Correctional System Market

Correctional System Market Size by Type (Autonomous, Differentiated and Hierarchical), Application (Community-Based Rehabilitation Center, Detention Center, Halfway House, Prison, Reformatory, Work Farm and Others), Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2024 to 2033

Base Year: 2023 Historical Data: 2020-22
  • Report ID: TBI-14442
  • Published Date: Jun, 2024
  • Pages: 237
  • Category: Information Technology & Semiconductors
  • Format: PDF
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The global Correctional System market generated USD 4.85 Billion revenue in 2023 and is projected to grow at a CAGR of 6.84% from 2024 to 2033. The market is expected to reach USD 9.40 Billion by 2033. The growing population in correctional facilities raises the need to upgrade the correctional system, services, and solutions, thus creating growth in the marketplace. Furthermore, combining innovative technologies like biometrics, surveillance systems, and inmate management software enhances the nascent growth in the correctional system industry.

Market Introduction:

The correctional system is the systematic approach to supervising persons accused or convicted of criminal violations through a network of institutions, programs, and processes. In this system, people may be placed in different places like prisons, jails, detain centers or even rehabilitation centers depending on the extent of their offence and the laws of the land. This prison break is confined to the individual who has been convicted of a crime and has been found guilty. Penitentiaries or confirmed jails and temporary or regional facilities are the basic structures of imprisonment, with penitentiaries confining persons for longer terms. In contrast, jails detain individuals for temporary terms, awaiting trial, or serving short terms. Also, the correctional system concentrates on delivering programmes and services that intend to prevent criminal behaviour, helping offenders overcome personal problems. This factor may encompass educational classes, vocational rehabilitation, alcohol and drug rehabilitation, psychiatric care, and various types of counselling. Also raises the issue of restoring the losses occasioned by criminal conduct by components like victim-offender conferencing, compensation and community payback. This aspect ensures that all citizens are accountable, that the offender and the victim are at the end of healing, and that the offender and the victim are at the reunion with the rest of society. In addition, the Office of Parole seeks to ensure that ex-inmates are well-monitored and assisted in returning to society. This aspect can encompass accommodation, access to a job, support in accessing education or health care, and help with substance abuse or a mental health problem.

Correctional System Market Size

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Recent Development
  • In January 2024: Securus Technologies, a modern technological firm in today’s society based on the provision of affordable and dependable solutions to improve the safety of society as well as help ex-convicts to become productive citizens again, showcased new technological solutions at the ACA Winter Conference that continues in National Harbor Maryland.
  • In January 2022: The following are some of the good practices with which GTL has successfully implemented several initiatives, of which two of them relate to two of the major events of the year, and the third one is focused on the concept of providing people in prison the chance to work in the culinary field upon their release. For example, it partnered with the organization, and the company participated in celebrating National Crime Prevention Month in October. The company makes GTL fusion services provide investigative tools and related services and professional investigative analysts to help correctional facilities prevent crimes, address crimes after they occur, and improve safety for inmates and people who live in and around correctional facilities.

Market Dynamics:

Drivers

Government Policies and Regulations — Numerous legalities and directives govern the correctional system market, determining its current status. Some examples that point out the influence of laws include modification in crime laws. This aspect implies that law changes could impact the demand for correctional facilities and corresponding services.

Population Growth and Crime Rates — As the number of people increases across the country, specifically in urban areas, crime rates are also expected to grow in equal proportion. This factor will call for constructing more correctional facilities and personnel to contain the surging crime rate.

Technological Advancements — Thanks to technology, electronics in particular, such as electronic monitoring systems, biometrics, surveillance technology, etc., can be cited as playing a crucial role in correcting the problems that correctional facilities encounter in their security and operations. They improve security systems and overall functioning, making these technologies vital in the correctional system market.

Restraints:

Budget Constraints — Since most governmental budgets are limited, they direct the spending towards correctional facilities, staff, and rehabilitation programs in a constrained manner, which may limit the construction of more correctional facilities or the hiring of more staff and the infiltration of rehabilitation programs. Budget limitations might also result in the minimization of maintenance and improvements on existing structures and thus hinder the effective functioning of the facilities and, consequently, the health and safety of the inmates.

Overcrowding and Capacity Issues — Another major problem facing correctional facilities is that the number of inmates in detention facilities overpowers the available infrastructure, healthcare, and security. Even when space can be a constraint, it reduces the possibility of delivering proper rehabilitation. It leads to increased violence among prisoners as well as returning to society as repeaters.

