The global de-oiled lecithin market is expected to reach USD 451.93 million by 2030, at a CAGR of 9.65% from 2022 to 2030. De-oiled lecithin market growth would be driven by rising consumer demand for bakery and confectionery products attributed to the rise in disposable income of the population. The introduction of clean label, gluten-free, vegan, organic, and nutritious bakery and confectionery products can be considered the prime factor for the goring demand for these products. The rising awareness about the health benefits of clean-label foods and beverages will also aid in the market's growth. The growing applications of de-oiled lecithin in multiple sectors, namely, packaged foods, pharmaceuticals, baked goods, dairy, meat, convenience foods, frozen desserts, margarine, and cosmetics, will also provide an impetus to the market's growth.

Market Overview:

Lecithin is a group of yellowish-brown fatty substances obtained from animal and plant sources. Lecithin is amphiphilic, meaning it attracts both water and fatty substances. De-oiled lecithin is obtained by extracting all the oil from lecithin to produce an oil-free product. De-oiled lecithin is easy to handle and has a neutral color and flavor. As it is amphiphilic in nature, it is used as an emulsifying agent. It is also used as dispersants, instantizing agents, surfactants, viscosity modifiers, release agents, lubricants, and wetting agents. De-oiled lecithin is primarily extracted from soya, sunflower, eggs, rapeseeds, and canola seeds. Soya is the most used source of non-genetically modified de-oiled lecithin globally. De-oiled lecithin is used in baked goods to improve the product's quality, texture, volume, taste, and appearance. It acts as an emulsifier, smoothly binding the baking ingredients together. It also acts as a stabilizing agent for fermentation which produces fluffier bread. De-oiled lecithin is also used in confectionery, margarine, fats, cheese, and oil production. It is used in healthcare to produce dietary supplements, beverages like protein shakes, and smoothies. De-oiled lecithin also finds application in vegetarian and vegan products; therefore, the growing popularity of vegan culture will contribute to developing the de-oiled lecithin market.

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Market Dynamics:

Drivers:

• The increasing demand for bakery & confectionery products

The shifting lifestyle and increasing disposable income of the population have increased the demand for bakery and confectionery products globally, especially in developing regions. The growing demand is concentrated on healthy bakery & confectionery products that are vegan, sugar-free, gluten-free, organic, low in calories, and high in nutrition. An increased emphasis on all organic processing, packaging, and distribution drives the demand for lecithin as an emulsifier, flavor protected, and antioxidant in the bakery and confectionery industry. The growing awareness about the benefits of using lecithin as an emulsifier will positively contribute to the development of the market as more market players adopt and integrate it into their production process. For instance, lecithin is being used as a replacement for cocoa butter for the production of chocolate and its derivates since cocoa butter is costly.

Restraints:

• Volatile prices of raw materials

De-oiled lecithin agents' market growth would be hampered by supply chain bottlenecks, trade restraints, wars, and other uncertainties that make raw material procurement difficult for the market players. Global geopolitical tensions, supply-chain constraints, and other uncertainties lead to demand-supply mismatch, thereby increasing the price of raw materials. The increase in the price of raw materials is reflected in the retail price of products, reducing their demand, and further limiting the market's growth. For instance, the Russia and Ukraine conflict, followed by US sanctions, led to a decrease in the supply of sunflower seeds which are critical for producing de-oiled lecithin.

Opportunities:

• Increasing applications of lecithin

With increased research and development, de-oiled lecithin is now being used extensively in pharmaceuticals, personal care, food processing, beverages, bakery, and confectionery products. The increasing healthcare infrastructural development will drive the demand for de-oiled lecithin in the pharmaceutical industries, thereby providing lucrative opportunities for the lecithin market. With the growing influence of western food culture in Asia, the Middle East, and Africa, the demand for de-oiled lecithin will witness a rise driven by the food processing industry. The rising disposable income has contributed to the steady development of the cosmetics market, which will offer profitable endeavors for the de-oiled lecithin market.

