Advanced Polymer Composites Market

Advanced Polymer Composites Market Size by Product Type (Resin, Fiber, and Others), End User (Automotive, Construction, Aerospace, Wind Energy, Defence, and Others), Global Industry Analysis, Share, Growth, Trends, and Forecast 2022 to 2030

Base Year: 2021 Historical Data: 2019-20
  • Report ID: TBI-13038
  • Published Date: Nov, 2022
  • Pages: 236
  • Category: Chemicals & Materials
  • Format: PDF
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The global advanced polymer composites market is expected to grow from USD 11 billion in 2022 to USD 25.34 billion by 2030, at a CAGR of 11% from 2022-2030. The Asia Pacific advanced polymer composites market is expected to grow the fastest during the forecast period.

Market Introduction:

The clothes, Teflon cookware, bottles, ropes, or polythene bags are everyday-use materials. They are used extensively in various aspects of life. They are made of polymers. Monomers combine to form large molecules called polymers. Monomers have an organic origin. The monomers from nature are combined chemically to form polymers through polymerization. The use of polymers to produce several materials of everyday use can be attributed to their lightweight yet strong bonding properties. Polymers are resilient, tough, strong, stiff, anti-corrosive, and light. They do not conduct heat or electricity, making them safe for textile or cookware production. Advanced polymer composites are an enhanced version of regular polymers with added advantages of greater durability, resistance to harsh chemicals and weather elements, and superior strength. The enhanced properties enable the use of advanced polymer composites in the communication, pharmaceutical, agriculture, automotive, electronics, transportation and packaging industries. They are used in adhesives, composites, and coating materials in the construction and textile industries, among others. The lightweight yet stronger nature of advanced polymer composites makes them ideal to be used in vehicles to make them fuel-efficient. Similar applications of advanced polymer composites in producing windmills and composites enable sustainable development, thereby increasing their adoption worldwide.

Advanced Polymer Composites Market Size

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Recent Development

November 2022 - A new twin-screw extrusion line has been added to Insight Polymers & Compounding's advanced compounding facilities in Kingsport, Tennessee. The addition broadens possibilities further by enabling high-temperature processing and reactive extrusion procedures, including graft polymerization, nanoparticle dispersion, and exfoliation in addition to standard compounding. The ZSE 40-MAXX platform has been modified due to the additional capability created in collaboration with Leistritz. Over the past few years, Insight Polymers has concentrated on offering a wide range of polymer compounding services, such as product development, speciality compounding, masterbatches, concentrates, and fully-formulated compounds. Insight Polymer made a sizable investment in the cutting-edge new line as part of its dedication to advanced polymer processing technologies.

November 2022 – The Bioproduct Chemistry team at Aalto University has developed an environmentally friendly process to create strong, flexible cellulosic films that maintain their strength even when wet. The material is made through an inventive combination of wood-based and biodegradable polymers without any chemical modification, maximizing the benefits of each component. Sustainability is a major driving force for the co-authors of this study to comprehend the chemistry of how these materials might interact and create materials for the future that have the functionality we demand today. The created composite is stronger than pure CNF nanopaper or pure polymer in dry and wet environments. The composite demonstrated wet strength up to 87 MPa, the highest wet strength yet for cellulosic composites created without any synthetic additives or direct covalent surface changes. Additionally, this approach gave the produced composites more functionality, such as antioxidant and UV-protecting capabilities, making them interesting for packaging applications.

Market Dynamics:

Drivers:

The growing demand for cars – The rising climate change concerns have emphasized the need to have fuel-efficient vehicles to reduce carbon emissions from the transportation sector. Climate-conscious consumers are driving the demand for fuel-efficient vehicles globally. Vehicle manufacturers utilize advanced composite polymer to reduce the vehicle's weight without compromising safety. The decrease in vehicle-weight increases engine efficiency, which reduces unnecessary energy waste and contribute to environmental conservation. Advanced polymer composite is also used in electric vehicles, whose demand is rising, given the energy crisis and climate change concerns. Therefore, the increasing demand for fuel-efficient vehicles or EVs will drive the global advanced polymer composite market.