Opportunities:

Privatization and Outsourcing — Privatizing and outsourcing correctional services allows major industry players and competitors to offer different kinds of services, including facility services, health care, training and employment, and electronic monitoring. The need for PPPs in the waste management system is admirable since it presents an opportunity to cut costs, enhance efficiency, and tap into the knowledge of private entities in the market, thus expanding and developing the market.

Rehabilitation and Reentry Programs — Rehabilitation and reentry programs In recent years, there has been recognition that reentry programs and rehabilitation play a critical role in reducing re-incarceration rates. Areas of interest for interventions are applying and researching service delivery models notable for cognitive-behavioural therapy, job readiness training, substance use disorder treatment, or mental health response across prison and post-release or even community services.

Challenges:

The Human Resource Issue — Staffing and retention remain a huge concern. Attracting and retaining competent correctional employees is tricky due to high turnover rates, stressful working environments, and safety concerns. A lack of human resources threatens corrective institution security and the offering of rehabilitative services, and the quality of supervision is bound to suffer due to a shortage of competent staff.

Medical Negligence and Mental Health Emergency — Due to challenges in delivering healthcare and mental health to inmates, prison crowding, prison riots, and health concerns become avenues to initiate litigation. The complexities of healthcare delivery in correctional facilities make prevention, early diagnosis treatment and management of chronic conditions, infectious diseases, and mental health problems difficult because of limited resources.

Regional segmentation analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. North America emerged as the most prominent global Correctional System market, with a 43.17% market revenue share in 2023.

Currently, North America, especially the United States, registers some of the world’s highest rates of imprisonment. The specific preconditions for construct growth emerged with the political shift in sentiment towards the criminal justice system during the ‘tough on crime’ movement of the late twentieth century, which created a large prison population demanding correctional facilities, services, and technology. Moreover, North America is a region that has been pioneering in the privatization of prisons, particularly the US, which makes a lot of contracts with private corporations in areas of correctional services. Private capital is being invested in the prison industry as well as in other sectors such as health care, transport and other related sectors, which, in a way, has boosted the correctional system market in the region. Further, the population in North America is significant and comprises a significant number of people engaging with the criminal justice system. The very large population that requires correctional facilities always ensures a constant demand for not only correctional facilities and staff but also support services, hence the continuous growth of the market. Furthermore, the region has various key technology providers who offer next-gen solutions, including electronic monitoring systems, biometric identification, and advanced data analytics. These have been common in North American correctional facilities, making the market vibrant and competitive. North American countries have adequate legal or lawful systems with sound policies and structures for running correctional centers and services. Stability is an investment appeal and helps create markets in the region as it is a predictable area in which to establish new businesses.

North America Region Correctional System Market Share in 2023 - 43.17%

 

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Type Segment Analysis

The type segment is divided into autonomous, differentiated and hierarchical. The hierarchical segment, which dominated the market with a share of around 42.17% in 2023. The hierarchy is a traditional structure that has been synthesized in correctional systems for an extended duration. These structures have become more bureaucratic where there is authority of command, task and reporting relationships, and control issues. These have grown to be widely adopted as an important part of the organizational management systems of correctional agencies. They offer tools and strategies for systemizing plans and setting up resources and claims of responsibility at different levels of the organization. These factors are crucial since correctional facilities are business entities that handle numerous responsibilities and functions for their large clientage. They are often organized with deep hierarchies to accommodate all the organizational needs. Furthermore, hierarchy is a distinctive feature in correctional systems that reflects structural organization; hence, responsibilities are delegated in a clear chain of command, with ultimate decision-making authority resting at the top of the organizational ladder. This ranked structure helps enforce obedience to rules, regulations and protocols, maintain social order in the correctional centers and respond promptly to emergent situations.

Application Segment Analysis

The application segment is classified into community-based rehabilitation center, detention center, halfway house, prison, reformatory, work farm and others. The prison segment, which has been a central component of the correctional system for centuries, dominated the market with a share of around 24.38% in 2023. As a new approach in the systems of punishment, prisons have evolved as essential institutions that are used to confine those who have been convicted and subjected to punishment. It is a requisite part of most countries' law and judicial systems and is the chief punishment for those who have been found guilty of criminal offences. Imprisonment acts have been making their way into most criminal sentencing procedures through judicial sentencing practices and even through sentencing guidelines, which, in essence, recommend imprisonment as the standard or default punishment for just about any offence; this fact has helped to entrench prisons as the dominant market players in correctional services. Also, prison culture and penal policies have become tougher and more punitive over the last decades; retribution, deterrence, and incapacitation are dominant in the correctional ideology. Prisons are considered to be punitive measures for offenders as a way of ensuring that they are punished for their crimes, other people are discouraged from practising criminal activities, and as a way of safeguarding society against those considered to be of negative influence in society and to maintain dominance in the prisons market.

