Search

Cashew Milk Market

Cashew Milk Market Size by Packaging Type (Pouches, Cartons, Bottles, Jars, and Cans), Product Type (Flavored Cashew Milk and Plain Cashew Milk), Distribution Channel (Hypermarkets/Supermarket, E-Commerce, Convenience Stores, and Specialty Stores) Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2022 to 2030

Base Year: 2021 Historical Data: 2019-20
  • Report ID: TBI-12893
  • Published Date: Aug, 2022
  • Pages: 236
  • Category: Food & Beverages
  • Format: PDF
Buy @ $4700.00 Request Sample PDF

The global cashew milk market is expected to reach USD 173.43 million by 2030, at a CAGR of 5.95% from 2022 to 2030. The growing awareness about the benefits of cashew milk, such as improvement in heart health, iron deficiency anemia, blood sugar control, eye health, and skin health, drives the expansion of the cashew milk market.

Market Overview:

Cashew milk is made mainly from a combination of water and cashews. Cashew milk includes healthy fats, protein, and a mixture of minerals & vitamins. Cashew milk is utilized in the preparation of sweet and savory dishes. Other components may incorporate almonds, vitamins E, A, and D2, calcium carbonate, natural flavor, salt, and lecithin (an emulsifier). Cashew milk's protein content is low, which may be a particular concern for specific groups like older adults & vegans, who may not consume sufficient protein. Cashew milk is the healthiest alternative to dairy milk. All cashew milk is naturally lactose-free and can substitute cow's milk for those who have trouble digesting dairy.

Get an overview of this study by requesting a free sample

Market Dynamics:

Drivers:
  • The growing health advantage awareness of cashew milk among customers: 

The raised customer awareness of the different health benefits of cashew milk and the easy & extensive availability of quality products in various flavors is the driving factor of the market growth. Further, cashew milk provides an excellent alternative to dairy for lactose intolerance and allergies. Cashew milk also includes potassium and magnesium, which may boost heart health, prevent heart disease, and benefit diabetes & blood pressure. Moreover, people are increasingly aware of the requirement to use dairy-free and plant-based products for their well-being. These products are also available in numerous flavors and delicious tastes. Also, cashew milk is high in iron, producing an adequate level of protein hemoglobin that assists red blood cells in carrying oxygen, decreasing the risk of iron deficiency anemia. These factors are helping to drive market growth.

Restraints:
  • The high-cost cashew:

The increased price of cashew milk compared to regular milk due to increased cashew costs hamper the market growth. Further, the accessibility of alternatives like organic milk produced by cows grazing on pastures and affordability-related limitations in developing countries are the restraining factor of the market during the forecast period.

Opportunities:
  • Easy storage & transportation and high shelf life of cashew milk powders:

The capacity to improve the working of the digestive system and the ever-increasing need for plant-based milk is anticipated to create an opportunity for the market. Further, the powdered cashew milk utilized extensively in cafes, bakeries, & wholesale food chains as dry components for pancakes, biscuits, muffins, hot chocolate mix, etc., has a higher shelf life than its liquid form and provides convenient storage & transportation. Moreover, the rising R& D activities and increasing modernization in the new products propel the market growth during the forecast period.

Segmentation Analysis:

The global cashew milk market has been segmented based on packaging type, product type, distribution channel, and region.

  • The packaging type segment is divided into pouches, cartons, bottles, jars, and cans. The bottles segment led the market with a market share of 27.12% in 2021 due to the availability of various flavoured milk products.
  • The product type segment is divided into flavored cashew milk and plain cashew milk. The flavored cashew milk segment led the market with a market share of 56.19% in 2021 due to the rising consumption and production of cashew milk products. Further, by 2030, the plain cashew milk segment will likely dominate the market due to the high demand for plant-based milk in the creamy fluid texture.
  • The distribution channel segment is divided into hypermarkets/supermarkets, e-commerce, convenience stores, and specialty stores. The hypermarkets/supermarket segment led the market with a market share of 30.16% in 2021 due to the advantages and convenience of shopping for different products. Further, by 2030, the e-commerce segment will likely dominate the market due to the increasing penetration of the internet.
Regional Segmentation Analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. North America emerged as the largest market for the global cashew milk market, with a 48.37% market revenue share in 2021.

