Cargo Bike Market

Cargo Bike Market Size by Product Type (Four-Wheeled, Three-Wheeled, & Two-Wheeled), Propulsion (Electric, & Conventional), Application, Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2022 to 2030

Base Year: 2021 Historical Data: 2019-20
  • Report ID: TBI-12794
  • Published Date: Jun, 2022
  • Pages: 236
  • Category: Automotive & Transportation
  • Format: PDF
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The global cargo bike market is expected to reach USD 3.8 billion by 2030, at a CAGR of 13.7% from 2022 to 2030. The eco-friendly, cheap, fast, and time-saving features of cargo bikes will significantly contribute to its rising adoption in various industries, like retail, logistics, delivery, and other transportation services. The increasing government initiatives encouraging the adoption of environmentally friendly cargo bikes to reduce carbon footprints will also drive the global market for cargo bikes. The growing traffic congestion on roads has led to an increasing trend of consumers adopting cargo bikes to save time and money and preserve their health.

Market Overview:

A bike is an acronym for bicycle or motorcycle or a motorbike. A bike is usually human-powered, with a seat, two/three wheels, and two pedals. The bike is primarily used for transportation purposes. The bike is the most eco-friendly mode of transport as it aids in the movement of people or goods without polluting the environment. Riding a bike is also considered a form of physical exercise which helps one take care of their health. New technological advancements have introduced bikes powered by electric batteries and don't require human effort, making them accessible to the elderly or toddlers. When large amounts of goods are moved on a ship, truck, plane, or any other mode of transportation, it is called cargo. A cargo bike is a bike used to transport cargo from one place to another. They are different from traditional bikes as they are designed to carry heavy weights with ease over long distances. Cargo bikes are available in various sizes with varying payload capacities, propulsion systems, and the ability to take multiple goods or products. Cargo bikes can carry loads up to 200 kgs faster than cars on heavily congested roads of the urbanized world. Cargo bikes are cheaper than other vehicles used in the transportation and logistics industry and are healthier as they do not leave an exhaust, unlike conventional vehicles. They are more affordable than cars and trucks. Logistics companies' use of cargo bikes for last-mile delivery is gaining traction as any able individual can drive them, and riding a cargo bike keeps workers healthy. Cargo bikes are convenient as they require less parking space, a rising concern with the ever-increasing number of vehicles. Therefore, cargo bikes will gain popularity in commercial and personal applications in the coming years, driving the growth of the global cargo bike market.

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Market Dynamics:

Drivers:
  • Increasing awareness about cargo bikes

In the highly urbanized world of today, consumers are increasingly dependent on deliveries of goods and services at their doorstep. The e-commerce boom and the pandemic have further fueled the popularity of home deliveries of goods and services. Similarly, industries and commercial units are also increasingly investing in improving transportation and logistics to decrease downtime, cut costs and enhance the consumer experience. With the rising urban population and number of vehicles on the road, traffic congestion has increased, which has slowed down the movement of goods. Cargo bikes are the ideal solution to evade traffic and provide goods and services on time delivery. The increasing awareness about environmentally friendly, cost-efficient, and fast cargo bikes has led to their rising adoption across industries for the movement of goods and first and last-mile deliveries. The increasing awareness about the benefits of cargo bikes will contribute significantly to their growing adoption and drive the growth of the global cargo bike market.

Restraints:
  • Inability to carry heavy cargo over long distances

Cargo bike market growth would be hampered by its failure to carry weights above a specific limit. Also, cargo bikes are human-powered, assisted by an electric motor to ease the burden on the rider; however, extended distances may not be feasible for a cargo bike.

  • Availability of alternatives

The inability of cargo bikes to travel long distances within a reasonable time will limit the market's growth as better alternatives for the same purpose are available. Alternatives like trucks, ships, and airplanes are preferred over cargo bikes for large consignments over longer distances, thereby restricting the growth of the global cargo bike market to local or regional transportation.