Some of the Key Market Players:
  • Alert Public Safety Solutions
  • Bio-Metrica
  • Black Creek
  • Beacon Software Solutions
  • CoreCivic
  • Corizon Health
  • Encartele
  • Eagle Advantage Solutions
  • GTL
  • Huber & Associates
  • Montgomery Technology
  • Spillman Technologies
  • Sun Ridge Systems
  • Securus Technologies
  • Tyler Technologies
  • Telmate

Report Description:

Attribute Description
Market Size Revenue (USD Billion)
Market size value in 2023 USD 4.85 Billion
Market size value in 2033 USD 9.40 Billion
CAGR (2024 to 2033) 6.84%
Historical data 2020-2022
Base Year 2023
Forecast 2024-2033
Region The regions analyzed for the market are Asia Pacific, Europe, South America, North America, and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
Segments Type and Application

Frequesntly Asked Questions

As per The Brainy Insights, the size of the correctional system market was valued at USD 4.85 billion in 2023 to USD 9.40 billion by 2033.

The global correctional system market is growing at a CAGR of 6.84% during the forecast period 2024-2033.

North America became the largest market for correctional system.

Government policies, regulations, population growth, and crime rates drive the market's growth.

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Type
          4.3.2. Market Attractiveness Analysis By Application
          4.3.3. Market Attractiveness Analysis By Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Government Policies and Regulations
          5.2.2. Population Growth and Crime Rates
    5.3. Restraints
          5.3.1. Budget Constraints
    5.4. Opportunities
          5.4.1. Privatization and Outsourcing
    5.5. Challenges
          5.5.1. Staffing Shortages and Retention

6. Global Correctional System Market Analysis and Forecast, By Type
    6.1. Segment Overview
    6.2. Autonomous
    6.3. Differentiated
    6.4. Hierarchical

7. Global Correctional System Market Analysis and Forecast, By Application
    7.1. Segment Overview
    7.2. Community-Based Rehabilitation Center
    7.3. Detention Center
    7.4. Halfway House
    7.5. Prison
    7.6. Reformatory
    7.7. Work Farm
    7.8. Others

8. Global Correctional System Market Analysis and Forecast, By Regional Analysis
    8.1. Segment Overview
    8.2. North America
          8.2.1. U.S.
          8.2.2. Canada
          8.2.3. Mexico
    8.3. Europe
          8.3.1. Germany
          8.3.2. France
          8.3.3. U.K.
          8.3.4. Italy
          8.3.5. Spain
    8.4. Asia-Pacific
          8.4.1. Japan
          8.4.2. China
          8.4.3. India
    8.5. South America
          8.5.1. Brazil
    8.6. Middle East and Africa
          8.6.1. UAE
          8.6.2. South Africa

9. Global Correctional System Market-Competitive Landscape
    9.1. Overview
    9.2. Market Share of Key Players in the Correctional System Market
          9.2.1. Global Company Market Share
          9.2.2. North America Company Market Share
          9.2.3. Europe Company Market Share
          9.2.4. APAC Company Market Share
    9.3. Competitive Situations and Trends
          9.3.1. Product Launches and Developments
          9.3.2. Partnerships, Collaborations, and Agreements
          9.3.3. Mergers & Acquisitions
          9.3.4. Expansions