Restraints:

High cost of advanced polymer composite production - The entire process of producing an advanced polymer composite is complex and arduous. The high market prices are reflected in the research and development expenditure incurred by advanced polymer composite manufacturers to enhance its properties or improve its applications. The difficulty in acquiring the necessary raw materials utilized in advanced polymer composite production also adds to the high costs of the material. The labour or other production costs are also high in advanced polymer composite production. Therefore, the high costs of advanced polymer composites will limit its market growth.

Opportunities:

Increasing green investments The global pledges of attaining carbon neutrality by mid-century made by nations at the COP26 Glasgow agreement in 2021 list ramping up of green funds towards developing non-conventional energy sources like wind energy. The national development goals of India, for instance, state that the country will aim to produce 500GW of electricity through non-conventional energy sources by 2030. Other economies promise similar objectives to restrict global temperature rise and avoid catastrophic damage. The use of advanced polymers in the energy and utility sectors is bound to increase due to this development. Therefore, increasing green funds will offer lucrative opportunities for the global advanced polymer composites market.

Challenges:

Stringent government regulations – Advanced polymer composites are harmful to the environment, given their non-biodegradable nature. The extensive use of advanced polymer composites in large industries like automotive, aerospace, energy, and defence generates large amounts of waste every year. The waste is permanent and stays in the environment impacting the soil, water and other natural resources. Discarding the waste through burning or other means can release toxic chemicals into the atmosphere, which are harmful to human and environmental health. Therefore, the production, distribution, use and disposition of advanced composite polymers are regulated with standardized guidelines and strict implementation. The stringent government regulations will challenge the growth of the market.

Segmentation analysis:

Regional segmentation analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, the Middle East, and Africa. The North American region emerged as the most significant global advanced polymer composites market, with a 43.19% market revenue share in 2022. The dominant aircraft manufacturing players in the region contribute to the region's dominance in the advanced polymer composites market. The rising climate change concerns have increased the demand for E-vehicles. The dominant market player Tesla in the E-vehicle market, has a significant market presence in the region, driving the advanced polymer composites demand. Furthermore, the rising fiscal funds to ramp up green technologies as a step towards reducing carbon emissions will also propel the advanced polymer composites market. The developed countries of the region have a high-per-capita income which increases the adoption of green technologies and drives the advanced polymer composites market. The increasing defence spending in the face of rising Russian and Chinese threats will also augment the advanced polymer composites market. The Russian-Ukraine war has also increased the demand for US-made weapons and defence systems, which will bode well for the regional advanced polymer composites market.

North America Advanced Polymer Composites Market Share in 2022 - 43.19%

 

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Product type segment analysis

The product type segment is divided into resin, fibre and others. The resin segment dominated the market with a revenue share of around 44% in 2022. The resins have a wide variety of applications in multiple industries. They are strong and stiff, ideal for preparing strong auto parts used in the automotive or aerospace sectors. Many resins have great mechanical strength and resist strong flames and electricity. They can be applied to electrical materials or used in metal bonding processes. They have high corrosion resistance making them ideal to be used in automotive, contribution and buildings subjected to harsh environmental conditions. The comparatively lower cost and ease of application or handling enable it to dominate the product type segment in the market. They offer dimensional stability. The resin polymers do not undergo chemical change during the transition process and maintain their mechanical strength, making them ideal for use in several industries.

End-user segment analysis

The end user is divided into automotive, construction, aerospace, wind energy, defence, and others. The aerospace segment is expected to grow at the fastest CAGR of 13.12% during the forecast period. The increasing air traffic, given the rising disposable income of the population, will drive the market. The growing demand for charter planes for business efficiency is spearheading the demand for auto parts in the aerospace industry, which will bode well for the advanced polymer composite market. The growing investments in the aerospace sector, both public and private, to facilitate its growth after two devasting years of the pandemic will augment the sector's demand for advanced polymer composites. The dominance of a few aircraft manufacturers in the market has prompted several governments and private market players to invest in developing their aircraft carriers, which will aid the segment's growth and ensure its dominance in the future.