Opportunities:
  • Government incentives and subsidies

The present generation feels the impact of climate change and is worried about the future; they are making sustainable choices in life to arrest the temperature rise. The rising awareness and increasing fuel prices have reduced the consumer disposable income; high maintenance of fuel-driven vehicles, traffic congestion, and the resulting pollution has led to cargo bikes being the ideal substitute. The governments are also introducing favorable policies for the cargo bike market to increase their demand, eventually cutting down carbon emissions and restricting the temperature rise globally. Freight carriers and delivery vehicles are considered among the significant contributors to emissions and a leading cause of pollution, which impacts the health of citizens and the earth. Considering the present situation, encouraging the use of cargo bikes by making them affordable, accessible, and efficient to produce and buy seems to be an effective way to address the concerns around climate change.

Challenges:
  • Lack of infrastructure 

Cargo bikes need dedicated lanes and electric charging stations accessible to consumers at all times within an affordable price range, the infrastructure for which is currently not developed, leading to inconvenience when long commutes are undertaken. The lack of dedicated lanes for cargo bikes makes them vulnerable to collisions with heavier vehicles, which is unsafe and will challenge the market's growth during the forecast period.

Segmentation Analysis:

The global cargo bike market has been segmented based on product type, propulsion, application, and regions.

  • The product type segment is divided into four-wheeled, three-wheeled, and two-wheeled. The three-wheeled segment dominated the market, with a market share of around 49% in 2021. Three-wheeled cargo bikes are more stable and allow improved maneuverability. Three-wheeled cargo bikes can carry higher payload capability, cost-efficient for last-mile deliveries. The enhanced stability enabled by the three-wheeled cargo bike enables any individual to ride it, making it more accessible than other products.
  • The propulsion segment is divided into conventional and electric. Over the forecast period, the electric segment is expected to grow at the fastest CAGR of 15.6%. The growing climate change concerns have increased the demand for electric vehicles. Government initiatives encouraging the use of electric modes of transportation to reduce carbon footprints are also rising. The increasing investments in product innovations in the electric cargo bike will contribute to the exponential growth projected for this segment during the forecast period.
  • The application segment is divided into large retail suppliers, personal transportation, courier & parcel service provider, service delivery, municipal services, & others. In 2021, the courier & parcel service provider segment dominated the market, accounting for around 52% of global revenue. The growing adoption of cargo bikes by logistics and shipping companies like Amazon, UPS, DHL, e-kart, and others has contributed to this segment's increasing dominance in the cargo bike market. The cost-efficiency, faster, healthier, and eco-friendly nature of cargo bikes is the prime reason for their increasing adoption in the courier and parcel service market. Bikes are the quickest way around a city, and hence shipping companies are employing them for delivery purposes to improve their consumer experience.
Regional Segmentation Analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. The European region emerged as the largest market for the global cargo bike market, with a 44% share of the market revenue in 2021.

  • Europe currently dominates the cargo bike market due to the rising adoption of cargo bikes for delivery services. The presence of significant cargo bike manufacturers and logistics and shipping companies in Europe is driving the region's production and consumer demand for cargo bikes. Favorable government initiatives encouraging the use of cargo bikes to reduce carbon emissions with various incentives and subsidies are also contributing to the growing dominance of Europe in the global cargo bike market.

Europe region Cargo Bike Market Share in 2021 - 44%

 

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Competitive Analysis:

The key players are now concentrating on implementing strategies such as adopting new technology, product innovations, mergers & acquisitions, joint venture, alliances, and partnerships to improve their market position in the global cargo bike industry.

Pon. Bike purchased Urban Arrow in November 2019 to accelerate expansion in the cargo bike sector.

List of Key Market Players:

  • Butchers & Bicycles
  • Urban Arrow
  • BODO Vehicles Group Co. Ltd.
  • Jiangsu Xinri E-Vehicles Co. Ltd.
  • Riese & Muller GmbH
  • Yuba Electric Cargo Bikes
  • Rad Power Bikes LLC
  • Worksman Cycles Company Inc.
  • CERO ELECTRIC CARGO BIKES
  • DOUZE Factory SAS

Key Target Audience

  • Market Players
  • Investors
  • End-users
  • Government Authorities
  • Consulting And Research Firm
  • Venture capitalists
  • Third-party knowledge providers
  • Value-Added Resellers (VARs)