10. Company Profiles
    10.1. Alert Public Safety Solutions
          10.1.1. Business Overview
          10.1.2. Company Snapshot
          10.1.3. Company Market Share Analysis
          10.1.4. Company Product Portfolio
          10.1.5. Recent Developments
          10.1.6. SWOT Analysis
    10.2. Bio-Metrica
          10.2.1. Business Overview
          10.2.2. Company Snapshot
          10.2.3. Company Market Share Analysis
          10.2.4. Company Product Portfolio
          10.2.5. Recent Developments
          10.2.6. SWOT Analysis
    10.3. Black Creek
          10.3.1. Business Overview
          10.3.2. Company Snapshot
          10.3.3. Company Market Share Analysis
          10.3.4. Company Product Portfolio
          10.3.5. Recent Developments
          10.3.6. SWOT Analysis
    10.4. Beacon Software Solutions
          10.4.1. Business Overview
          10.4.2. Company Snapshot
          10.4.3. Company Market Share Analysis
          10.4.4. Company Product Portfolio
          10.4.5. Recent Developments
          10.4.6. SWOT Analysis
    10.5. CoreCivic
          10.5.1. Business Overview
          10.5.2. Company Snapshot
          10.5.3. Company Market Share Analysis
          10.5.4. Company Product Portfolio
          10.5.5. Recent Developments
          10.5.6. SWOT Analysis
    10.6. Corizon Health
          10.6.1. Business Overview
          10.6.2. Company Snapshot
          10.6.3. Company Market Share Analysis
          10.6.4. Company Product Portfolio
          10.6.5. Recent Developments
          10.6.6. SWOT Analysis
    10.7. Encartele
          10.7.1. Business Overview
          10.7.2. Company Snapshot
          10.7.3. Company Market Share Analysis
          10.7.4. Company Product Portfolio
          10.7.5. Recent Developments
          10.7.6. SWOT Analysis
    10.8. Eagle Advantage Solutions
          10.8.1. Business Overview
          10.8.2. Company Snapshot
          10.8.3. Company Market Share Analysis
          10.8.4. Company Product Portfolio
          10.8.5. Recent Developments
          10.8.6. SWOT Analysis
    10.9. GTL
          10.9.1. Business Overview
          10.9.2. Company Snapshot
          10.9.3. Company Market Share Analysis
          10.9.4. Company Product Portfolio
          10.9.5. Recent Developments
          10.9.6. SWOT Analysis
    10.10. Huber & Associates
          10.10.1. Business Overview
          10.10.2. Company Snapshot
          10.10.3. Company Market Share Analysis
          10.10.4. Company Product Portfolio
          10.10.5. Recent Developments
          10.10.6. SWOT Analysis
    10.11. Montgomery Technology
          10.11.1. Business Overview
          10.11.2. Company Snapshot
          10.11.3. Company Market Share Analysis
          10.11.4. Company Product Portfolio
          10.11.5. Recent Developments
          10.11.6. SWOT Analysis
    10.12. Spillman Technologies
          10.12.1. Business Overview
          10.12.2. Company Snapshot
          10.12.3. Company Market Share Analysis
          10.12.4. Company Product Portfolio
          10.12.5. Recent Developments
          10.12.6. SWOT Analysis
    10.13. Sun Ridge Systems
          10.13.1. Business Overview
          10.13.2. Company Snapshot
          10.13.3. Company Market Share Analysis
          10.13.4. Company Product Portfolio
          10.13.5. Recent Developments
          10.13.6. SWOT Analysis
    10.14. Securus Technologies
          10.14.1. Business Overview
          10.14.2. Company Snapshot
          10.14.3. Company Market Share Analysis
          10.14.4. Company Product Portfolio
          10.14.5. Recent Developments
          10.14.6. SWOT Analysis
    10.15. Tyler Technologies
          10.15.1. Business Overview
          10.15.2. Company Snapshot
          10.15.3. Company Market Share Analysis
          10.15.4. Company Product Portfolio
          10.15.5. Recent Developments
          10.15.6. SWOT Analysis
    10.16. Telmate
          10.16.1. Business Overview
          10.16.2. Company Snapshot
          10.16.3. Company Market Share Analysis
          10.16.4. Company Product Portfolio
          10.16.5. Recent Developments
          10.16.6. SWOT Analysis
 

