Bronze Pigment Market

Bronze Pigment Market Size by Type (Copper Type and Gold Type), Application (Printing Industry, Coating Industry, Plastic Industry and Others), Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2023 to 2032

Base Year: 2023 Historical Data: 2020-22
  • Report ID: TBI-14074
  • Published Date: Feb, 2024
  • Pages: 237
  • Category: Chemicals & Materials
  • Format: PDF
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The global Bronze Pigment market was valued at USD 579.83 Million in 2023 and growing at a CAGR of 4.32% from 2023 to 2032. The market is expected to reach USD 885.07 Million by 2033. These types of metallic pigments are used as intermediate products and solutions for several types of printing substrates and processes like offset lithography, textile printing and screen printing, among others. These are broadly being used for eco-friendly paints and coating products. The use of such metallic pigments in powder coatings is growing as it offers consumers a broad range of colour products. These bronze colours are shiny and glittering reddish brown due to the presence of metallic colours. Bronze is an alloy of copper and tin for hardness. It also contains some other elements. Bronze colour demand is growing as it gives the feeling of elegance and warmth. It gives the impression of strength, loyalty and stability. Its demand is growing due to a surge in attractive packaging by consumers, and the speciality products are making metallic pigments a good option for eye-catching graphics and decorative labels.

Market Introduction:

Bronze pigment use is growing as many printing ink manufacturers use metallic pigments for several formulations to offer fashionable, durable and long-lasting special effects to the end products. These metallic pigments are broadly used for industrial coatings and automotive paints as they are economical compared to other options. Bronze pigments are also applied in personal care and cosmetics to make dermatologically safe and high-quality skin-friendly makeup products. The bronze offers gold-bronze effects and many more to cosmetics, and there is a demand for alloy pigments. These are preferred more than the conventional solid colours because of their sustainability, versatility, low maintenance and compatibility. The resistance towards using chemicals is also creating the demand for metallic pigments. Also, these bronze pigments in the graphic art area provide metallic effects in many end-use applications, including writing inks, artist’s inks, felt tip markers, etc. Also, based on needed style, design, and fashion trends, the metallic effects help enhance the attractiveness of the wallpaper. It is also broadly used for gravure printing. It is broadly used in powder coatings and is considered the most environmentally friendly coating system. The metallic effect, like the gold bronze pigments, is used in coating tubular steel furniture, kitchen appliances, and automobile parts like wheel rims and tools, among others. These bronze pigments give glitter and coloured metallic effects, which help offer unique looks and outstanding stylings for the latest fashion and cosmetic trends. It also helps in offering interesting colour effects to nails, eyes, lips, etc. Hence, the demand for bronze pigments for cosmetic products is growing. Bronze pigments are broadly used for plastic, coating, silica gel, paint, printing ink, leather, toys, handicrafts, Christmas gifts and other sectors. The coating and architectural paint use is growing substantially because of fast infrastructure development and construction activities, especially in emerging economies. Growing nanotechnology is also creating a good opportunity for such pigment in years to come.

Bronze Pigment Market Size

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Recent Development
  • In July 2022: Kadion represented Schlenk, providing new golden bronze effect pigments, shades, and effects. It extends the range of bronze pigments from the standard range. It is helping the organization expand its market share in the Bronze Pigment market.

Market Dynamics:

Drivers

Growing use in screen printing These bronze pigments suit surfaces like cardboard, paper, leather, plastic, glass, textile and metal. Also, non-flat surfaces and substrates can be printed easily. It also has its application in food packaging. In the printing sector, gold bronze pigments are popular for enhancing the quality and value of packaging, print advertising, labels and wallpaper. These metallic effects help in enhancing the value of print advertising and wallpaper. Leading organizations in the market are developing related intermediate products and solutions for flexo, gravure and screen printing, among others. All of these factors are eventually driving the Bronze Pigment market.

Demand for metal powders – The use of metal powders and pigments in plastics is very diverse. These metal pigments are used to create an effect in the form of the masterbatch for the colouring plastics or in the relief technique for creating an artistic imitation of metal. Bronze powder is used as it has excellent colour reproducibility and stability, providing a realistic metal visual effect, good durability, strong stability and strong adhesion, among others. Metallic pigments improve thermoplastic by creating surfaces with haptic characteristics and attractive visuals. All these factors are eventually driving the bronze pigment market.