Report Description:

  • Global Cargo Bike Market, Industry Analysis, Trends, Analysis and Forecast, 2022 to 2030 is a forthcoming/imminent research report which is to be published by The Brainy Insights.
  • 2021 is considered as the base year of the report. 2019 and 2020 are considered as the historic years and 2022 to 2030 are the forecast years. The global cargo bike market is based on revenue (USD Billion). The report incorporates the market study based on revenue. The study covers the market share revenue/market share/volume for each of the segments, regions and countries catering to global cargo bike market. The regions analyzed for the market are Europe, Asia Pacific, North America, South America, and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
  • The report encompasses with the relative data & information, which have been validated by the leading industry professionals and experts across the globe. The research report also delivers an outline of the attractiveness of cargo bike based on product type, propulsion, application, and regions which are deduced and formulated based on their growth rate (CAGR), market size, and attractiveness by analyzing the present and prospects to fathom market growth and development in future.
  • The report illustrates the detailed (both quantitative and qualitative) analysis of historical data, revenues, key developments, along with the crucial strategies adopted by key organizations catering to global cargo bike market. This offers vital and in-depth insights to depict the overall market scenario.
  • The report offers the detailed study for the company profiles of key organizations operating in the global cargo bike market and a comparative assessment based on their product offering, business overviews, geographic presence, business strategies, segment market share, product development & innovations, recent developments, joint venture, partnerships, mergers & acquisitions, strategic alliances, SWOT analysis, and key financial information. This helps in evaluating the overall competition present in the market scenario.
  • The report provides an elaborative assessment of the porter's five forces analysis coupled with SWOT analysis to provide business related data and informations. Porter's five forces model is analyzed to understand the overall competitive scenario that is prevailing in the market. Additionally, the SWOT analysis identifies both the positive and negative attributes of the market development which influences the company's growth and development to sustain and survive in the long run.
  • Along with that, the report also focuses on the market related driving factors, growth limitations (restraints), potential industry opportunities, significant trends and development which act as a key potential for the investors.
  • Potential growth prospects along with the penetration rate analysis of the product (market related, i.e., global cargo bike market) is covered to comprehend the adoption rate and evaluate the market size. 

Frequesntly Asked Questions

As per The Brainy Insights, the size of the cargo bike market was valued at USD 1.2 billion in 2021 to USD 3.8 billion by 2030.

Global cargo bike market is growing at a CAGR of 13.7% during the forecast period 2022-2030.

The global cargo bike market has been segmented based on product type, propulsion, application, and regions. The three-wheeled segment led the market in 2021. The courier & parcel service provider segment led the market in 2021.

Europe region emerged as the largest market for the cargo bike.

The market's growth will be influenced by the increasing awareness about cargo bikes.

Availability of alternatives and inability to carry heavy loads over long distances could hamper the market growth.

Government incentives & subsidies will provide huge opportunities to the market.

Key players are Butchers & Bicycles, Urban Arrow, BODO Vehicles Group Co. Ltd., Jiangsu Xinri E-Vehicles Co. Ltd., Riese & Muller GmbH, Yuba Electric Cargo Bikes, Rad Power Bikes LLC, Worksman Cycles Company Inc.,

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Product Type
          4.3.2. Market Attractiveness Analysis By Propulsion
          4.3.3. Market Attractiveness Analysis By Application
          4.3.4. Market Attractiveness Analysis By Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Increasing awareness about cargo bikes
    5.3. Restraints
          5.3.1. Inability to carry heavy cargo over long distances
          5.3.2. Availability of alternatives
    5.4. Opportunities
          5.4.1. Government incentives and subsidies
    5.5. Challenges
          5.5.1. Lack of infrastructure

6. Global Cargo Bike Market Analysis and Forecast, By Product Type
    6.1. Segment Overview
    6.2. Four-Wheeled
    6.3. Three-Wheeled
    6.4. Two-Wheeled

7. Global Cargo Bike Market Analysis and Forecast, By Propulsion
    7.1. Segment Overview
    7.2. Conventional
    7.3. Electric

