, North America, South America, and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
  • The report encompasses with the relative data & information, which have been validated by the leading industry professionals and experts across the globe. The research report also delivers an outline of the attractiveness of epichlorohydrin based on, application, type, end user and regions which are deduced and formulated based on their growth rate (CAGR), market size, and attractiveness by analyzing the present and prospects to fathom market growth and development in future.
  • The report illustrates the detailed (both quantitative and qualitative) analysis of historical data, revenues, key developments, along with the crucial strategies adopted by key organizations catering to global epichlorohydrin market. This offers vital and in-depth insights to depict the overall market scenario.
  • The report offers the detailed study for the company profiles of key organizations operating in the global epichlorohydrin market and a comparative assessment based on their product offering, business overviews, geographic presence, business strategies, segment market share, product development & innovations, recent developments, joint venture, partnerships, mergers & acquisitions, strategic alliances, SWOT analysis, and key financial information. This helps in evaluating the overall competition present in the market scenario.
  • The report provides an elaborative assessment of the porter’s five forces analysis coupled with SWOT analysis to provide business related data and information’s. Porter’s five forces model is analyzed to understand the overall competitive scenario that is prevailing in the market. Additionally, the SWOT analysis identifies both the positive and negative attributes of the market development which influences the company growth and development to sustain and survive in the long run.
  • Along with that, the report also focuses on the market related driving factors, growth limitations (restraints), potential industry opportunities, significant trends and development which act as a key potential for the investors.
  • Potential growth prospects along with the penetration rate analysis of the product (market related i.e., global epichlorohydrin market) is covered to comprehend the adoption rate and evaluate the market size. 

Frequesntly Asked Questions

As per The Brainy Insights, the size of the epichlorohydrin market was valued at USD 2.51 billion in 2021 to USD 4.06 billion by 2030.

Global epichlorohydrin market is growing at a CAGR of 5.5% during the forecast period 2022-2030.

The global epichlorohydrin market has been segmented based on application, type, end-user, and regions. The epoxy resins segment led the market in 2021. The petro-based segment led the market in 2021.

Asia Pacific region emerged as the largest market for the epichlorohydrin market.

The market's growth will be influenced by the rising need for paints and coatings in the construction domain propel market growth.

The adverse impact of epichlorohydrin on the environment & human health to hinder market growth.

Rising economy & government steps for better infrastructure will provide huge opportunities to the market.

Key players are Technipfmc Plc, Spolchemie As, Shandong Haili Chemical Industry Co. Ltd., Olin Corporation, Nama Chemicals, Lotte Fine Chemical Co. Ltd., Kashima Chemical Co. Ltd., Hanwha Chemical Corporation

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis by Application
          4.3.2. Market Attractiveness Analysis by Type
          4.3.3. Market Attractiveness Analysis by End User
          4.3.4. Market Attractiveness Analysis by Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Rising need for paints and coatings in the construction domain
    5.3. Restraints
          5.3.1. The adverse impact of epichlorohydrin on the environment & human health
    5.4. Opportunities
          5.4.1. Rising economy & government steps for better infrastructure

6. Global Epichlorohydrin Market Analysis and Forecast, By Application:
    6.1. Segment Overview
    6.2. Epichlorohydrin Elastomers
    6.3. Synthetic Glycerin
    6.4. Water Treatment Chemicals
    6.5. Specialty
    6.6. Epoxy Resins
    6.7. Others

7. Global Epichlorohydrin Market Analysis and Forecast, By Type
    7.1. Segment Overview
    7.2. Bio-based
    7.3. Petro-based

8. Global Epichlorohydrin Market Analysis and Forecast, By End User
    8.1. Segment Overview
    8.2. Paints & Coatings
    8.3. Wind Turbine
    8.4. Electrical & Electronics
    8.5. Composites
    8.6. Construction
    8.7. Textile
    8.8. Others

9. Global Epichlorohydrin Market Analysis and Forecast, By Regional Analysis
    9.1. Segment Overview
    9.2. North America
          9.2.1. U.S.
          9.2.2. Canada
          9.2.3. Mexico
    9.3. Europe
          9.3.1. Germany
          9.3.2. France
          9.3.3. U.K.
          9.3.4. Italy
          9.3.5. Spain
    9.4. Asia-Pacific
          9.4.1. Japan
          9.4.2. China
          9.4.3. India
    9.5. South America
          9.5.1. Brazil
    9.6. Middle East and Africa
          9.6.1. UAE
          9.6.2. South Africa

10. Global Epichlorohydrin Market-Competitive Landscape
    10.1. Overview
    10.2. Market Share of Key Players in the Epichlorohydrin Market
          10.2.1. Global Company Market Share
          10.2.2. North America Company Market Share
          10.2.3. Europe Company Market Share
          10.2.4. APAC Company Market Share
    10.3. Competitive Situations and Trends
          10.3.1. Product Launches and Developments
          10.3.2. Partnerships, Collaborations, and Agreements
          10.3.3. Mergers & Acquisitions
          10.3.4. Expansions