Some of the Key Market Players:

  • Arkema SA
  • BASF SE
  • Cristex Ltd.
  • Hexcel Corporation
  • Kemrock Industries and Exports Limited
  • Mitsubishi Rayon Co. Ltd.
  • Owens Corning Corporation
  • SGL Carbon SE
  • Solvay SA
  • Toray Industries Inc.

Report Description: 

Attribute Description
Market Size Revenue (USD Billion), Volume (Kg)
Market size value in 2022 USD 11 Billion
Market size value in 2030 USD 25.34 Billion
CAGR (2022 to 2030) 11%
Historical data 2019-2020
Base Year 2021
Forecast 2022-2030
Segments The research segment is based on product type and end user.
Regional Segments TThe regions examined for the market are Europe, Asia Pacific, North America, South America, and Middle East & Africa.

Frequesntly Asked Questions

As per The Brainy Insights, the size of the advanced polymer market was valued at USD 11 billion in 2022 to USD 25.34 billion by 2030.

The global advanced polymer market is growing at a CAGR of 11% during the forecast period 2022-2030.

The North American region emerged as the largest market for the advanced polymer.

The rising demand for lightweight auto parts to increase fuel-efficiency will influence the market's growth.

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis by Product Type
          4.3.2. Market Attractiveness Analysis by End User
          4.3.3. Market Attractiveness Analysis by Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Rising demand for lightweight auto parts to increase fuel-efficiency
    5.3. Restraints
          5.3.1. Complex production process
    5.4. Opportunities
          5.4.1. The increasing demand for non-conventional energy
    5.5. Challenges
          5.5.1. Rules and regulations governing the advanced polymer composites industry

6. Global Advanced Polymer Market Analysis and Forecast, By Product Type
    6.1. Segment Overview
    6.2. Resin
    6.3. Fiber
    6.4. Others

7. Global Advanced Polymer Market Analysis and Forecast, By End User
    7.1. Segment Overview
    7.2. Automotive
    7.3. Construction
    7.4. Aerospace
    7.5. Wind Energy
    7.6. Defence
    7.7. Others

8. Global Advanced Polymer Market Analysis and Forecast, By Regional Analysis
    8.1. Segment Overview
    8.2. North America
          8.2.1. U.S.
          8.2.2. Canada
          8.2.3. Mexico
    8.3. Europe
          8.3.1. Germany
          8.3.2. France
          8.3.3. U.K.
          8.3.4. Italy
          8.3.5. Spain
    8.4. Asia-Pacific
          8.4.1. Japan
          8.4.2. China
          8.4.3. India
    8.5. South America
          8.5.1. Brazil
    8.6. Middle East and Africa
          8.6.1. UAE
          8.6.2. South Africa

9. Global Advanced Polymer Market-Competitive Landscape
    9.1. Overview
    9.2. Market Share of Key Players in the Advanced Polymer Market
          9.2.1. Global Company Market Share
          9.2.2. North America Company Market Share
          9.2.3. Europe Company Market Share
          9.2.4. APAC Company Market Share
    9.3. Competitive Situations and Trends
          9.3.1. Product Launches and Developments
          9.3.2. Partnerships, Collaborations, and Agreements
          9.3.3. Mergers & Acquisitions
          9.3.4. Expansions