8. Global Cargo Bike Market Analysis and Forecast, By Application
    8.1. Segment Overview
    8.2. Large Retail Supplier
    8.3. Personal Transportation
    8.4. Courier & Parcel Service Provider
    8.5. Service Delivery
    8.6. Municipal Services
    8.7. Others

9. Global Cargo Bike Market Analysis and Forecast, By Regional Analysis
    9.1. Segment Overview
    9.2. North America
          9.2.1. U.S.
          9.2.2. Canada
          9.2.3. Mexico
    9.3. Europe
          9.3.1. Germany
          9.3.2. France
          9.3.3. U.K.
          9.3.4. Italy
          9.3.5. Spain
    9.4. Asia-Pacific
          9.4.1. Japan
          9.4.2. China
          9.4.3. India
    9.5. South America
          9.5.1. Brazil
    9.6. Middle East and Africa
          9.6.1. UAE
          9.6.2. South Africa

10. Global Cargo Bike Market-Competitive Landscape
    10.1. Overview
    10.2. Market Share of Key Players in the Cargo Bike Market
          10.2.1. Global Company Market Share
          10.2.2. North America Company Market Share
          10.2.3. Europe Company Market Share
          10.2.4. APAC Company Market Share
    10.3. Competitive Situations and Trends
          10.3.1. Product Launches and Developments
          10.3.2. Partnerships, Collaborations, and Agreements
          10.3.3. Mergers & Acquisitions
          10.3.4. Expansions

11. Company Profiles
    11.1. Butchers & Bicycles
          11.1.1. Business Overview
          11.1.2. Company Snapshot
          11.1.3. Company Market Share Analysis
          11.1.4. Company Component Portfolio
          11.1.5. Recent Developments
          11.1.6. SWOT Analysis
    11.2. Urban Arrow
          11.2.1. Business Overview
          11.2.2. Company Snapshot
          11.2.3. Company Market Share Analysis
          11.2.4. Company Component Portfolio
          11.2.5. Recent Developments
          11.2.6. SWOT Analysis
    11.3. BODO Vehicles Group Co. Ltd.
          11.3.1. Business Overview
          11.3.2. Company Snapshot
          11.3.3. Company Market Share Analysis
          11.3.4. Company Component Portfolio
          11.3.5. Recent Developments
          11.3.6. SWOT Analysis
    11.4. Jiangsu Xinri E-Vehicles Co. Ltd.
          11.4.1. Business Overview
          11.4.2. Company Snapshot
          11.4.3. Company Market Share Analysis
          11.4.4. Company Component Portfolio
          11.4.5. Recent Developments
          11.4.6. SWOT Analysis
    11.5. Riese & Muller GmbH
          11.5.1. Business Overview
          11.5.2. Company Snapshot
          11.5.3. Company Market Share Analysis
          11.5.4. Company Component Portfolio
          11.5.5. Recent Developments
          11.5.6. SWOT Analysis
    11.6. Yuba Electric Cargo Bikes
          11.6.1. Business Overview
          11.6.2. Company Snapshot
          11.6.3. Company Market Share Analysis
          11.6.4. Company Component Portfolio
          11.6.5. Recent Developments
          11.6.6. SWOT Analysis
    11.7. Rad Power Bikes LLC
          11.7.1. Business Overview
          11.7.2. Company Snapshot
          11.7.3. Company Market Share Analysis
          11.7.4. Company Component Portfolio
          11.7.5. Recent Developments
          11.7.6. SWOT Analysis
    11.8. Worksman Cycles Company Inc.
          11.8.1. Business Overview
          11.8.2. Company Snapshot
          11.8.3. Company Market Share Analysis
          11.8.4. Company Component Portfolio
          11.8.5. Recent Developments
          11.8.6. SWOT Analysis
    11.9. CERO ELECTRIC CARGO BIKES
          11.9.1. Business Overview
          11.9.2. Company Snapshot
          11.9.3. Company Market Share Analysis
          11.9.4. Company Component Portfolio
          11.9.5. Recent Developments
          11.9.6. SWOT Analysis
    11.10. DOUZE Factory SAS
          11.10.1. Business Overview
          11.10.2. Company Snapshot
          11.10.3. Company Market Share Analysis
          11.10.4. Company Component Portfolio
          11.10.5. Recent Developments
          11.10.6. SWOT Analysis
 