  • The growing consumer inclination toward the vegan diet is anticipated to contribute to the cashew milk market. Furthermore, the shift in eating habits and rising alertness regarding the benefits also help boost market growth. Also, increasing urbanization and mounting consumer awareness about these products' health benefits are helping to boost market growth.
  • During the forecast period, the Asia Pacific region will record the highest growth due to the rise in disposable income & health advantages of the products. Further, changing customer lifestyles, understanding health effects, and the emerging number of key participants working are also helping boost the market growth in this region. Additionally, the growing focus on the intake of cashew milk due to the ever-increasing demand for non-dairy products & high lactose intolerance also helps to drive market growth.

North America Region Cashew Milk Market Share in 2021 - 47.33%

 

www.thebrainyinsights.com

Check the geographical analysis of this market by requesting a free sample

Competitive Analysis:

The key players are now concentrating on implementing strategies such as adopting new technology, product innovations, mergers & acquisitions, joint venture, alliances, and partnerships to improve their market position in the global cashew milk industry.

For example, in September 2019, Z Natural Foods Company announced the launch of cashew milk powder. The cashew nut flavor from the company makes a dairy-free, mild, flavorful experience of non-conventional milk and is specially made for vegetarian and lactose-free lifestyles.

List of Key Market Players:

  • Blue Diamond Growers
  • Alpro
  • Cashew Dream
  • Earth’s Own Food Company
  • Forager Project
  • Danone SA
  • Pacific Foods of Oregon LLC
  • Nutty Life LLC
  • Provamel
  • Elmhurst Milked Direct
  • So Delicious Dairy Free
  • White Wave Services Inc.
  • SunOpta, Inc.
  • Plenish Cleanse Ltd.

Key Target Audience:

  • Market Players
  • Investors
  • End-users
  • Government Authorities
  • Consulting And Research Firm

Report Description:

  • Global Cashew Milk Market, Industry Analysis, Trends, Analysis and Forecast, 2022 to 2030 is a forthcoming/imminent research report which is to be published by The Brainy Insights.
  • 2021 is considered as the base year of the report. 2019 and 2020 are considered as the historic years and 2022 to 2030 are the forecast years. The global cashew milk market is based on revenue (USD Billion). The report incorporates the market study based on revenue. The study covers the market share revenue/market share/volume for each of the segments, regions and countries catering to global cashew milk market. The regions analyzed for the market are Europe, Asia Pacific, North America, South America, and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
  • The report encompasses with the relative data & information, which have been validated by the leading industry professionals and experts across the globe. The research report also delivers an outline of the attractiveness of cashew milk based on packaging type, product type, distribution channel, and regions which are deduced and formulated based on their growth rate (CAGR), market size, and attractiveness by analyzing the present and prospects to fathom market growth and development in future.
  • The report illustrates the detailed (both quantitative and qualitative) analysis of historical data, revenues, key developments, along with the crucial strategies adopted by key organizations catering to global cashew milk market. This offers vital and in-depth insights to depict the overall market scenario.
  • The report offers the detailed study for the company profiles of key organizations operating in the global cashew milk market and a comparative assessment based on their product offering, business overviews, geographic presence, business strategies, segment market share, product development & innovations, recent developments, joint venture, partnerships, mergers & acquisitions, strategic alliances, SWOT analysis, and key financial information. This helps in evaluating the overall competition present in the market scenario.
  • The report provides an elaborative assessment of the porter’s five forces analysis coupled with SWOT analysis to provide business related data and information’s. Porter’s five forces model is analyzed to understand the overall competitive scenario that is prevailing in the market. Additionally, the SWOT analysis identifies both the positive and negative attributes of the market development which influences the company growth and development to sustain and survive in the long run.
  • Along with that, the report also focuses on the market related driving factors, growth limitations (restraints), potential industry opportunities, significant trends and development which act as a key potential for the investors.
  • Potential growth prospects along with the penetration rate analysis of the product (market related i.e., global cashew milk market) is covered to comprehend the adoption rate and evaluate the market size.