11. Company Profiles
    11.1. Technipfmc Plc
          11.1.1. Business Overview
          11.1.2. Company Snapshot
          11.1.3. Company Market Share Analysis
          11.1.4. Company Product Portfolio
          11.1.5. Recent Developments
          11.1.6. SWOT Analysis
    11.2. Spolchemie As
          11.2.1. Business Overview
          11.2.2. Company Snapshot
          11.2.3. Company Market Share Analysis
          11.2.4. Company Product Portfolio
          11.2.5. Recent Developments
          11.2.6. SWOT Analysis
    11.3. Shandong Haili Chemical Industry Co. Ltd.
          11.3.1. Business Overview
          11.3.2. Company Snapshot
          11.3.3. Company Market Share Analysis
          11.3.4. Company Product Portfolio
          11.3.5. Recent Developments
          11.3.6. SWOT Analysis
    11.4. Olin Corporation
          11.4.1. Business Overview
          11.4.2. Company Snapshot
          11.4.3. Company Market Share Analysis
          11.4.4. Company Product Portfolio
          11.4.5. Recent Developments
          11.4.6. SWOT Analysis
    11.5. Nama Chemicals
          11.5.1. Business Overview
          11.5.2. Company Snapshot
          11.5.3. Company Market Share Analysis
          11.5.4. Company Product Portfolio
          11.5.5. Recent Developments
          11.5.6. SWOT Analysis
    11.6. Lotte Fine Chemical Co. Ltd.
          11.6.1. Business Overview
          11.6.2. Company Snapshot
          11.6.3. Company Market Share Analysis
          11.6.4. Company Product Portfolio
          11.6.5. Recent Developments
          11.6.6. SWOT Analysis
    11.7. Kashima Chemical Co. Ltd
          11.7.1. Business Overview
          11.7.2. Company Snapshot
          11.7.3. Company Market Share Analysis
          11.7.4. Company Product Portfolio
          11.7.5. Recent Developments
          11.7.6. SWOT Analysis
    11.8. Hanwha Chemical Corporation.
          11.8.1. Business Overview
          11.8.2. Company Snapshot
          11.8.3. Company Market Share Analysis
          11.8.4. Company Product Portfolio
          11.8.5. Recent Developments
          11.8.6. SWOT Analysis
    11.9. Formosa Plastic Corporation
          11.9.1. Business Overview
          11.9.2. Company Snapshot
          11.9.3. Company Market Share Analysis
          11.9.4. Company Product Portfolio
          11.9.5. Recent Developments
          11.9.6. SWOT Analysis
    11.10. Aditya Birla Chemicals
          11.10.1. Business Overview
          11.10.2. Company Snapshot
          11.10.3. Company Market Share Analysis
          11.10.4. Company Product Portfolio
          11.10.5. Recent Developments
          11.10.6. SWOT Analysis
 