List of Table

1. Global Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

2. Global Four-Wheeled Cargo Bike Cargo Bike Market, By Region, 2019-2030 (USD Billion) 

3. Global Three-Wheeled Cargo Bike Market, By Region, 2019-2030 (USD Billion) 

4. Global Two-Wheeled Cargo Bike Market, By Region, 2019-2030 (USD Billion) 

5. Global Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

6. Global Conventional Cargo Bike Market, By Region, 2019-2030 (USD Billion) 

7. Global Electric Cargo Bike Market, By Region, 2019-2030 (USD Billion) 

8. Global Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

9. Global Large Retail Supplier Cargo Bike Market, By Region, 2019-2030 (USD Billion) 

10. Global Personal Transportation Cargo Bike Market, By Region, 2019-2030 (USD Billion) 

11. Global Courier & Parcel Service Provider Cargo Bike Market, By Region, 2019-2030 (USD Billion) 

12. Global Service Delivery Cargo Bike Market, By Region, 2019-2030 (USD Billion) 

13. Global Municipal Services Cargo Bike Market, By Region, 2019-2030 (USD Billion) 

14. Global Others Cargo Bike Market, By Region, 2019-2030 (USD Billion) 

15. Global Cargo Bike Market, By Region, 2019-2030 (USD Billion) 

16. North America Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

17. North America Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

18. North America Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

19. U.S. Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

20. U.S. Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

21. U.S. Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

22. Canada Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

23. Canada Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

24. Canada Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

25. Mexico Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

26. Mexico Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

27. Mexico Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

28. Europe Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

29. Europe Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

30. Europe Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

31. Germany Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

32. Germany Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

33. Germany Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

34. France Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

35. France Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

36. France Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

37. U.K. Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

38. U.K. Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

39. U.K. Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

40. Italy Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

41. Italy Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

42. Italy Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

43. Spain Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

44. Spain Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

45. Spain Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

46. Asia Pacific Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

47. Asia Pacific Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

48. Asia Pacific Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

49. Japan Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

50. Japan Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

51. Japan Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

52. China Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

53. China Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

54. China Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

55. India Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

56. India Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

57. India Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

58. South America Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

59. South America Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

60. South America Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

61. Brazil Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

62. Brazil Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

63. Brazil Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

64. Middle East and Africa Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

65. Middle East and Africa Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

66. Middle East and Africa Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

67. UAE Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

68. UAE Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

69. UAE Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

70. South Africa Cargo Bike Market, By Product Type, 2019-2030 (USD Billion) 

71. South Africa Cargo Bike Market, By Propulsion, 2019-2030 (USD Billion) 

72. South Africa Cargo Bike Market, By Application, 2019-2030 (USD Billion) 

List of Figures 

1. Global Cargo Bike Market Segmentation

2. Cargo Bike Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Cargo Bike Market Attractiveness Analysis By Product Type

9. Global Cargo Bike Market Attractiveness Analysis By Propulsion

10. Global Cargo Bike Market Attractiveness Analysis By Application

11. Global Cargo Bike Market Attractiveness Analysis By Region

12. Global Cargo Bike Market: Dynamics

13. Global Cargo Bike Market Share by Product Type (2022 & 2030)

14. Global Cargo Bike Market Share by Propulsion (2022 & 2030)

15. Global Cargo Bike Market Share by Application (2022 & 2030)

16. Global Cargo Bike Market Share by Regions (2022 & 2030)

17. Global Cargo Bike Market Share by Company (2021)

This study forecasts revenue at global, regional, and country levels from 2019 to 2030. The Brainy Insights has segmented the global cargo bike market based on below mentioned segments:

Global Cargo Bike Market by Product Type:

  • Four-Wheeled
  • Third-Wheeled
  • Two-Wheeled  

Global Cargo Bike Market by Propulsion:

  • Conventional
  • Electric 

Global Cargo Bike Market by Application:

  • Large Retail Supplier
  • Personal Transportation
  • Courier & Parcel Service Provider
  • Service Delivery
  • Municipal Services
  • Others

Global Cargo Bike Market by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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