List of Table

1. Global Correctional System Market, By Type, 2020-2033 (USD Billion) 

2. Global Autonomous, Correctional System Market, By Region, 2020-2033 (USD Billion) 

3. Global Differentiated, Correctional System Market, By Region, 2020-2033 (USD Billion) 

4. Global Hierarchical, Correctional System Market, By Region, 2020-2033 (USD Billion) 

5. Global Correctional System Market, By Application, 2020-2033 (USD Billion) 

6. Global Community-Based Rehabilitation Center, Correctional System Market, By Region, 2020-2033 (USD Billion) 

7. Global Detention Center, Correctional System Market, By Region, 2020-2033 (USD Billion) 

8. Global Halfway House, Correctional System Market, By Region, 2020-2033 (USD Billion)

9. Global Prison, Correctional System Market, By Region, 2020-2033 (USD Billion)

10. Global Reformatory, Correctional System Market, By Region, 2020-2033 (USD Billion)

11. Global Work Farm, Correctional System Market, By Region, 2020-2033 (USD Billion)

12. Global Others, Correctional System Market, By Region, 2020-2033 (USD Billion)

13. Global Correctional System Market, By Region, 2020-2033 (USD Billion) 

14. North America Correctional System Market, By Type, 2020-2033 (USD Billion) 

15. North America Correctional System Market, By Application, 2020-2033 (USD Billion) 

16. U.S. Correctional System Market, By Type, 2020-2033 (USD Billion) 

17. U.S. Correctional System Market, By Application, 2020-2033 (USD Billion) 

18. Canada Correctional System Market, By Type, 2020-2033 (USD Billion) 

19. Canada Correctional System Market, By Application, 2020-2033 (USD Billion) 

20. Mexico Correctional System Market, By Type, 2020-2033 (USD Billion) 

21. Mexico Correctional System Market, By Application, 2020-2033 (USD Billion) 

22. Europe Correctional System Market, By Type, 2020-2033 (USD Billion) 

23. Europe Correctional System Market, By Application, 2020-2033 (USD Billion) 

24. Germany Correctional System Market, By Type, 2020-2033 (USD Billion) 

25. Germany Correctional System Market, By Application, 2020-2033 (USD Billion) 

26. France Correctional System Market, By Type, 2020-2033 (USD Billion) 

27. France Correctional System Market, By Application, 2020-2033 (USD Billion) 

28. U.K. Correctional System Market, By Type, 2020-2033 (USD Billion) 

29. U.K. Correctional System Market, By Application, 2020-2033 (USD Billion) 

30. Italy Correctional System Market, By Type, 2020-2033 (USD Billion) 

31. Italy Correctional System Market, By Application, 2020-2033 (USD Billion) 

32. Spain Correctional System Market, By Type, 2020-2033 (USD Billion) 

33. Spain Correctional System Market, By Application, 2020-2033 (USD Billion) 

34. Asia Pacific Correctional System Market, By Type, 2020-2033 (USD Billion) 

35. Asia Pacific Correctional System Market, By Application, 2020-2033 (USD Billion) 

36. Japan Correctional System Market, By Type, 2020-2033 (USD Billion) 

37. Japan Correctional System Market, By Application, 2020-2033 (USD Billion) 

38. China Correctional System Market, By Type, 2020-2033 (USD Billion) 

39. China Correctional System Market, By Application, 2020-2033 (USD Billion) 

40. India Correctional System Market, By Type, 2020-2033 (USD Billion) 

41. India Correctional System Market, By Application, 2020-2033 (USD Billion) 

42. South America Correctional System Market, By Type, 2020-2033 (USD Billion) 

43. South America Correctional System Market, By Application, 2020-2033 (USD Billion) 

44. Brazil Correctional System Market, By Type, 2020-2033 (USD Billion) 

45. Brazil Correctional System Market, By Application, 2020-2033 (USD Billion) 

46. Middle East and Africa Correctional System Market, By Type, 2020-2033 (USD Billion) 

47. Middle East and Africa Correctional System Market, By Application, 2020-2033 (USD Billion) 

48. UAE Correctional System Market, By Type, 2020-2033 (USD Billion) 

49. UAE Correctional System Market, By Application, 2020-2033 (USD Billion) 

50. South Africa Correctional System Market, By Type, 2020-2033 (USD Billion) 

51. South Africa Correctional System Market, By Application, 2020-2033 (USD Billion) 

List of Figures 

1. Global Correctional System Market Segmentation

2. Correctional System Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Correctional System Market Attractiveness Analysis By Type

9. Global Correctional System Market Attractiveness Analysis By Application

10. Global Correctional System Market Attractiveness Analysis By Region

11. Global Correctional System Market: Dynamics

12. Global Correctional System Market Share By Type (2024 & 2033)

13. Global Correctional System Market Share By Application (2024 & 2033)

14. Global Correctional System Market Share By Regions (2024 & 2033)

15. Global Correctional System Market Share by Company (2023)

This study forecasts revenue at global, regional, and country levels from 2020 to 2033. The Brainy Insights has segmented the global Correctional System market based on below-mentioned segments:

Global Correctional System Market by Type:

  • Autonomous
  • Differentiated
  • Hierarchical

Global Correctional System Market by Application:

  • Community-Based Rehabilitation Center
  • Detention Center
  • Halfway House
  • Prison               
  • Reformatory
  • Work Farm
  • Others

Global Correctional System Market by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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