Challenges:

• Stringent government regulations

Federal governments worldwide are witnessing the rise of the de-oiled lecithin market. It is increasingly used in food, feed, healthcare, and personal care, directly impacting consumers' health or interests. Therefore, the de-oiled lecithin market is brought under regulations to protect buyers' interests as it is used in critical sectors such as food, beverages, healthcare, and personal care. The stringent government regulations monitoring, controlling, and regulating de-oiled lecithin's production, distribution, and consumption will challenge the market's growth.

Segmentation Analysis:

The global de-oiled lecithin market has been segmented based on source, extraction method, form, application, and regions.

• The source segment is divided into soybean, rapeseeds, sunflower, egg, and canola seeds. The soybean segment dominated the market, with a market share of around 49% in 2021. Soybean is a legume native to east Asia. Soy lecithin finds use as an emulsifier or lubricant. It is also known to provide antioxidants when added to food products. Soy lecithin protects the flavors of foods as well. Soybean is popular with de-oiled lecithin manufacturers, given the easy availability of soybean. Furthermore, the extraction process of de-oiled lecithin from soybean is cheap compared to other commodities, making it a cost-effective endeavor for the producers. De-oiled soybean is increasingly being used in the personal care and pharmaceutical industry. Therefore, the rising personal care and pharmaceutical sector will bode well for the development of the soybean segment. It is a popular replacement option for cocoa butter in the chocolate industry. The increasing prices of cocoa butter will positively impact the soybean segment by furthering its market in the chocolate industry as the ideal replacement.
• The extraction method segment is divided into acetone extraction, ultrafiltration process, and carbon dioxide extraction. Over the forecast period, the ultrafiltration process segment is expected to grow at the fastest CAGR of 13.48%. The ultrafiltration process gives the purest form of lecithin with the least amount of oil residue leftover. The ultrafiltration process involves low maintenance equipment, reducing the manufacturers' operational costs. Furthermore, the ultrafiltration process for de-oil lecithin extraction can be used in multiple industries, ranging from food to pharmaceuticals. The wide scope of diversified applications with low operational costs will advance its adoption in the market, thereby contributing to its growth in the forecast period.
• The form segment is divided into granulated and powdered. In 2021, the granulated segment dominated the market, accounting for around 57% of global revenue. The granulated form of lecithin is preferred by consumers given the high concentration of lecithin found in this form, thereby providing the maximum benefits to the user. The body absorbs granulated de-oil lecithin, making it more effective than powdered lecithin. Granulated lecithin is usually extracted from soybean and eggs, the most popular forms of de-oiled lecithin, making them widely available in offline and online stores. Granulated lecithin is available in multiple quantities in pre-packaged form, offering wide choices to the consumer base. Several brands produce granulated lecithin, given its effectiveness in delivering the lecithin benefits compared to powdered lecithin.
• The application segment is divided into food, pharmaceuticals, feed, personal care, and others. The food segment dominated the market, with a market share of around 42%. Lecithin is a natural preservative that extends the shelf life of baked goods. It helps in retaining moisture in baked goods, thus extending their freshness. It is used in the chocolate industry as a replacement for cocoa butter to produce chocolate bars, candies, and other coating compounds. Lecithin improves the texture of substances by stabilizing emulsions like cocoa drinks, milkshakes, protein shakes, and milk powders. It protects the flavor of food products and provides antioxidants contributing to its growing adoption in the food industry. It is used as an emulsifier in packaged food products. Lecithin is now being used in the production of vegan products to improve their consistency, flavor, shelf-life, and texture. The increasing applications of lecithin in the food industry drive the segment's growth.

Regional Segmentation Analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. The Asia Pacific emerged as the largest market for the global de-oiled lecithin market, with a 39.52% share of the market revenue in 2021.