Restraints:

Environmental concerns – There is a growing environmental concern, and hence, there is a surge in the regulatory rules by the governing bodies for the volatile organic compound (VOC) emission rate. For instance, the European government has implemented regulations to decrease the use of VOC, adversely impacting the use of metallic pigments. All these factors thus act as hindrances to the growth of the market.  

Opportunities:

Emerging Economies– As emerging economies grow with rapid urbanization, bronze pigments are used in various industries like gift wraps, consumer packaging, publication printing, tobacco packaging, etc. Metallic inks are broadly used for designing packaging materials, which help create interest in consumers' minds. Metallic inks have traditionally been used for the metallic inks used in tobacco packaging, etc. It is also broadly used in cosmetic packaging, publication printings, and speciality coated papers, and this seems to grow soon. It has been observed that there will be significant growth of fast-moving consumer goods in the emerging economies, which include pharmaceuticals, food & beverage, etc. It is increasing the demand for the packaging market. Packaging offers protection against the gases, heat and external environmental agents for several consumer goods. Besides the barrier protection, packaging also improves the product's visual and aesthetic appeal, making it unique among competitors and helping in its high selling point. Metallic pigments are used to print and impart colour to the packaging materials. All these factors will eventually drive the Bronze Pigment market in the forecasting market.

Regional segmentation analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. Asia Pacific emerged as the largest market for the global Bronze Pigment market, with a 34.32 % share of the market revenue in 2023. This market share is attributed to the region's largest consumers of metallic pigments. The growing paint & coatings sector and the Asia Pacific plastic and printing inks sector are also boosting the bronze pigment sector. China has become the largest consumer of metallic pigments and the leading manufacturer and trader in the region. It is attributed to the surge in production technology and strong downstream consumer support in the country. India is also anticipated to be the second-largest market in the region for the use of metallic pigments. All these factors are propelling the region's growth of the Bronze Pigment market.

Asia Pacific Region Bronze Pigment Market Share in 2023 - 34.32%

 

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Type Segment Analysis

The type segment is divided into copper type and gold type. The gold type segment dominated the market, with a market share of around 66.35% in 2023. Gold bronze pigments are used for various surfaces like cardboard, paper, leather, plastic, glass, textile and metal. In the printing sector, using gold and bronze pigments is common for improving the quality and value of packaging, labels, print advertising, and wallpaper. Also, the non-flat surfaces and substrates can be easily printed.

Application Segment Analysis

The application segment is divided into printing industry, coating industry, plastic industry and others. The printing industry segment dominated the market, with a market share of around 31.55% in 2023. Leading printing ink manufacturers broadly use metallic pigments for many formulations to offer the final product durable, fashionable, and long-lasting special effects. Metallic inks are broadly used for publication printing, speciality coated papers, and cosmetic packaging. Its demand will further increase in the future.

Some of the Key Market Players:
  • Kadion
  • Atlana
  • GRIMM Metallpulver
  • Carl Schlenk
  • AVL Metal Powders
  • RADIOR

Report Description:

Attribute Description
Market Size Revenue (USD Million)
Market size value in 2023 USD 579.83 Million
Market size value in 2033 USD 885.07 Million
CAGR (2024 to 2033) 4.32%
Historical data 2020-2022
Base Year 2023
Forecast 2024-2033
Region The regions analyzed for the market are Asia Pacific, Europe, South America, North America, and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
Segments Type and Application

Frequesntly Asked Questions

Asia Pacific region emerged as the largest market for the Bronze Pigment.

The market's growth will be influenced by Growing use in screen printing.

Environmental concerns hamper the market growth.

Emerging economies will provide huge opportunities to the market.

Key players are Kadion, Atlana, GRIMM Metallpulver, Carl Schlenk, AVL Metal Powders and RADIOR among others.

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This study forecasts revenue at global, regional, and country levels from 2020 to 2033. The Brainy Insights has segmented the global Bronze Pigment market based on below mentioned segments:

Global Bronze Pigment Market by Type:

  • Copper Type
  • Gold Type

Global Bronze Pigment Market by Application:

  • Printing Industry
  • Coating Industry
  • Plastic Industry
  • Others

Global Bronze Pigment by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

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Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
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Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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