Frequesntly Asked Questions

As per The Brainy Insights, the size of the cashew milk market was valued at USD 103.09 million in 2021 to USD 173.43 million by 2030.

Global cashew milk market is growing at a CAGR of 5.95% during the forecast period 2022-2030.

The market's growth will be influenced by the increasing trend of consuming low-calorie beverages.

The high price of cashews could hamper the market growth.

The increasing the preference inclination toward non-dairy milk to decrease lactose intolerance will provide huge opportunities to the market.

Key players are Blue Diamond Growers, Alpro, Cashew Dream, Earth’s Own Food Company, Forager Project, Danone SA, Pacific Foods of Oregon LLC, Nutty Life LLC, Provamel, Elmhurst Milked Direct, So Delicious Dairy Free

Get Your Report Customized

  • Further segmentation of the market on the basis of type, application, end use, product, technology, method, process and any other segment depending on the market
  • Segmentation on the basis of any specific country or region
  • Any segment can be classified on the basis of application
  • Application segment can be further divided on the basis of companies
  • The companies profiled are not limited, we can incorporate additional companies of your choice
  • We can split the company market share on the basis of product, application and region
  • Report can be prepared for any specific country/region/segment
  • Customers can be added on the basis of regions and countries
Request for Customization

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Packaging Type
          4.3.2. Market Attractiveness Analysis By Product Type
          4.3.3. Market Attractiveness Analysis By Distribution Channel
          4.3.4. Market Attractiveness Analysis By Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. The technological advancements in beverage enterprises
          5.2.2. The increasing trend of drinking low calories drinks
          5.2.3. The raised consumption of flavored cashew milk
          5.2.4. The increasing inclination for vegan diets
    5.3. Restraints
          5.3.1. The lack of awareness about the product
          5.3.2. The high price of cashews
    5.4. Opportunities
          5.4.1. The increasing health consciousness among individuals
          5.4.2. The growing consumer preference towards healthy food products

6. Global Cashew Milk Market Analysis and Forecast, By Packaging Type
    6.1. Segment Overview
    6.2. Pouches
    6.3. Cartons
    6.4. Bottles
    6.5. Jars
    6.6. Cans

7. Global Cashew Milk Market Analysis and Forecast, By Product Type
    7.1. Segment Overview
    7.2. Flavored Cashew Milk
    7.3. Plane Cashew Milk

8. Global Cashew Milk Market Analysis and Forecast, By Distribution Channel
    8.1. Segment Overview
    8.2. Hypermarkets/Supermarket
    8.3. E-Commerce
    8.4. Convenient Stores
    8.5. Specialty Stores

9. Global Cashew Milk Market Analysis and Forecast, By Regional Analysis
    9.1. Segment Overview
    9.2. North America
          9.2.1. U.S.
          9.2.2. Canada
          9.2.3. Mexico
    9.3. Europe
          9.3.1. Germany
          9.3.2. France
          9.3.3. U.K.
          9.3.4. Italy
          9.3.5. Spain
    9.4. Asia-Pacific
          9.4.1. Japan
          9.4.2. China
          9.4.3. India
    9.5. South America
          9.5.1. Brazil
    9.6. Middle East and Africa
          9.6.1. UAE
          9.6.2. South Africa

10. Global Cashew Milk Market-Competitive Landscape
    10.1. Overview
    10.2. Market Share of Key Players in Global Cashew Milk Market
          10.2.1. Global Company Market Share
          10.2.2. North America Company Market Share
          10.2.3. Europe Company Market Share
          10.2.4. APAC Company Market Share
    10.3. Competitive Situations and Trends
          10.3.1. Product Launches and Developments
          10.3.2. Partnerships, Collaborations, and Agreements
          10.3.3. Mergers & Acquisitions
          10.3.4. Expansions