10. Company Profiles
    10.1. Arkema SA
          10.1.1. Business Overview
          10.1.2. Company Snapshot
          10.1.3. Company Market Share Analysis
          10.1.4. Company Product Portfolio
          10.1.5. Recent Developments
          10.1.6. SWOT Analysis
    10.2. BASF SE
          10.2.1. Business Overview
          10.2.2. Company Snapshot
          10.2.3. Company Market Share Analysis
          10.2.4. Company Product Portfolio
          10.2.5. Recent Developments
          10.2.6. SWOT Analysis
    10.3. Cristex Ltd.
          10.3.1. Business Overview
          10.3.2. Company Snapshot
          10.3.3. Company Market Share Analysis
          10.3.4. Company Product Portfolio
          10.3.5. Recent Developments
          10.3.6. SWOT Analysis
    10.4. Hexcel Corporation
          10.4.1. Business Overview
          10.4.2. Company Snapshot
          10.4.3. Company Market Share Analysis
          10.4.4. Company Product Portfolio
          10.4.5. Recent Developments
          10.4.6. SWOT Analysis
    10.5. Kemrock Industries and Exports Limited
          10.5.1. Business Overview
          10.5.2. Company Snapshot
          10.5.3. Company Market Share Analysis
          10.5.4. Company Product Portfolio
          10.5.5. Recent Developments
          10.5.6. SWOT Analysis
    10.6. Mitsubishi Rayon Co. Ltd.
          10.6.1. Business Overview
          10.6.2. Company Snapshot
          10.6.3. Company Market Share Analysis
          10.6.4. Company Product Portfolio
          10.6.5. Recent Developments
          10.6.6. SWOT Analysis
    10.7. Owens Corning Corporation
          10.7.1. Business Overview
          10.7.2. Company Snapshot
          10.7.3. Company Market Share Analysis
          10.7.4. Company Product Portfolio
          10.7.5. Recent Developments
          10.7.6. SWOT Analysis
    10.8. SGL Carbon SE
          10.8.1. Business Overview
          10.8.2. Company Snapshot
          10.8.3. Company Market Share Analysis
          10.8.4. Company Product Portfolio
          10.8.5. Recent Developments
          10.8.6. SWOT Analysis
    10.9. Solvay SA
          10.9.1. Business Overview
          10.9.2. Company Snapshot
          10.9.3. Company Market Share Analysis
          10.9.4. Company Product Portfolio
          10.9.5. Recent Developments
          10.9.6. SWOT Analysis
    10.10. Toray Industries Inc.
          10.10.1. Business Overview
          10.10.2. Company Snapshot
          10.10.3. Company Market Share Analysis
          10.10.4. Company Product Portfolio
          10.10.5. Recent Developments
          10.10.6. SWOT Analysis

List of Table

1. Global Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

2. Global Resin Advanced Polymer Market, By Region, 2019-2030 (USD Billion) 

3. Global Fiber Advanced Polymer Market, By Region, 2019-2030 (USD Billion) 

4. Global Others Advanced Polymer Market, By Region, 2019-2030 (USD Billion) 

5. Global Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

6. Global Automotive Advanced Polymer Market, By Region, 2019-2030 (USD Billion) 

7. Global Construction Advanced Polymer Market, By Region, 2019-2030 (USD Billion) 

8. Global Aerospace Advanced Polymer Market, By Region, 2019-2030 (USD Billion) 

9. Global Wind Energy Advanced Polymer Market, By Region, 2019-2030 (USD Billion) 

10. Global Defence Advanced Polymer Market, By Region, 2019-2030 (USD Billion) 

11. Global Others Advanced Polymer Market, By Region, 2019-2030 (USD Billion) 

12. Global Advanced Polymer Market, By Region, 2019-2030 (USD Billion) 

13. North America Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

14. North America Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

15. U.S. Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

16. U.S. Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

17. Canada Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

18. Canada Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

19. Mexico Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

20. Mexico Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

21. Europe Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

22. Europe Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

23. Germany Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

24. Germany Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

25. France Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

26. France Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

27. U.K. Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

28. U.K. Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

29. Italy Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

30. Italy Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

31. Spain Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

32. Spain Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

33. Asia Pacific Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

34. Asia Pacific Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

35. Japan Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

36. Japan Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

37. China Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

38. China Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

39. India Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

40. India Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

41. South America Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

42. South America Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

43. Brazil Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

44. Brazil Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

45. Middle East and Africa Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

46. Middle East and Africa Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

47. UAE Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

48. UAE Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

49. South Africa Advanced Polymer Market, By Product Type, 2019-2030 (USD Billion) 

50. South Africa Advanced Polymer Market, By End User, 2019-2030 (USD Billion) 

List of Figures 

1. Global Advanced Polymer Market Segmentation

2. Advanced Polymer Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Advanced Polymer Market Attractiveness Analysis by Product Type

9. Global Advanced Polymer Market Attractiveness Analysis by End User

10. Global Advanced Polymer Market Attractiveness Analysis by Region

11. Global Advanced Polymer Market: Dynamics

12. Global Advanced Polymer Market Share by Product Type (2022 & 2030)

13. Global Advanced Polymer Market Share by End User (2022 & 2030)

14. Global Advanced Polymer Market Share by Regions (2022 & 2030)

15. Global Advanced Polymer Market Share by Company (2021)

This study forecasts revenue at global, regional, and country levels from 2019 to 2030. The Brainy Insights has segmented the global advanced polymer market based on below-mentioned segments:

