Appointment Scheduling Software Market

Appointment Scheduling Software Market Size By Type (SaaS, Mobile App, Web-based, and Others), By Organization Size (Small & Medium Sized Enterprises and Large Enterprises), and By End-User Industry (Beauty & Wellness, Healthcare, Education, Corporate, and Others) Regions, Global Industry Analysis, Share, Growth, Trends, and Forecast 2023 to 2032

Base Year: 2022 Historical Data: 2019-21
  • Report ID: TBI-13775
  • Published Date: Oct, 2023
  • Pages: 239
  • Category: Information Technology & Semiconductors
  • Format: PDF
Buy @ $4700.00 Request Sample PDF

The global appointment scheduling software market was valued at USD 400.6 million in 2022, growing at a CAGR of 10.4% from 2023 to 2032. The market is expected to reach USD 1077.4 million by 2032. The appointment scheduling software market is expected to grow due to the rising use of appointment scheduling software for facilities management and rising demand for smart city development and urban planning.

Market Introduction:

Clients may book, reschedule, and cancel appointments via an online interface due to the business features of appointment scheduling software. Both online and appointment booking software are other names for it. It lets customers easily schedule appointments according to their preferred times without scheduling conflicts and losing key resource hours. It does away with the problems associated with telephone-based booking, conserves the time of customer support workers, and offers an optimized appointment calendar, all of which are expected to accelerate market growth. Software for managing bookings and scheduling appointments is created primarily for commercial and professional use. Support for mobile devices, payment processing, staff and customer administration, appointment reminders, calendar integration, and other features are some of the software's most popular applications. Since AI-powered scheduling algorithms can automatically discover the optimal time slots for appointments based on characteristics such as availability and preferences, AI technology is being increasingly included in appointment scheduling software. AI-powered chatbots offer a more effective and personalized user experience, which is also used to handle appointment booking and other duties. This presents a significant growth opportunity for the market.

Appointment Scheduling Software Market Size

Get an overview of this study by requesting a free sample

Recent Development

In August 2022, To highlight the eminent doctors and skilled practitioners in the healthcare network and improve the online experience for finding care, Kyruus collaborated with Christus Health Partners to develop a contemporary digital directory. This information-rich directory promotes improved patient-provider matching.

In April 2022, To assist healthcare organizations with patient recruitment, activation, and retention, Kyruus teamed up with Upfront. By combining the two platforms, healthcare organizations may give patients improved digital experiences.

In 2020, Dessa, a company that develops machine learning solutions, was purchased by Square Inc. The goal of this acquisition is to strengthen the company's products even more, advance machine learning skills, and eventually assist its clients throughout the world.

Market Dynamics:


Increasing digitization- The demand for appointment scheduling software is rising due to factors including expanding digitization, the tendency to use and embrace more digital communication tools, and other factors. The market's growth rate is anticipated to be driven by the trend towards an app-based culture, particularly the increased use of apps by users to carry out daily tasks. This scheduling software is also being made possible by expanding digitization and technological breakthroughs in numerous industries and sectors. The need for appointment scheduling software is anticipated to increase due to these enhanced capabilities with other services.


Low investment- For any firm to grow considerably, funding and investments are absolutely necessary. Lack of capital and investment from market participants could impede the expansion of the industry as a whole. Major participants in this sector have yet to be able to attract a lot of finance or investment during the past few years. This restricts how much money the market players may spend on activities that include developing new services and products.


The popularity of client management software is growing- Technology has substantially improved our understanding of how operations are carried out and how firms are run nowadays. Because employees can now work remotely from any location, business priorities have shifted to cloud-based and client management solutions. These solutions give businesses access to data or information on several platforms from anywhere. Additionally, the proliferation of small and medium-sized businesses due to globalization has boosted the need for these systems, creating enormous prospects for market expansion.

Regional segmentation analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. North America emerged as the largest global appointment scheduling software market, with a 41% market revenue share in 2022.

North America is expected to emerge as the largest global appointment-scheduling software market due to the region's early acceptance of digitization, widespread use of online reservation systems across several service-based industries, and heavy mobile device usage. Additionally, the presence of the majority of the key companies in appointment scheduling software supports the expansion of this market. As internet adoption and access are rapidly growing in developed North American countries, aiding market expansion, consumers in the region benefit from online purchases.

North America Region Appointment Scheduling Software Market Share in 2022 - 41%

Check the geographical analysis of this market by requesting a free sample

Type Segment Analysis

The type segment is divided into SaaS, mobile app, web-based, and others. The web-based segment dominated the market, with a market share of around 36% in 2022. The web-based software, which allows businesses to track and record sales, manage people, strengthen client relationships, and manage appointments, helps drive the segment's growth.

Organization Size Segment Analysis

The organization size segment is divided into small & medium-sized enterprises and large enterprises. The large enterprises segment dominated the market, with a market share of around 55% in 2022. Due to the increasing adoption of sophisticated and integrated software solutions to manage client appointments, the large enterprise segment has been driving the segment.

End-User Industry Segment Analysis

The end-user industry segment is divided into beauty & wellness, healthcare, education, corporate, and others. The healthcare segment dominated the market, with a market share of around 34% in 2022. The market's dominance by the healthcare sector was primarily caused by the expansion of the global m-health app market and the rapid development of healthcare infrastructure.

Some of the Key Market Players:
  • MindBody
  • SuperSaaS
  • 10to8
  • Appointy
  • Melian Labs, Inc.
  • Acuity Scheduling
  • Timetrade
  • Square, Inc
  • Setmore

Report Description:

Attribute Description
Market Size Revenue (USD Million)
Market size value in 2022 USD 400.6 Million
Market size value in 2032 USD 1077.4 Million
CAGR (2023 to 2032) 10.4%
Historical data 2019-2021
Base Year 2022
Forecast 2023-2032
Region The regions analyzed for the market are Asia Pacific, Europe, South America, North America, and Middle East & Africa. Furthermore, the regions are further analyzed at the country level.
Segments Type, Organization Size, End-User Industry

Frequesntly Asked Questions

As per The Brainy Insights, the size of the appointment scheduling software market was valued at USD 400.6 million in 2022 to USD 1077.4 million by 2032.

The global appointment scheduling software market is growing at a CAGR of 10.4% during the forecast period 2023-2032.

North America emerged as the largest appointment-scheduling software market.

Key players in the appointment scheduling software market are MindBody, SuperSaaS, 10to8, Appointy, Melian Labs, Inc., Acuity Scheduling,, Timetrade, Square, Inc, and Setmore.

Request Table of Content


This study forecasts global, regional, and country revenue from 2019 to 2032. The Brainy Insights has segmented the global appointment scheduling software market based on the below-mentioned segments:

Global Appointment Scheduling Software Market By Type:

  • SaaS
  • Mobile App
  • Web-based
  • Others

Global Appointment Scheduling Software Market By Organization Size:

  • Small & Medium Sized Enterprises
  • Large Enterprises

Global Appointment Scheduling Software Market By End-User Industry:

  • Beauty & Wellness
  • Healthcare
  • Education
  • Corporate
  • Others  

Global Appointment Scheduling Software Market By Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa


Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:


Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

Some Facts About The Brainy Insights


Free Customization


Fortune 500 Clients


Free Yearly Update On Purchase Of Multi/Corporate License


Companies Served Till Date