11. Company Profiles
    11.1. Blue Diamond Growers
          11.1.1. Business Overview
          11.1.2. Company Snapshot
          11.1.3. Company Market Share Analysis
          11.1.4. Company Product Portfolio
          11.1.5. Recent Developments
          11.1.6. SWOT Analysis
    11.2. Alpro
          11.2.1. Business Overview
          11.2.2. Company Snapshot
          11.2.3. Company Market Share Analysis
          11.2.4. Company Product Portfolio
          11.2.5. Recent Developments
          11.2.6. SWOT Analysis
    11.3. Cashew Dream
          11.3.1. Business Overview
          11.3.2. Company Snapshot
          11.3.3. Company Market Share Analysis
          11.3.4. Company Product Portfolio
          11.3.5. Recent Developments
          11.3.6. SWOT Analysis
    11.4. Earth’s Own Food Company
          11.4.1. Business Overview
          11.4.2. Company Snapshot
          11.4.3. Company Market Share Analysis
          11.4.4. Company Product Portfolio
          11.4.5. Recent Developments
          11.4.6. SWOT Analysis
    11.5. Forager Project
          11.5.1. Business Overview
          11.5.2. Company Snapshot
          11.5.3. Company Market Share Analysis
          11.5.4. Company Product Portfolio
          11.5.5. Recent Developments
          11.5.6. SWOT Analysis
    11.6. Danone SA
          11.6.1. Business Overview
          11.6.2. Company Snapshot
          11.6.3. Company Market Share Analysis
          11.6.4. Company Product Portfolio
          11.6.5. Recent Developments
          11.6.6. SWOT Analysis
    11.7. Pacific Foods of Oregon LLC
          11.7.1. Business Overview
          11.7.2. Company Snapshot
          11.7.3. Company Market Share Analysis
          11.7.4. Company Product Portfolio
          11.7.5. Recent Developments
          11.7.6. SWOT Analysis
    11.8. Nutty Life LLC
          11.8.1. Business Overview
          11.8.2. Company Snapshot
          11.8.3. Company Market Share Analysis
          11.8.4. Company Product Portfolio
          11.8.5. Recent Developments
          11.8.6. SWOT Analysis
    11.9. Provamel
          11.9.1. Business Overview
          11.9.2. Company Snapshot
          11.9.3. Company Market Share Analysis
          11.9.4. Company Product Portfolio
          11.9.5. Recent Developments
          11.9.6. SWOT Analysis
    11.10. Elmhurst Milked Direct
          11.10.1. Business Overview
          11.10.2. Company Snapshot
          11.10.3. Company Market Share Analysis
          11.10.4. Company Product Portfolio
          11.10.5. Recent Developments
          11.10.6. SWOT Analysis
    11.11. So Delicious Dairy Free
          11.11.1. Business Overview
          11.11.2. Company Snapshot
          11.11.3. Company Market Share Analysis
          11.11.4. Company Product Portfolio
          11.11.5. Recent Developments
          11.11.6. SWOT Analysis
    11.12. White Wave Services Inc.
          11.12.1. Business Overview
          11.12.2. Company Snapshot
          11.12.3. Company Market Share Analysis
          11.12.4. Company Product Portfolio
          11.12.5. Recent Developments
          11.12.6. SWOT Analysis
    11.13. Plenish Cleanse Ltd.
          11.13.1. Business Overview
          11.13.2. Company Snapshot
          11.13.3. Company Market Share Analysis
          11.13.4. Company Product Portfolio
          11.13.5. Recent Developments
          11.13.6. SWOT Analysis