• The Asia Pacific currently dominates the de-oiled lecithin market due to the large agriculture sector of India, China, and Russia that provides raw materials like soybean and sunflower for the production of lecithin. The livestock in the Asia Pacific is also extensive as it is an alternate source of income for the large farming community of the region. The feed industry will witness a rise with the growing livestock of the region. Furthermore, the cheap labor and favorable manufacturing and business environment make lecithin extraction a cost-effective process, attracting significant market players to the region. The vast population with increasing disposable income contributes to the growth of the food and personal care industry. The packaged food industry is flourishing in the region, given the busy work schedules of the population. For instance, the well-established and thriving personal care industry of South Korea will facilitate the development of the de-oiled lecithin market. Similarly, the pharmaceutical sector of India and China will also drive the demand for de-oiled lecithin in the region. The increasing demand for lecithin in the European baked and confectionery products market is realized the region's export potential. De-oiled lecithin finds applications in food, beverages, feed, healthcare, and cosmetics. Therefore, the growth of these sectors will contribute to the development of the de-oiled lecithin in the Asia Pacific.

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Competitive Analysis:

The key players are now concentrating on implementing strategies such as adopting new technology, product innovations, mergers & acquisitions, joint venture, alliances, and partnerships to improve their market position in the global de-oiled lecithin industry.

August 2022 - In August 2022, Claypool will get a new soy liquid lecithin plant, according to Louis Dreyfus Company Agricultural Industries. The facility will be the largest in the nation and integrate the processing of soybeans, the production of biodiesel, the refining of glycerin and lecithin, the production of a food-grade packaging line, and the distribution of canola oil.

List of Key Market Players:

• American lecithin Company
• Amitex Agro Product Pvt. Ltd.
• Archer Daniels Midland
• Bunge Limited
• Cargill
• Clarkson Grain Company
• DowDuPont
• Giiava
• LECICO GmbH
• Stern-Wywiol Gruppe

Key Target Audience

• Market Players
• Investors
• End Users
• Government Authorities
• Consulting And Research Firm
• Venture Capitalists
• Third-party knowledge providers
• Value-Added Resellers (VARs)

Report Description:

• Global de-oiled lecithin market, Industry Analysis, Trends, Analysis and Forecast, 2022 to 2030 is a forthcoming/imminent research report to be published by The Brainy Insights.
• 2021 is considered as the base year of the report. 2019 and 2020 are the historic years, and 2022 to 2030 are the forecast years. The global de-oiled lecithin market is based on revenue (USD Billion). The report incorporates the market study based on revenue. The study covers the market share revenue/market share/volume for each segment, region, and country catering to the global de-oiled lecithin market. The regions analyzed for the market are Europe, Asia Pacific, North America, South America, and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
• The report encompasses the relative data & information, which have been validated by the leading industry professionals and experts across the globe. The research report also delivers an outline of the attractiveness of de-oiled lecithin based on source, extraction method, form, application, and regions which are deduced and formulated based on their growth rate (CAGR), market size, and attractiveness by analyzing the present and prospects to fathom market growth and development in future.
• The report illustrates the detailed (both quantitative and qualitative) analysis of historical data, revenues, key developments, along with the crucial strategies adopted by key organizations catering to the global de-oiled lecithin market. This offers vital and in-depth insights to depict the overall market scenario.
• The report offers the detailed study for the company profiles of key organizations operating in the global de-oiled lecithin market and a comparative assessment based on their product offering, business overviews, geographic presence, business strategies, segment market share, product development & innovations, recent developments, joint venture, partnerships, mergers & acquisitions, strategic alliances, SWOT analysis, and key financial information. This helps in evaluating the overall competition present in the market scenario.
• The report provides an elaborative assessment of the porter's five forces analysis coupled with SWOT analysis to provide business related data and information. Porter's five forces model is analyzed to understand the overall competitive scenario that is prevailing in the market. Additionally, the SWOT analysis identifies both the positive and negative attributes of the market development which influences the company's growth and development to sustain and survive in the long run.
• Along with that, the report also focuses on the market related driving factors, growth limitations (restraints), potential industry opportunities, significant trends and development which act as a key potential for the investors.
• Potential growth prospects along with the penetration rate analysis of the product (market related, i.e., global de-oiled lecithin market) are covered to comprehend the adoption rate and evaluate the market size.