List of Table

1. Global Epichlorohydrin Market, By Application, 2019-2030 (USD Billion) 

2. Global Epichlorohydrin Elastomers Epichlorohydrin Market, By Region, 2019-2030 (USD Billion) 

3. Global Synthetic Glycerin Epichlorohydrin Market, By Region, 2019-2030 (USD Billion) 

4. Global Water Treatment Chemicals Epichlorohydrin Market, By Region, 2019-2030 (USD Billion) 

5. Global Specialty Epichlorohydrin Market, By Region, 2019-2030 (USD Billion) 

6. Global Epoxy Resins Epichlorohydrin Market, By Region, 2019-2030 (USD Billion) 

7. Global Others Epichlorohydrin Market, By Region, 2019-2030 (USD Billion) 

8. Global Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

9. Global Bio-based Epichlorohydrin Market, By Region, 2019-2030 (USD Billion) 

10. Global Petro-based Epichlorohydrin Market, By Region, 2019-2030 (USD Billion)

11. Global Epichlorohydrin Market, By End User, 2019-2030 (USD Billion) 

12. Global Paints & Coatings Epichlorohydrin Market, By Region, 2019-2030 (USD Billion) 

13. Global Wind Turbine Epichlorohydrin Market, By Region, 2019-2030 (USD Billion)

14. Global Electrical & Electronics Epichlorohydrin Market, By Region, 2019-2030 (USD Billion)

15. Global Composites Epichlorohydrin Market, By Region, 2019-2030 (USD Billion)

16. Global Construction Epichlorohydrin Market, By Region, 2019-2030 (USD Billion)

17. Global Textile Epichlorohydrin Market, By Region, 2019-2030 (USD Billion)

18. Global Others Epichlorohydrin Market, By Region, 2019-2030 (USD Billion)

19. North America Epichlorohydrin Market, By Application, 2019-2030 (USD Billion) 

20. North America Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

21. North America Epichlorohydrin Market, By End User, 2019-2030 (USD Billion) 

22. U.S. Epichlorohydrin Market, By Application, 2019-2030 (USD Billion) 

23. U.S. Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

24. U.S. Epichlorohydrin Market, By End User, 2019-2030 (USD Billion) 

25. Canada Epichlorohydrin Market, By Application, 2019-2030 (USD Billion) 

26. Canada Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

27. Canada Epichlorohydrin Market, By End User, 2019-2030 (USD Billion) 

28. Mexico Epichlorohydrin Market, By Application, 2019-2030 (USD Billion) 

29. Mexico Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

30. Mexico Epichlorohydrin Market, By End User, 2019-2030 (USD Billion) 

31. Europe Epichlorohydrin Market, By Application, 2019-2030 (USD Billion) 

32. Europe Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

33. Europe Epichlorohydrin Market, By End User, 2019-2030 (USD Billion) 

34. Germany Epichlorohydrin Market, By Application, 2019-2030 (USD Billion) 

35. Germany Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

36. Germany Epichlorohydrin Market, By End User, 2019-2030 (USD Billion) 

37. France Epichlorohydrin Market, By Application 2019-2030 (USD Billion) 

38. France Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

39. France Epichlorohydrin Market, By End User, 2019-2030 (USD Billion) 

40. U.K. Epichlorohydrin Market, By Application, 2019-2030 (USD Billion) 

41. U.K. Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

42. U.K. Epichlorohydrin Market, By End User, 2019-2030 (USD Billion) 

43. Italy Epichlorohydrin Market, By Application, 2019-2030 (USD Billion) 

44. Italy Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

45. Italy Epichlorohydrin Market, By End User, 2019-2030 (USD Billion) 

46. Spain Epichlorohydrin Market, By Application, 2019-2030 (USD Billion) 

47. Spain Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

48. Spain Epichlorohydrin Market, By End User, 2019-2030 (USD Billion) 

49. Asia Pacific Epichlorohydrin Market, By Application, 2019-2030 (USD Billion) 

50. Asia Pacific Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

51. Asia Pacific Epichlorohydrin Market, By End User, 2019-2030 (USD Billion) 

52. Japan Epichlorohydrin Market, By Application, 2019-2030 (USD Billion) 

53. Japan Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

54. Japan Epichlorohydrin Market, By End User, 2019-2030 (USD Billion) 

55. China Epichlorohydrin Market, By Application 2019-2030 (USD Billion) 

56. China Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

57. China Epichlorohydrin Market, By End User, 2019-2030 (USD Billion) 

58. India Epichlorohydrin Market, By Application 2019-2030 (USD Billion) 

59. India Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

60. India Epichlorohydrin Market, By End User, 2019-2030 (USD Billion) 

61. South America Epichlorohydrin Market, By Application, 2019-2030 (USD Billion) 

62. South America Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

63. South America Epichlorohydrin Market, By End User, 2019-2030 (USD Billion)

64. Brazil Epichlorohydrin Market, By Application 2019-2030 (USD Billion) 

65. Brazil Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

66. Brazil Epichlorohydrin Market, By End User, 2019-2030 (USD Billion) 

67. Middle East and Africa Epichlorohydrin Market, By Application, 2019-2030 (USD Billion) 

68. Middle East and Africa Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

69. Middle East and Africa Epichlorohydrin Market, By End User, 2019-2030 (USD Billion) 

70. UAE Epichlorohydrin Market, By Application, 2019-2030 (USD Billion) 

71. UAE Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

72. UAE Epichlorohydrin Market, By End User, 2019-2030 (USD Billion) 

73. South Africa Epichlorohydrin Market, By Application 2019-2030 (USD Billion) 

74. South Africa Epichlorohydrin Market, By Type, 2019-2030 (USD Billion) 

75. South Africa Epichlorohydrin Market, By End User, 2019-2030 (USD Billion)  

List of Figures 

1. Global Epichlorohydrin Market Segmentation

2. Epichlorohydrin Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Epichlorohydrin Market Attractiveness Analysis by Application

9. Global Epichlorohydrin Market Attractiveness Analysis by Type

10. Global Epichlorohydrin Market Attractiveness Analysis by End User

11. Global Epichlorohydrin Market Attractiveness Analysis by Region

12. Global Epichlorohydrin Market: Dynamics

13. Global Epichlorohydrin Market Share by Application (2022 & 2030)

14. Global Epichlorohydrin Market Share by Type (2022 & 2030)

15. Global Epichlorohydrin Market Share by End User (2022 & 2030)

16. Global Epichlorohydrin Market Share by Regions (2022 & 2030)

17. Global Epichlorohydrin Market Share by Company (2021)

This study forecasts revenue at global, regional, and country levels from 2019 to 2030. The Brainy Insights has segmented the global epichlorohydrin market based on below mentioned segments:

Global Epichlorohydrin Market by Application:

  • Epichlorohydrin Elastomers
  • Synthetic Glycerin
  • Water Treatment Chemicals
  • Specialty
  • Epoxy Resins
  • Others

Global Epichlorohydrin Market by Type:

  • Bio-based
  • Petro-based

Global Epichlorohydrin Market by End User:

  • Paints & Coatings
  • Wind Turbine
  • Electrical & Electronics
  • Composites
  • Construction
  • Textile
  • Others

Global Epichlorohydrin Market by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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