List of Table

1. Global Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

2. Global Pouches, Cashew Milk Market, By Region, 2019-2030 (USD Million) 

3. Global Cartons, Cashew Milk Market, By Region, 2019-2030 (USD Million)

4. Global Bottles, Cashew Milk Market, By Region, 2019-2030 (USD Million) 

5. Global Jars, Cashew Milk Market, By Region, 2019-2030 (USD Million) 

6. Global Cans, Cashew Milk Market, By Region, 2019-2030 (USD Million)  

7. Global Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

8. Global Flavored Cashew Milk, Cashew Milk Market, By Region, 2019-2030 (USD Million)

9. Global Plane Cashew Milk, Cashew Milk Market, By Region, 2019-2030 (USD Million)

10. Global Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

11. Global Hypermarkets/Supermarket, Cashew Milk Market, By Region, 2019-2030 (USD Million)

12. Global E-Commerce, Cashew Milk Market, By Region, 2019-2030 (USD Million)

13. Global Convenient Stores, Cashew Milk Market, By Region, 2019-2030 (USD Million)

14. Global Specialty Stores, Cashew Milk Market, By Region, 2019-2030 (USD Million)

15. North America Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

16. North America Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

17. North America Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

18. U.S. Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

19. U.S. Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

20. U.S. Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

21. Canada Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

22. Canada Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

23. Canada Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

24. Mexico Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

25. Mexico Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

26. Mexico Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

27. Europe Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

28. Europe Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

29. Europe Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

30. Germany Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

31. Germany Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

32. Germany Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

33. France Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

34. France Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

35. France Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

36. U.K. Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

37. U.K. Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

38. U.K. Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

39. Italy Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

40. Italy Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

41. Italy Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

42. Spain Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

43. Spain Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

44. Spain Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

45. Asia Pacific Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

46. Asia Pacific Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

47. Asia Pacific Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

48. Japan Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

49. Japan Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

50. Japan Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

51. China Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

52. China Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

53. China Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

54. India Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

55. India Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

56. India Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

57. South America Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

58. South America Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

59. South America Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

60. Brazil Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

61. Brazil Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

62. Brazil Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

63. Middle East and Africa Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

64. Middle East and Africa Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

65. Middle East and Africa Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

66. UAE Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

67. UAE Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

68. UAE Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

69. South Africa Cashew Milk Market, By Packaging Type, 2019-2030 (USD Million)

70. South Africa Cashew Milk Market, By Product Type, 2019-2030 (USD Million)

71. South Africa Cashew Milk Market, By Distribution Channel, 2019-2030 (USD Million)

List of Figures 

1. Global Cashew Milk Market Segmentation

2. Global Cashew Milk Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top- Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Cashew Milk Market Attractiveness Analysis By Packaging Type

9. Global Cashew Milk Market Attractiveness Analysis By Product Type 

10. Global Cashew Milk Market Attractiveness Analysis By Distribution Channel

11. Global Cashew Milk Market Attractiveness Analysis By Region

12. Global Cashew Milk Market: Dynamics

13. Global Cashew Milk Market Share By Packaging Type (2022 & 2030)

14. Global Cashew Milk Market Share By Product Type (2022 & 2030)

15. Global Cashew Milk Market Share By Distribution Channel (2022 & 2030)

16. Global Cashew Milk Market Share By Regions (2022 & 2030)

17. Global Cashew Milk Market Share By Company (2021)

This study forecasts revenue at global, regional, and country levels from 2019 to 2030. The Brainy Insights has segmented the global cashew milk based on below mentioned segments:

Global Cashew Milk Market by Packaging Type:

  • Pouches
  • Cartons
  • Bottles
  • Jars
  • Cans

Global Cashew Milk Market by Product Type:

  • Flavored Cashew Milk
  • Plane Cashew Milk

Global Cashew Milk Market by Distribution Channel:

  • Hypermarkets/Supermarket
  • E-Commerce
  • Convenient Stores
  • Specialty Stores  

Global Cashew Milk by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

Ask for customization Request Sample Speak to analyst Inquire before buying

Flexible Purchase Options

  • Chapters of your choice
  • Quantitative Information for Historical & Forecasted Data
  • Regional/Country Level Reports
Request for Special Pricing

Get in touch with us

+1-315-215-1633

sales@thebrainyinsights.com

Our Clients

Why choose us

ProactiveWe manage our resources 24/7 to identify issues and address them before they become problems

Quality & ReliabilityWe are committed to providing reliable and highly accurate data with an excellent quality control system

Global Outreach6 Major regions and 40+ countries level analysis accomplished

Competitive PricingOur pricing strategy is highly competitive in the market, without compensating on the quality and the timeline of project delivery

Some Facts About The Brainy Insights

50%

Free Customization

300+

Fortune 500 Clients

1

Free Yearly Update On Purchase Of Multi/Corporate License

900+

Companies Served Till Date