Global Advanced Polymer Market by Product Type:

  • Resin
  • Fiber
  • Others

Global Advanced Polymer Market by End User:

  • Automotive
  • Construction
  • Aerospace
  • Wind Energy
  • Defence
  • Others

Global Advanced Polymer Market by Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
  • Asia-Pacific
    • Japan
    • China
    • India
  • South America
    • Brazil
  • Middle East and Africa  
    • UAE
    • South Africa

Methodology

Research has its special purpose to undertake marketing efficiently. In this competitive scenario, businesses need information across all industry verticals; the information about customer wants, market demand, competition, industry trends, distribution channels etc. This information needs to be updated regularly because businesses operate in a dynamic environment. Our organization, The Brainy Insights incorporates scientific and systematic research procedures in order to get proper market insights and industry analysis for overall business success. The analysis consists of studying the market from a miniscule level wherein we implement statistical tools which helps us in examining the data with accuracy and precision. 

Our research reports feature both; quantitative and qualitative aspects for any market. Qualitative information for any market research process are fundamental because they reveal the customer needs and wants, usage and consumption for any product/service related to a specific industry. This in turn aids the marketers/investors in knowing certain perceptions of the customers. Qualitative research can enlighten about the different product concepts and designs along with unique service offering that in turn, helps define marketing problems and generate opportunities. On the other hand, quantitative research engages with the data collection process through interviews, e-mail interactions, surveys and pilot studies. Quantitative aspects for the market research are useful to validate the hypotheses generated during qualitative research method, explore empirical patterns in the data with the help of statistical tools, and finally make the market estimations.

The Brainy Insights offers comprehensive research and analysis, based on a wide assortment of factual insights gained through interviews with CXOs and global experts and secondary data from reliable sources. Our analysts and industry specialist assume vital roles in building up statistical tools and analysis models, which are used to analyse the data and arrive at accurate insights with exceedingly informative research discoveries. The data provided by our organization have proven precious to a diverse range of companies, facilitating them to address issues such as determining which products/services are the most appealing, whether or not customers use the product in the manner anticipated, the purchasing intentions of the market and many others.

Our research methodology encompasses an idyllic combination of primary and secondary initiatives. Key phases involved in this process are listed below:

MARKET RESEARCH PROCESS

Data Procurement:

The phase involves the gathering and collecting of market data and its related information with the help of different sources & research procedures.

The data procurement stage involves in data gathering and collecting through various data sources.

This stage involves in extensive research. These data sources includes:

Purchased Database: Purchased databases play a crucial role in estimating the market sizes irrespective of the domain. Our purchased database includes:

  • The organizational databases such as D&B Hoovers, and Bloomberg that helps us to identify the competitive scenario of the key market players/organizations along with the financial information.
  • Industry/Market databases such as Statista, and Factiva provides market/industry insights and deduce certain formulations. 
  • We also have contractual agreements with various reputed data providers and third party vendors who provide information which are not limited to:
    • Import & Export Data
    • Business Trade Information
    • Usage rates of a particular product/service on certain demographics mainly focusing on the unmet prerequisites

Primary Research: The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. Primary research mainly involves in telephonic interviews, E-mail interactions and face-to-face interviews with the raw material providers, manufacturers/producers, distributors, & independent consultants. The interviews that we conduct provides valuable data on market size and industry growth trends prevailing in the market. Our organization also conducts surveys with the various industry experts in order to gain overall insights of the industry/market. For instance, in healthcare industry we conduct surveys with the pharmacists, doctors, surgeons and nurses in order to gain insights and key information of a medical product/device/equipment which the customers are going to usage. Surveys are conducted in the form of questionnaire designed by our own analyst team. Surveys plays an important role in primary research because surveys helps us to identify the key target audiences of the market. Additionally, surveys helps to identify the key target audience engaged with the market. Our survey team conducts the survey by targeting the key audience, thus gaining insights from them. Based on the perspectives of the customers, this information is utilized to formulate market strategies. Moreover, market surveys helps us to understand the current competitive situation of the industry. To be precise, our survey process typically involve with the 360 analysis of the market. This analytical process begins by identifying the prospective customers for a product or service related to the market/industry to obtain data on how a product/service could fit into customers’ lives.

Secondary Research: The secondary data sources includes information published by the on-profit organizations such as World bank, WHO, company fillings, investor presentations, annual reports, national government documents, statistical databases, blogs, articles, white papers and others. From the annual report, we analyse a company’s revenue to understand the key segment and market share of that organization in a particular region. We analyse the company websites and adopt the product mapping technique which is important for deriving the segment revenue. In the product mapping method, we select and categorize the products offered by the companies catering to domain specific market, deduce the product revenue for each of the companies so as to get overall estimation of the market size. We also source data and analyses trends based on information received from supply side and demand side intermediaries in the value chain. The supply side denotes the data gathered from supplier, distributor, wholesaler and the demand side illustrates the data gathered from the end customers for respective market domain.

The supply side for a domain specific market is analysed by:

  • Estimating and projecting penetration rates through analysing product attributes, availability of internal and external substitutes, followed by pricing analysis of the product.
  • Experiential assessment of year-on-year sales of the product by conducting interviews.

The demand side for the market is estimated through:

  • Evaluating the penetration level and usage rates of the product.
  • Referring to the historical data to determine the growth rate and evaluate the industry trends

In-house Library: Apart from these third-party sources, we have our in-house library of qualitative and quantitative information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, historic databases, internal audit reports and archives.

Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those cases, we use our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopt a robust research technique in order to produce the estimates:

  • Applying demographic along with psychographic segmentation for market evaluation
  • Determining the Micro and Macro-economic indicators for each region 
  • Examining the industry indicators prevailing in the market. 

Data Synthesis: This stage involves the analysis & mapping of all the information obtained from the previous step. It also involves in scrutinizing the data for any discrepancy observed while data gathering related to the market. The data is collected with consideration to the heterogeneity of sources. Robust scientific techniques are in place for synthesizing disparate data sets and provide the essential contextual information that can orient market strategies. The Brainy Insights has extensive experience in data synthesis where the data passes through various stages:

  • Data Screening: Data screening is the process of scrutinising data/information collected from primary research for errors and amending those collected data before data integration method. The screening involves in examining raw data, identifying errors and dealing with missing data. The purpose of the data screening is to ensure data is correctly entered or not. The Brainy Insights employs objective and systematic data screening grades involving repeated cycles of quality checks, screening and suspect analysis.
  • Data Integration: Integrating multiple data streams is necessary to produce research studies that provide in-depth picture to the clients. These data streams come from multiple research studies and our in house database. After screening of the data, our analysts conduct creative integration of data sets, optimizing connections between integrated surveys and syndicated data sources. There are mainly 2 research approaches that we follow in order to integrate our data; top down approach and bottom up approach.

Market Deduction & Formulation: The final stage comprises of assigning data points at appropriate market spaces so as to deduce feasible conclusions. Analyst perspective & subject matter expert based holistic form of market sizing coupled with industry analysis also plays a crucial role in this stage.

This stage involves in finalization of the market size and numbers that we have collected from data integration step. With data interpolation, it is made sure that there is no gap in the market data. Successful trend analysis is done by our analysts using extrapolation techniques, which provide the best possible forecasts for the market.

Data Validation & Market Feedback: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helps us finalize data-points to be used for final calculations.

The Brainy Insights interacts with leading companies and experts of the concerned domain to develop the analyst team’s market understanding and expertise. It improves and substantiates every single data presented in the market reports. The data validation interview and discussion panels are typically composed of the most experienced industry members. The participants include, however, are not limited to:

  • CXOs and VPs of leading companies’ specific to sector
  • Purchasing managers, technical personnel, end-users
  • Key opinion leaders such as investment bankers, and industry consultants

Moreover, we always validate our data and findings through primary respondents from all the major regions we are working on.

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